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Apple thinking about offering an iTunes app for Android

Posted: , by Alan F.

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Apple thinking about offering an iTunes app for Android
According to a report published on Friday, Apple needs to deal with a double digit decline in sales of music downloaded from iTunes. To try to combat this, Apple is in talks with record labels with the idea of offering an on-demand music service that would compete with Spotify and Beats Music. In addition, Apple is considering offering an official iTunes app for the Google Play Store.

Ideas to turn iTunes around also include promotions with record labels that would allow digital versions of albums to be released ahead of actual CD-sales. In this case, individual tracks from the album would not be available for digital play until the CD hits the shelves.

Apple is desperate to turn around iTunes after the numbers show that for the week ended March 9th, year-over-year digital album sales are down 13% while digital track sales are off 11% compared to last year. On the other hand, streaming services like Spotify and Pandora generated $1.4 billion in subscription, advertising and licensing revenue last year in the States, up 39% from 2012. Another report, this one from the International Federation of the Phonographic Industry, showed that streamed music revenue soared 51% higher in 2013, while downloaded music revenues declined 2.1% over the same time period.

"They are feeling out some people at labels on thoughts about transitioning its customers from iTunes proper to a streaming service. So when you buy a song for $1.29, and you put it in your library, iTunes might send an e-mail pointing out that for a total of, say, $8 a month you can access that song plus all the music in the iTunes store. It's all in the 'what if' stage."-Industry source

"We thought about whether we should do a music client for Android. We put iTunes on Windows in order to sell more iPods. But I don’t see an advantage of putting our own music app on Android, except to make Android users happy. And I don’t want to make Android users happy."-Steve Jobs, 2011

"Apple has no religious issue porting an iOS app to Android if it made sense."-Tim Cook, CEO, Apple

Apple is also thinking about spinning out its streaming music service, iTunes Radio, as a separate app. Supported by ads, iTunes Radio gives users very limited control over the songs they hear. All of these initiatives, from a new streaming music offering, to spinning out iTunes for Android and launching a stand alone app for iTunes Radio, are all in the early stages. But Apple does need to do something to turn things around. While Pandora was at first negatively impacted by the launch of iTunes Radio, the former is now back on a growth path. And many industry observers believe that the success of Android is negatively impacting iTunes' growth.

As you can see from the quotes above from the late Steve Jobs and from current CEO Tim Cook, Apple is certainly more open now to releasing an iTunes app for Android. And unlike Jobs' quote, which said that iTunes for Android would only make Android users happy, the truth is that with downloaded music numbers dropping, releasing an iTunes for Android app could make Apple happy at this point.

source: Billboard via 9to5Mac, Engadget

93 Comments
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posted on 21 Mar 2014, 18:41 9

1. Planterz (Posts: 752; Member since: 30 Apr 2012)


No. Just no.

posted on 21 Mar 2014, 22:19 2

38. tuminatr (Posts: 680; Member since: 23 Feb 2009)


I agree, this seems like an idea with very little upside. I don’t work in the wireless industry anymore but did for the last 10 years. When I was showing people Iphone vs. android that was one of the biggest selling points for Itunes users is the integration. If it was available to android I think this would cut into the sales of the Iphone although for those who like Itunes they are loyal and would continue to buy music through itunes and have a android phone.

posted on 22 Mar 2014, 03:00 2

46. chocowii (Posts: 327; Member since: 30 Jan 2014)


Yes. Google Play music never reached in my country but I can access iTunes since years ago. iTunes is worldwide but Google Play music isnt. Plus, iTunes offer exclusive content.

posted on 22 Mar 2014, 11:20 1

78. Ashoaib (Posts: 1915; Member since: 15 Nov 2013)


First nokia and now apple coming to andriod to save their income... I think at the end only andriod will left as the only suvivor in the game...

posted on 21 Mar 2014, 18:41

2. kozza3 (Posts: 574; Member since: 17 Oct 2012)


if it made sense.

posted on 21 Mar 2014, 18:45 5

6. Droid_X_Doug (Posts: 5729; Member since: 22 Dec 2010)


Apple executives would have their family members drink poison if it would keep the revenues and margins high. Including releasing an official version of iTunes for Android.

posted on 22 Mar 2014, 03:17 1

48. chocowii (Posts: 327; Member since: 30 Jan 2014)


Just like what Nokia did. Use Android's "openness" to let others experience how good Nokia's products are. This time a droid with MS and Nokia apps.

