Augmented reality will be on hundreds of millions of Android devices in 2018, says Google

Hundreds of millions of Android smartphones will be capable of augmented reality (AR) come next year, says Google's VP of business and operations for virtual reality Amit Singh. Speaking at the Web Summit in Lisbon, Singh said that thanks to Google ARCore development framework,  AR will be a daily thing for millions of people around the world in 2018.

"There will be hundreds of millions of phones that will be AR ready. And the current stage is … we are helping developers … build the experiences … so that it becomes a daily habit," Singh said during a talk at the summit.

Singh also touched on the opportunities for monetizing AR content, such as games and shopping applications.

"Augmented reality (will become) a core feature of most of Android over the next few years," Singh said. "And once it does, I suspect the natural evolution of monetization comes through."

Google's ARCore SDK was released back in August and is intended for development of AR applications on devices without specialized depth sensors, and as such, is is widely available and easily accessible. It is currently available on the Google Pixel and Samsung Galaxy S8, but by the end of this year, Google promises to have ARCore running on more than 100 million Android devices worldwide.

Come next year, the Internet search giant expects that the number of supported devices will grow to "hundreds of millions," including low-and-mid-range phones.

source: CNBC



1. Back_from_beyond

Posts: 1475; Member since: Sep 04, 2015

Sounds promising, hope they can deliver though.

9. Well-Manicured-Man

Posts: 715; Member since: Jun 16, 2015

It’s good to hear that Google follows Apple‘s lead. Let’s see who has implemented things better. So far, Apple has done quite a good job.

15. Klinton

Posts: 1409; Member since: Oct 24, 2016

"Apple's lead" LOL Are jocking? The only "lead" comes not from Apple, but from the media promoting any Apple's fart as a miracle.

18. Phullofphil

Posts: 1833; Member since: Feb 10, 2009

Yeah Apple is a leader in tech then and now dude. It’s not a secrete that everybody copied everything.......well just read this and have an opened mind. Does not mean others don’t mak good phones but where they started is shady.

19. antonmassoud

Posts: 89; Member since: Oct 22, 2016

Lmao what patents are you talking about?? They copied Rounded Corners? Slide to Unlock??? I don't call these patents, at all. They existed for years before.

32. T12RYK

Posts: 849; Member since: Jun 10, 2011

I don't think he is 'jocking'!! But Apple delivered on AR first so deal with it biyatch!

34. T12RYK

Posts: 849; Member since: Jun 10, 2011

'Loads up an AR app on a the latest Samsung phone........... ............... Still Loading...........................................​​.. ................................Still Loading.............................. App Crashes!!! Touchwiz (or whatever their bloatware is called these days) CRASHES...... Android's OS Crashes and has to restart!... Samsung phone can't take it anymore and catches fire!!! #Trolling

17. Phullofphil

Posts: 1833; Member since: Feb 10, 2009

Why would you say that. Just to troll and get a crappy response.

24. darkkjedii

Posts: 31670; Member since: Feb 05, 2011

Who's lead did Apple follow in iOS 9, with iPad split view, slide over, and floating window? IOS 11, with screen off memo? Edge to edge screen, should I go on?

25. Wiencon

Posts: 2278; Member since: Aug 06, 2014

Jesus Christ, such butthurt. Who cares about what happened two years ago, right now Apple is the only big player that made a push into AR on such scale. Before that you had just some stupid camera apps that could display dinosaurs on the table

30. vincelongman

Posts: 5762; Member since: Feb 10, 2013

The AR push began well before Apple Google were already developing Project Tango And to many other startups to name But I'll name one, Flyby Media, they were also working on Project Tango Apple acquired them back in 2016 Apple megred their efforts with Metaio's work to form ARKit

26. Man_Utd

Posts: 190; Member since: Feb 03, 2015

Apple can thank Android for a lot of tech that's in the X. Wireless charging (which Apple is using slow charging) Fast charging (which you have to pay extra to use) Larger screen-to-body ratio (S8 has a larger screen-to-body ratio) Dual cameras Technically, Apple didn't start the AR revolution. Android did with Tango. Granted there are only a few phones that support it.

10. sgodsell

Posts: 7605; Member since: Mar 16, 2013

ARCore needs Vulkan graphics support which was introduced last year with Android 7. It also needs half decent cameras with fast enough processors to handle each image frame manipulation, which is needed for smooth AR results on screen. Since the GPU has to handle Vulkan graphics APIs. All high end smartphones for the last 2 years have GPUs that support Vulkan graphics. Even lots of mid range devices and some low end devices can handle Vulkan graphics as well these days. So at the end of the day I can easily see lots of Android smartphones going to run ARCore apps.

