RIM has sold 250,000 BlackBerry PlayBooks according to RBC

RIM has sold 250,000 BlackBerry PlayBooks according to RBC
According to Mike Abramsky, General Manager at RBC Capital Markets, RIM has sold 250,000 units of the BlackBerry PlayBook since its launch on April 19th, and could end up selling 500,000 tablets in its first quarter and 3 million units for the year. Abramsky says that this "steady" sales pace beats out the early sales figures of the Motorola XOOM and points out that returns have been nominal.

According to Abramsky, "Checks at 180 Best Buys show 14% of the 16GB sold out, 71% of the 32GB sold out, and 84% of the 64GB sold out; however, 32GB/64B stockouts appear allocation-related." And while no one expects the PlayBook to outperform the Apple iPad 2, the 7 inch tablet is off to a great start, getting high marks for multitasking and web browsing.

source: BusinessInsider via Crackberry


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5 Comments

1. cheetah2k

Posts: 2198; Member since: Jan 16, 2011

Good stuff. The sales figures don't surprise me, especially when there is a bucket load of OS buyers (such as me in Austraila) picking these up. Once RIM gets these officially launched world wide (like the iPad 2) that sales figure will dramatically increase for sure!

5. Lucas777

Posts: 2137; Member since: Jan 06, 2011

ya becuse they have sold less than the original ipad did on its first day...

6. cheetah2k

Posts: 2198; Member since: Jan 16, 2011

ya because the iPad was a world wide release on its first day, unlike the PB which was only US specific.... Still not bad for a device that was touted as being an ifail...

2. ardent1

Posts: 2000; Member since: Apr 16, 2011

Can anyone say "Channel Stuffing?" Note 14% of 16B sold-out or 86% still there. Recall accounting of FIFO (first in first out) or FISH (first in still here).

4. downphoenix

Posts: 3165; Member since: Jun 19, 2010

that means it makes it less of a fail than the Motofail Xoom.

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