This $30,150 Apple Watch includes the two hardest materials on earth
Mervis Diamond, the jeweler behind this glitzed up version of the Apple Watch, is using an 18K rose gold frame for the wearable. If the Mervis name sounds familiar to you, back in 2010 the jeweler offered a blinged up version of the OG Apple iPad for $20,000. The jeweler is accepting pre-orders of the Apple Watch now, with deliveries expected to begin this coming June. Of course, that could change depending on when Apple decides to release its smartwatch.
One thing that Apple has done with its timepiece is to play the fashion card. It is a smart move on Apple's part, and differentiates the device from the other smartwatches that have been released over the last 12-18 months. By presenting the Apple Watch as a tech and fashion item, Apple will be drawing buying interest from both the techies and the fashionistas.
source: MervisDiamonds, LuxuryLaunches via CNET