Crazy Windows Phone Marketplace statistics

Crazy Windows Phone Marketplace statistics
Justin Angel is a mad man. That's really the only thing we can figure out from this. Justin decided that he wanted to know more about what can be found in the Windows Phone Marketplace. So, rather than look through various sources like WP7applist that track the Marketplace, Justin wanted to do it all himself. That meant downloading the entire WP Marketplace catalog, all 24,505 apps available as of August 15th. That's a total of 108 GB of apps. The way he obtained them is through a questionable loophole in the WP API, but we'll take his word that he did it just for statistical purposes. 

Justin found quite a lot of interesting things, including that around 20% of the Marketplace are "cloned" apps, which are apps that are essentially the same, but function slightly differently. This could be duplicates that are different versions of an app like free, trial, or full versions of the same app. Or, it could be apps that are the same but cloned for various regions, or even books which are the same apps from a technical standpoint, just with different data. 

Justin also found that 90% of WP apps were developed in Silverlight rather than XNA, and that C# is the programming language behind 99% of apps. Also, just 3% of apps are obfuscated, which means the code has been scrambled to avoid reverse engineering. 

And, as far as the size of developers, the little guys are making a big impact. Micro developers (fewer than 5 apps in the Marketplace) made up 43% of the entire Marketplace, and a whopping 61% of the top 2000 most popular apps. On the other end, huge developers (more than 51 apps) make up 23% of the total Marketplace, but only 6% of the top 2000. 

Lots more stats if you're interested, and Justin is even taking questions if you want more info. 

source: Justin Angel via WMPU



1. vvelez5

Posts: 623; Member since: Jan 29, 2011

That's actually pretty cool. Now do it for the Android Marketplace, Amazon Appstore, Apple Appstore. OVI Store, and APP World.

2. snowgator

Posts: 3621; Member since: Jan 19, 2011

I agree. Really fun stats in this write up. Love the fact that smaller developers have a home in Windows. I have often wondered how many of the apps in the catalogs of Android and the iPhone are "clones", or are just not ever used. The numbers LOOK great for them, but how many are useful? If the Windows Marketplace gets to 100,000 apps, will they really be better than the 25,000 they have now?

5. vvelez5

Posts: 623; Member since: Jan 29, 2011

Totally agree, Sure the number of 100,000+ apps sounds great but does that really mean anything?

3. haVoc unregistered

the part about cloned app is true. ive seen so many different apps from same person/company that perform the same function but slightly different. they should be options in one parent app! for example, facebook apps. there are atleast 5 of them out there from same developer, and all that is different is the icons in the interface. even the screenshots are damn same! and the dude is charging 0.99cents per app!! srsly?

7. PeterIfromsweden

Posts: 1230; Member since: Aug 03, 2011

Agree about the cloned apps on WP7. The real number of apps on WP7 is much less than what MS is saying.,

9. Lucas777

Posts: 2137; Member since: Jan 06, 2011

haha there are about the same copies as apps on bada--not very much..

6. corps1089

Posts: 492; Member since: Jan 20, 2010

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