The company behind Snapchat is working on a drone

For the unaware, drones, also known as UAVs, are one of the tech world's newer obsessions. The small flying robots are usually equipped with cameras, which allow them to take photos or video from otherwise hard-to-reach places. Snap, apparently, find something familiar about the technology, as it's a sort of a camera company itself, offering a new way of interacting with photos.

If its history is anything to go by, the company is sure to bring something new to the table when it comes to drones: its previous product, the glasses-with-cameras Spectacles, debuted a fun circular video format, which allows the viewer to rotate their device, while the on-screen image remains at the same orientation. And let's not forget Snapchat itself, which introduced us to the ephemeral image format.

The actual report, unfortunately, makes sure to remind us that "working on" does not equal "will release"; that is, while there's no reason to doubt that the company is thinking about making drones, nothing is yet guaranteed. Plus, it's fair to say that even if Snap does eventually release a such a device, its target group most probably won't be your average drone enthusiast, but rather the everyday consumer, who's just looking for a fun new gadget, not a serious one. In any case, we expect whatever the company puts out will certainly be interesting.

source: New York Times