Apple iPhone getting outsold by Windows Phone in 24 markets says Microsoft

Apple iPhone getting outsold by Windows Phone in 24 markets says Microsoft
We all know that Windows Phone picked up some serious momentum in 2013. The platform showed strength at the low-end with the Nokia Lumia 520/521, and at the high end with the Nokia Lumia 1520. Thanks to the GDR3 update, Windows Phone OEMs can now build a device equal specs wise to anything that Android phones can offer. And if the Nokia Icon ever comes out, we are talking about a 5 inch phone with similar specs to the U.S. version of the Samsung Galaxy S4. And that model is expected to be a Verizon exclusive.

According to Christopher Flores, director of communications for Microsoft, Windows Phone is gaining traction on both ends of the market. Flores claims that Windows Phone is the second most popular platform in 14 markets around the world. And if that doesn't make Windows Phone fans feel giddy, consider this. According to Flores, in 24 markets, Windows Phone is outselling the Apple iPhone. While overall the improvement is coming from a small base, Flores says that Windows Phone is the fastest growing platform globally.

We should point out, since Flores didn't mention it, that much of this growth is coming in emerging markets where the Apple iPhone's cost is prohibitive. And while the Nokia Lumia 525 has taken the Lumia 520 and doubled the RAM, Microsoft might start feeling some pressure on the low-end with the Motorola Moto G. BlackBerry, too, will be going after this market with the Foxconn designed and built handset currently codenamed BlackBerry Jakarta. Rumored to be heading first to Indonesia, this model will most likely find itself shipped to emerging markets.

source: TechRadar via WPCentral

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27 Comments

1. DEATHSTROKE9

Posts: 399; Member since: Nov 09, 2013

It was just a matter of time. iOS (7) is a cheap imitation of windows phone anyway. Once it gets more apps windows phone will be a better OS than ios.

2. ara.armagedon unregistered

yea... nope

3. Astoni

Posts: 649; Member since: Sep 28, 2013

Ehm.. iOS 7 is more androidlike than WP like... Also i hardly belive that WP will become that big, since most people actually want to have a diffrent look on the phone and Microsoft themselfes actually is going to allow people to use android on the phones since WP isn't that popular. I'm sure its a great OS but its nothing more me :p.

4. Napalm_3nema

Posts: 2236; Member since: Jun 14, 2013

I doubt Cupertino is cringing that the $99 520/521/525 is outselling their $650 phone. No premium WP device features in the top 10 anywhere, so until that happens, they aren't even playing the same sport, let alone in the same league, as Apple. This isn't a knock on WP, since I liked my 1020 and 1520, and I even liked the 520 for a cheap backup, but it's not an "Apples to Apple" comparison.

8. arsenaljimenez

Posts: 198; Member since: May 03, 2012

It may not have much effect on it now but once people actually try it because of those 99 dollar phone they will realize wp is a great OS that's what apple should worry about I have the 521, bought the s4, and switched back because I prefer wp

11. sprockkets

Posts: 1612; Member since: Jan 16, 2012

Then why didn't you buy a 1020 or whatever the heck is the "good" Nokia phone. Pbst.

28. arsenaljimenez

Posts: 198; Member since: May 03, 2012

I have tmobile, its for att and unlocking that phone is a bitch

5. AeroPrime

Posts: 175; Member since: Feb 21, 2011

Well I'm seeing more people using windows phone.

25. adecvat

Posts: 641; Member since: Nov 15, 2013

You and your mother, lol.

6. mr.techdude

Posts: 571; Member since: Nov 19, 2012

No how much I hate apple and their iPhone, Microsoft should just stick Nokia up their asshole even further. So shut up microbull and stop being jelly cause ur market share is not up their with android and iOS.

10. PapaSmurf

Posts: 10457; Member since: May 14, 2012

3.6% since 2010. Three years. That's all I'm going to say.

7. MrKoles

Posts: 368; Member since: Jan 20, 2013

The truth is if Apple would release a phone for 99 dollars like Nokia did, it would outsold everything. Windows is nowhere to either Android and iOS...lacking any design it would be my last choice.

13. LordCaedus

Posts: 85; Member since: Nov 01, 2013

Um, they did. It was called the iPhone 5c and it sold terribly.

16. sprockkets

Posts: 1612; Member since: Jan 16, 2012

It costs $550 unlocked. That isn't a cheap phone when you can buy $50-$150 ones without contract. The ancient 4S is $450 as well, now more expensive than a Moto X with half the storage.

17. sipha

Posts: 440; Member since: May 12, 2012

@lord, you are too ignorent for this forum.. I won't even gona say why, but just go read something!!

29. networkdood

Posts: 6330; Member since: Mar 31, 2010

ignorent is spelled ignorant....just sayin'

22. MrKoles

Posts: 368; Member since: Jan 20, 2013

Did you smoke? I mean truly 99, not with slave-contracts...

9. timezone

Posts: 87; Member since: Jun 16, 2013

No design...funny. The windows phone is a beautiful phone. The tile concept has more functionality than a bunch of icons cluttering up the screen. The Windows phone will continue to take marketshare because it is the smarter choice.

12. buddy4756

Posts: 1; Member since: Jan 06, 2014

It's just because carriers are selling windows phones free and people are cheap.

15. PapaSmurf

Posts: 10457; Member since: May 14, 2012

They're selling them for free because they're sitting on the shelves...

19. Dastrix unregistered

I hope you're talking about contracts... Otherwise, I don't know what to say.

14. TheMan

Posts: 494; Member since: Sep 21, 2012

This is no surprise. Nokia -- and even Microsoft -- brands carry serious currency in the Old World, while Apple is too pricey for many. WP will continue to see gains in 2014.

21. ThePython

Posts: 902; Member since: May 08, 2013

Liar.

23. timezone

Posts: 87; Member since: Jun 16, 2013

I love the sly comments of Windows phone is only making it because they are selling cheap. First, these are low end phones sold in emerging markets. Android does the same thing. Apple refuses to their detriment to enter the market. Every price point has its sensitivity to price ranges. This is not a valid argument. However when accepting the argument for its face value, Google is dumping the operating system to the manufacture for free. Android has made the gains they have made because of the zero cost to the manufacture. Be careful what you ask for. Your favorite brand may be engaging in the behavior you don't like.

24. darkkjedii

Posts: 31103; Member since: Feb 05, 2011

Windows phone is a great os, but android and ios rule the game.

26. picka_vi_materina

Posts: 174; Member since: Nov 21, 2011

Apple iPhone? That thing has been discontinued a long time ago. Poor thing didn't even have 3G. No wonder it outsells it when it doesn't sell anymore.

27. blinx

Posts: 23; Member since: Oct 09, 2013

lol @ comment 26

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