MTA set to approve Apple's biggest store

MTA set to approve Apple's biggest store
According to the New York Times, later this week the Metropolitan Transit Authority will approve a bid by Apple to turn 15,000 square feet of Grand Central Station into the world's largest Apple store. The area that the Cupertino based firm proposes to use includes a balcony that overlooks the main hall. But while Apple presented its bid in a linen-lined box like the type that you might see at a wedding reception, this is bound to be a rocky and tumultuous combination of two organizations that like to have control.

On one hand, the MTA must approve the materials, design plans and paint colors. Internal documents reveal that the MTA wants signs dark with jewel-toned colors and recommends specific paints like Benjamin Moore’s Georgian Brick. On the other hand, you have an organization like Apple that also likes to do things their own way which should allow for some serious head-butting between the two.

As we reported,  the number of people that pass the location of the proposed store daily would probably make a Grand Central Station Apple Store the most popular location among the manufacturer's retail outlets.

source: NewYorkTimes via BGR


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