Apple's Tim Cook talks up the "huge leap forward for iOS" with Swift

Apple's Tim Cook talks up the
As part of an earnings call, after the numbers have been laid out, the head of the company usually talks to analysts a bit about the state of the company and a few interesting items on the horizon. We just heard Microsoft CEO Satya Nadella talking about the convergence of Windows. Now, we're getting some info on what Apple CEO Tim Cook said regarding the Swift language and Apple's partnership with IBM.

Cook really took time to talk up the new Swift language that Apple has created for iOS and MacOS development. He praised the language for being "easy to learn", allowing the creation of "lightning fast" apps, eliminating "entire classes of unsafe code", and even making "writing code interactive and fun". That is a marketing buzzword bonanza right there. Of course, Swift has bigger aims than that because iOS will soon have more hooks in cars, wearables, and smart home technology, and Swift could make developing apps much easier. 

Swift is also a big part of Apple's push into enterprise with IBM. There are plans for Apple and IBM "to bring over 100 MobileFirst apps to enterprise clients, each addressing a specific industry need or opportunity", all written with Swift. Apple has big plans for iOS, but it appears that Swift is the key to making a lot of those plans work. 

source: AppleInsider



1. JakeLee

Posts: 1021; Member since: Nov 02, 2013

Bull! Swift is anything else than swift. It sucks. Fortunately, it's not mandatory on iOS. Not yet.

2. Furbal unregistered

Thats what I've read (objective C is much faster..). Won't get it faster once it matures though? (I need some knowledge dropped on me, im in my infancy as far as any coding goes.) (Why move away from something with established libraries?)

4. Finalflash

Posts: 4063; Member since: Jul 23, 2013

It makes no difference speed wise. It may be marginally slower but that will only really affect very high end games and those won't be made with swift since those bigger companies will make it in native code. Regular everyday apps won't see any difference due to the resources available to them. Since iOS doesn't multitask/background, the full system resources are available to the running app and they're powerful enough to negate any overhead costs.

3. Finalflash

Posts: 4063; Member since: Jul 23, 2013

For once I agree, but not for the same reason. I don't know how the programming language makes any difference one way or another. You can't do s**t unless Apple opens up specific functions and APIs within iOS to developers other than themselves. It's like saying we replaced the sand in our sandbox with a different looking sand....but the tools and size are still the same as last time. They really know how to BS their way out of any situation. Can't see why people so easily trust a company that relies on deception so much.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.