Same with Apple. iTunes has the biggest library of songs compare to GPlay Music and iTunes has access to more countries than GPlay Music. They know it and they will probably use it against Google.
At the end of the day, it all comes down to sales.

posted on 21 Mar 2014, 18:41 12

3. Topcat488 (Posts: 1141; Member since: 29 Sep 2012)


Hahaha That's funny... Android DON'T need itunes!

posted on 21 Mar 2014, 18:44 3

4. darkkjedii (Posts: 11063; Member since: 05 Feb 2011)


Golden opportunity. It'll expand iTunes, and give folks more access to the biggest mobile music store. Get money Cooksizzle

posted on 21 Mar 2014, 21:46 5

27. networkdood (Posts: 6267; Member since: 31 Mar 2010)


Yeah, I am sure more and more people will continue to enjoy being ripped...please, stop being a blind fool...get your head out of Apple's...core

posted on 21 Mar 2014, 23:49 2

40. Sauce (unregistered)


More people purchase music than people torrent / get it for free. Get your head out of your own .... a**.

Do I? Hell no lol. But this is true and it would be a great opportunity for the general public, not the basement dwelling community this is.

posted on 22 Mar 2014, 00:57 1

43. darkkjedii (Posts: 11063; Member since: 05 Feb 2011)


Well said sauce, networks simply a consumer, and does nothing but dump his money into the areas he likes. When others spend their money the way they want he has an issue with it. If he's real about his dislike for apple, then logoff PA, head to Cupertino, and deal with it in person. Be a real protester, and man up. Can't wait to read his response to this.

posted on 22 Mar 2014, 06:35 1

55. reckless562 (Posts: 702; Member since: 09 Sep 2013)


no because that is not the most usefull way to protest apple. hes doing right by being on here because ppl on here CARE about what other "better informed" opinions are. to do it outside a building where appl ppl work is retarted. theyre not killing small animals in there!! (yet anyway)
so looks like ur Wrong again.... oh dear, what r we gonna do with u

posted on 22 Mar 2014, 03:55 3

49. VZWuser76 (Posts: 1352; Member since: 04 Mar 2010)


I don't torrent music either, but I have been ripped off by Apple. Let's just say I had around $100 worth of music and videos, I had to send in my idevice for repair, and after that it didn't recognize me as the legitimate owner, even though my account history showed I had purchased them. Their solution? Repurchase my media I'd already bought on my own dime. They caused the issue and wanted me to pay for something I'd already paid for! Sorry, no thanks. That's my last dealings with them.

Besides that, just because someone doesn't use iTunes to get music, doesn't mean it's the only legitimate way to buy digital music. Amazon mp3 is what I use, and I've never had it tell me I can't have access to what I purchased.

posted on 22 Mar 2014, 04:12

51. Sauce (unregistered)


That sounds like the most bizzar story lmao..im sorry....
You music syncs account wide. Not per device. If you account history SHOWED that you purchased the music, then you would have your music no problem, and they wouldn't tell you to re-purchase. iPhony?

posted on 24 Mar 2014, 11:44

92. jbats (Posts: 7; Member since: 30 Oct 2013)


actually i gotta say maybe this i an apple glitch. this has happened to me before but luckily i back up all my music to an external hdd. when i got a new computer i linked it to my account and thought my downloads would transfer but nope. they just didn't. it's very strange and i gotta admit it doesn't happen to everybody but that's a bug for you. sometimes ppl are affect and others aren't. this situation and others with other devices made me see that external hdds are worth the investment. especially when it means not losing 10,000+ songs, tons of photos and other things.

