Huawei didn't manufacture the Google Pixel because of branding differences

Huawei didn't manufacture the Google Pixel because of branding differences
Of all the Android smartphones that have come out this year, Google's all new Pixel and Pixel XL are easily two of the most impressive and popular that are currently on the market. Although the devices may not be breaking that much new ground from a hardware standpoint, both the changes in software with Android 7.1 Nougat and Google's decision to ax the Nexus branding in favor of Pixel one are reason enough for the new handsets to attract a lot of attention. However, thanks to a new report that recently broke, it looks like the latter of those two things had a big impact on who was behind the manufacturing of the Pixel line.

As you know, while the Pixel phones are branded to be the first phones that are made by Google itself, HTC is the company that's actually behind the whole manufacturing process. Google has used OEMs to help them create their Nexus line ever since the Nexus One back in 2010. However, the main difference between the Nexus handsets and the new Pixel phones is that all past Nexus devices have featured branding for the company that actually manufactured it. For example, last year's Nexus 5X and Nexus 6P featured LG and Huawei branding on them respectively. Leading up to the release of the Google Pixel line, there were talks that Huawei would step in once again to aid Google in the creation process of the handset, but as we know, that never happened.


WinFuture.de recently reached out to Huawei to inquire about their decision to not work on the Pixel line with Google, and Huawei's Vice President of their Consumer Business Group, Colin Giles, responded with a message that reinforces rumors we've heard in the past. According to Giles, Huawei passed on the deal because of the fact that the Huawei brand wouldn't be present on the phones' final hardware. Huawei is doing everything they can to build up a name for themselves in the US, so choosing to invest all of this time and money into a product that wouldn't feature their name obviously didn't sound all that appealing to them. 

Thankfully, this disagreement that Huawei and Google had doesn't appear to have affected their professional relationship at all. In fact, there are new rumors flying around that Huawei could be partnering up with Google sometime in 2017 to release a Pixel handset with the company's branding on it. Judging by how much of a critical success the Huawei Nexus 6P was, count us excited for a potential Huawei Pixel phone next year.

Related phones

Pixel
  • Display 5.0" 1080 x 1920 pixels
  • Camera 12.3 MP / 8 MP front
  • Processor Qualcomm Snapdragon 821, Quad-core, 2150 MHz
  • Storage 128 GB
  • Battery 2770 mAh(26h talk time)

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8 Comments

1. deewinc

Posts: 455; Member since: Feb 21, 2013

2. libra89

Posts: 2271; Member since: Apr 15, 2016

I wonder if this is just confirmation.

3. libra89

Posts: 2271; Member since: Apr 15, 2016

If I was them, I'll probably do the same too. It's hard to build your brand if your "best" product can't have your name on it anywhere.

4. NarutoKage14

Posts: 1318; Member since: Aug 31, 2016

To be fair the Pixel phones are designed entirely by Google. It would be like designing your dream home and the contractor slapping his company name on it when he's done. You don't see foxcon putting their name on the myriad of devices they build.

5. marorun

Posts: 5029; Member since: Mar 30, 2015

agreed. Anyway they better to stick with HTC. They have better manufacturing process and QA and give rock solid device compared to huawei nexus 6P thats bend almost as easy as iPhone 6 plus bended lol.

6. Jango

Posts: 372; Member since: Oct 24, 2014

Absolutely. HTC nailed the build and finish this year. I have the Pixel and it feels really solid, completely balanced, despite the wedge design and the premium feel is second to none. It passed JerryRigEverything's torture test with flying colours, unlike the 6P. The downfall is that the design is very dated, less refined and a little bit confusing with the glass panel round the back. It looks like a bad knockoff of the iphone. My gold 6P looked better, heck my Sony Z3 looks even better than the 6P.

7. omnitech

Posts: 1131; Member since: Sep 28, 2016

Not from my experience. My Pixel C has a rattling and loose volume rocker. My Nexus 6P was perfect. HTC sucks, I had an issue with almost every device made by a Taiwanese manufacturer. None with any recent Chinese or Korean manufacturer. I would take Huawei over HTC any day of the week. HTC sucks.

8. SmartPhoneMobiles

Posts: 176; Member since: Oct 16, 2016

"impressive and popular that are currently on the market" PA STFU.. U fkin really pathetic/naive group bunch of iphonoists and googleists JUST because they are from usa.. Riight??? U praising two worst smartphones in the world!

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