Reading Rainbow hits stretch goal of $5 million, so it's coming to mobile
Reading Rainbow back in 2006, and Lavar Burton has always wanted to find it a new home. Eventually, he realized that the Internet is the perfect home for the program, and so he started a Kickstarter campaign back in May to raise $1 million in funding for a web-based Reading Rainbow. It took less than 12 hours for that goal to be reached, so there was a stretch goal added at $5 million, which would not only bring RR to the web, but to mobile devices, gaming consoles, and streaming TV boxes like Roku. Before the Kickstarter ended, the campaign raised $5.4 million, not counting a pledge of $1 million from Family Guy creator Seth MacFarlane.In case you missed the whole story, PBS cancelled
There is already a Reading Rainbow iPad app, but because the campaign hit its stretch goal, there will be new apps designed for the iPhone and Android phones and tablets. In addition, Burton and his team will be using the funding to give 7,500 classrooms free access to Reading Rainbow for at least a year. It's always great to see the power for good that the Internet has.
source: Reading Rainbow Kickstarter