14. sgodsell

Posts: 7605; Member since: Mar 16, 2013

Well-Manicured-Man ARCore is really a trimmed down version of Tango that isn't relying on all the Tango sensors. BTW Tango was worked on for years. So now ARCore isnt using a depth sensor or IR cameras, which helped to make Tango devices are much more accurate and would work in low light conditions. Apple's ARkit and now Google's ARcore will not be as accurate or will work under the same conditions that Tango could work under. Both these kits rely on regular cameras found on most smartphones. But it will still bring it to the masses, which at the end of the day is a great thing.

2. samgsam

Posts: 152; Member since: Mar 24, 2017

Quantity doesn't matter. What matters is quality content for AR and quality of the devices that will support AR.

4. toukale

Posts: 669; Member since: Jun 10, 2015

They can worry about quality later, now it's all about the sheer numbers in order to get developers on board. Both ARcore and ARkit are the basic frameworks for AR, eventually things will pick up from there once enough developers starts to develops for them. It's a chicken and a egg problem right now.

5. Phullofphil

Posts: 1833; Member since: Feb 10, 2009

Not really that can also set the whole project back if it is not foo quality content.unless there ripping Apple off I would imagine they have somthing that is almost done.

7. Back_from_beyond

Posts: 1475; Member since: Sep 04, 2015

Google's been working on AR for a few years now and it's supposedly gonna run on a wide variety of devices and doesn't require the latest Android version to install it either. That's apparently the key point to making it widely available for Android.

3. toukale

Posts: 669; Member since: Jun 10, 2015

I am glad Google found the template (thanks Apple) to roll out AR to millions of devices, we all know project tango went nowhere for 3 years.

8. Back_from_beyond

Posts: 1475; Member since: Sep 04, 2015

Except Google's been working on it far longer than Apple, so you're just talking sh*t as usual.

12. toukale

Posts: 669; Member since: Jun 10, 2015

You mean, project tango? why did they drop that like its hot and embrace the Apple template with ARcore? Project tango went nowhere for 3 years, now after getting the template on how to do it right, they are announcing millions of devices in 2018, thanks again to Apple showing them the better way to do it. Gotta give it to Google, they were fast on that one.

31. vincelongman

Posts: 5762; Member since: Feb 10, 2013

Apple are lucky Google started their work on Project Tango so long ago Otherwise Flyby Media's AR work wouldn't have advanced as quick and ARKit wouldn't be ready yet Google made the same mistake Samsung made with Intrinsity

20. 47AlphaTango

Posts: 742; Member since: Sep 27, 2015

Yet looking at the situation. If you look at the number of apps that google has to develop AR for tango powered device. It isn't that many. And most of it is garbage.

13. RebelwithoutaClue unregistered

Pretty sure a lot of stuff in ARKit/ARCore can be traced back to project Tango. So thanks, Google. Also, Tango is a lot more sophisticated than ARkit/core, but most of the extra's aren't needed for day to day consumer apps. And you must be a fool to think Google wasn't already working on this version. Besides projects don't always need to result in consumer versions, they can be used as a learning curve which Google tends to do a lot.

16. Klinton

Posts: 1409; Member since: Oct 24, 2016

@toukale '(thanks Apple)' ???????? ROTFL

21. 47AlphaTango

Posts: 742; Member since: Sep 27, 2015

It was apple who developed the ARkit. Which is a software version that enables all iphone 6s plus, and above, iphone 5se, and ipad pro. To be able to run AR optimized apps. Since it supports starting from iphone 6s, which was released 2 years ago. Many of those who owned them are now enjoying AR apps. And FYI, google only has developed tango AR. Which is both a hardware and software platform that requires a specific camera hardware designed for AR. And also, the software instruction set is limited since it needs the extra camera. Only two device were known to have tango AR. And the apps ain't that many.

6. cmdacos

Posts: 4334; Member since: Nov 01, 2016

Great. More snapchat grade AR. Good thing Google has the hardware and patents in place already to advance AR quickly when interest grows.

11. Phullofphil

Posts: 1833; Member since: Feb 10, 2009

In a way AR has been around for a little while now with little apps here and there but I think the point is to dedicate a part of your phone to run AR and have it go to the next level and not just a limited gimmick.

22. Iodine

Posts: 1506; Member since: Jun 19, 2014

Whale well wake up Google ! There are hundreds of millions of iPhones which can run AR already, and they can run it really well. Even I was forced to try - saw an app update with *ARKit support...* and boom they got me.

23. cnour

Posts: 2305; Member since: Sep 11, 2014

So the lags will be multiplied by 100!!!!!

* Some comments have been hidden, because they don't meet the discussions rules.

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