Scared by the success of Motorola Moto E, India's Lava and Micromax launch their own cheap Android KitKat phones
posted by Florin T. / May 26, 2014, 9:09 PM
India is the world’s second largest mobile market, and, as you’d imagine, it’s very competitive. Apart from well-known international companies like Samsung, Apple, Sony or HTC, India has its own handset makers, some of which are quite successful there. Two of the local companies, Lava and Micromax, seem to be scared by the success of Motorola's Moto E, which was launched in India almost two weeks ago, and just flies off the (virtual) shelves. It appears that the Moto E is India’s most popular budget-friendly Android smartphone at the moment.
What makes the Moto E a great buy isn’t just its price (6,999 INR / $120), but also the fact that it offers pretty nice features (including a splash-resistant case), while running Android KitKat. Before the Moto E, there was no affordable smartphone to run Android KitKat out of the box in India. So Lava and Micromax introduced two new cheap handsets that address this issue, becoming their first KitKat smartphones.
Lava’s handset is called Iris X1. It will be available starting May 28, costing around $136 (7,999 INR). Its features include a 4.5-inch IPS display with 480 x 854 pixels, 8MP rear camera, 2MP front-facing camera, 1.2GHz quad-core Broadcom BCM23550 processor, 1GB of RAM, and 4GB of expandable internal memory.
Micromax’s KitKat smartphone is called Unite 2, and can already be purchased for the same price as the Moto E. The handset offers a 4.7-inch display with 480 x 800 pixels, 5MP rear camera, 2MP front-facing camera, quad-core 1.3GHz MediaTek MT6582M processor, 1GB of RAM, 4GB of internal memory, and microSD card support.
sources: Lava Iris X1, Micromax Unite 2, Moto E via AndroidOS.in
Posts: 297; Member since: Jul 09, 2013
Iphones.. Iphones everywhere...
posted on May 26, 2014, 9:11 PM 1
Posts: 2; Member since: May 27, 2014
Still....it looks better than your phone..!
posted on May 27, 2014, 8:47 AM 0
Posts: 193; Member since: Oct 29, 2012
Looks like an iPhone knock off
posted on May 26, 2014, 9:12 PM 4
Posts: 1488; Member since: Dec 29, 2011
no one will buy a thing that looks like a knock-off , people will surely buy more of the Moto E
posted on May 26, 2014, 9:48 PM 2
Posts: 4562; Member since: Mar 13, 2014
Who and why would anyone buy this cheap phone? Yuck cheap and low graded If I was poor I'd rather save up and buy a midrange or a highend phone.
posted on May 26, 2014, 9:25 PM 0
Posts: 3722; Member since: Aug 16, 2011
A lot of other people would rather save up and feed their families.
posted on May 26, 2014, 9:29 PM 33
Posts: 2120; Member since: Apr 30, 2012
The Lava looks nice, if a bit (or more than a bit) derivative. This is what the market needs. Quality phones that can be had for not much money. I only hope that these companies aren't just taking Motorola's lead in offering decently spec'd phones for cheap, but also keeping the interfaces as light as possible, which allows them to operate without the lag and frustration of a heavy skin and useless bloatware like TouchWiz.
posted on May 26, 2014, 9:41 PM 0
Posts: 1967; Member since: Aug 15, 2013
The Moto E will be updated as newer versions of Android are released. I doubt the other phones will be updated at all.
posted on May 26, 2014, 10:04 PM 8
Posts: 738; Member since: May 20, 2014
there ui is hideous and after 8-9 months you see /feel lag like anything .it's impossible to use micromax or lava phones after 10months,there touch response gets bad and gameplay sucks. one of my friend has habit to buy 2nd hand phone and most of the time he chooses lava or karbonn as he can't afford micromax. I advised him to buy a 2nd hand HTC Sensation XE that is still better than any of these garbage phones. now it is even running on sense 5,but he never listen to me
posted on May 26, 2014, 10:11 PM 1
Posts: 3; Member since: May 26, 2014
I dont think that they are scared of moto E.These companies have been offering super afordable smartphones from begining.Specially micromax offers nexus5 like spec at half of its price...So make sure to checkout their website before writing such article.
posted on May 26, 2014, 10:21 PM 0
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