posted on 22 Mar 2014, 06:28

53. reckless562 (Posts: 702; Member since: 09 Sep 2013)


throwin money away still.......not all songs are that good u gotta buy it....lol take it from a musician/producer/artist or whatever title u recognize

posted on 22 Mar 2014, 06:24

52. reckless562 (Posts: 702; Member since: 09 Sep 2013)


lol @ sause!!!! "Do I?.....HELL Nooo!!!" haha i love it, u chaneled what i was gona say.
n ill add, But yet im not in a Basement, that when i try n teach homegirls How to dl music n 1 guy friend, he jus "didnt get" torrents, n hasent dl'ed since lime wire. n my Homegirls, most are like "F this, it toooo hard. no, i'd rather jus buy," after showing them how to Download correctly (ex. how to NOT dl the obvious virus on frostwire searches). so idk, mabey ppl who Torrent are just Smarter than those masses that buy a song 95% of the time vs. the ocasional free download from a promo website or an email from a friend
but low key, many ppl i know some how think theyre gona get in trouble or some BS for downloading music or other things.....true......but u have a better shot @ WINning the LOTTERY!!!!

posted on 22 Mar 2014, 00:52 1

42. darkkjedii (Posts: 11063; Member since: 05 Feb 2011)


Not a blind fool at all. I simply realize that these are just phones, and the services that come along with them. You on the other hand, take this way too serious, it's your life and your meaning. My eyes are open to the things in life that actually matter, and that's not sitting on tech sites being a bother to people for the device they choose to pocket. Health, life, family, and happiness. Not stupid fanboy stuff, that you have no control over.

posted on 22 Mar 2014, 02:36 1

44. Sauce (unregistered)


This. On Point bro. Because we like Apple automatically makes us "sheep" or fanboys lol? Like you said, these people take one anothers phone of choice TOO seriously.
I'll tell these door knobs one thing...I've had quite several different variety Android devices in the past 5 years and ALL of them except ONE completely sucked and ruined my experience as a smartphone owner. My Note 2 is the only phone I really enjoyed, and I will keep enjoying. For that reason, I love my choice in the iPhone, for I have ran into LESS (not none) problems than I have with an Android device.

+1 DJ

posted on 22 Mar 2014, 06:49

59. reckless562 (Posts: 702; Member since: 09 Sep 2013)


but it DOES matter tho, because when u go around in life "doing things," u have to interact with ppl. the cognitive state of iphone users is just more "IDGAF bout this, so F what ever it is i was talking about/ doing." and android users that know better are actually USING (or at least aware and attempting to use the low memory POS lol) their phones in the maner which Android was intended for. as a TOOL to get Shlt done, in life.
y do u think chicks love iphones more than androids??? hell, theres a Reason apple didnt change the width of their screens. of women who use a touchscreen phone, the primary choice is iphones because it 1. FITS IN THEIR SMALLER HANDS!!! 2. "omg i wana b POP-U-LAR n look cool in high school/ in my circle/ on Instagram!! cant do it w/out an i-phooooone!!!"
and dudes i know with one as their primary phone just "arent there" technology wise. so u tell me.

posted on 22 Mar 2014, 08:56

70. darkkjedii (Posts: 11063; Member since: 05 Feb 2011)


100% agreed yo. Love the honesty too +1

posted on 22 Mar 2014, 06:31

54. reckless562 (Posts: 702; Member since: 09 Sep 2013)


ur the only one that bothers ppl.... with your WILLFULL blindness. that is all we want from u, an acknowldegement that u like giving them ur $ for nothing basicly.

posted on 22 Mar 2014, 18:45

86. darkkjedii (Posts: 11063; Member since: 05 Feb 2011)


