Time Warner about an acquisition before AT&T closed that deal, and it seems like Apple is once again considering buying a production studio rather than just buying TV content. However, no one is sure what to expect because of the aforementioned competition within the company.According to a new report, Eddy Cue has a potentially "transformative acquisition" in mind for Apple and has met with Paramount Pictures and with Sony's TV and film teams. Apple was rumored to have talked with
Not only does that competition make it unclear what Apple's plans are, it also implies that even Apple doesn't know what path it should take. That makes any potential deal less likely, but not out of the realm of possibility. Of course, there's also the issue that Apple has always been a hardware and software company, and although it has excelled at distributing media, actually being a content creator is a very different business. Acquiring the talent to make that work would be better than Apple thinking it could do it alone, but it's unclear if such a move would add to Apple's business or simply pull focus from the hardware and software businesses.
source: New York Post