You misspelled (basically), and started a sentence with a lower case letter. All we want from you is proper grammar. Basicly lol, really?

posted on 21 Mar 2014, 18:44 8

5. 1ceTr0n (Posts: 505; Member since: 20 May 2012)


Its because people don't wanna deal with your iTunes crap and rules in the first place Apple....

posted on 21 Mar 2014, 19:05 1

13. darkkjedii (Posts: 11063; Member since: 05 Feb 2011)


Sooo, what will you say if this ends up being a go, and a success as iTunes always is?

posted on 22 Mar 2014, 06:52

60. reckless562 (Posts: 702; Member since: 09 Sep 2013)


let me ask u something, do u know HOW to dl a movie or music?
or do u like throwing hard earned $ away? Not everything made is worth buying!!!

posted on 22 Mar 2014, 18:48

87. darkkjedii (Posts: 11063; Member since: 05 Feb 2011)


Let me ask you something, do you know how to properly compose a sentence? You don't start one with "or", and please capitalize it dude. Geez man...

posted on 21 Mar 2014, 21:47 5

28. networkdood (Posts: 6267; Member since: 31 Mar 2010)


My wife hates itunes...she calls it a necessary evil for all iUsers....

posted on 21 Mar 2014, 18:47 6

7. Astoni (Posts: 494; Member since: 28 Sep 2013)


I've had some ipods when i was a little younger , before and after the whole Iphone era started and smartphones came to life. Looking back it was the stupidest thing i've ever done when it comes to tech.. (Personal opinion) Ipods are a f*cking phone that has lesser power and you can't use it to call people(?) and here is where iTunes comes in.. It's literally the worst program i've ever used in my entire life to transfer files and play music.. Luckily i found a 3rd party program that was faster and worked alot better to my liking.

I get the ipod shuffle, its easy and portable and not as expensive and great if your going to the gym or a walk :p. Again this is my personal opinon.

posted on 21 Mar 2014, 18:49 5

9. ePoch270 (Posts: 92; Member since: 26 Sep 2013)


At the time, it was revolutionary. Don't get me wrong. I despise Apple and their business practices, but they did have some good products. Especially at the time they were launched. They really did launch MP3 player, touch smartphone and tablet popularity. Only because there was no competition. Then they go stagnant, like now.

posted on 21 Mar 2014, 19:23

16. Astoni (Posts: 494; Member since: 28 Sep 2013)


Good point :p.

posted on 21 Mar 2014, 19:48 1

21. KingaSpades (Posts: 42; Member since: 04 Nov 2013)


Idiots always say that they hate Apple's business practices. Samsung pays off news papers and reporters to kills stories about all the people dying in their factories but you hate Apple's business practices. Samsung steals from a trusted business partner they have signed agreements with but you hate Apples business practices. Google releases a free OS. Free because they know that it's full of stolen IP. They know that their "partners" will be sued by Microsoft and Apple as soon as they load it on a device but they don't care as long as they get those search results. So they laugh all the way to the bank while their "partners" pay Microsoft enough to pay for the failing Windows Phone until it turned around. And they are still paying Microsoft. But you hate Apple's business practices? Ok. Typical.

posted on 21 Mar 2014, 20:37 3

24. Astoni (Posts: 494; Member since: 28 Sep 2013)


Never said i hated..

Hate is a really strong word.. and don't go defending any company on what they do cause they're all bad, NO ONE IN THIS INDUSTRY that tries to make money is a "do-gooder".

posted on 21 Mar 2014, 21:48 1

29. networkdood (Posts: 6267; Member since: 31 Mar 2010)


What you describe about Samsung is basically done by businesses across the world....

posted on 22 Mar 2014, 02:40

45. Sauce (unregistered)


That is his point, yet people b*tch and moan about Apple (not because the agree but because it's the thing to do now a days)

posted on 22 Mar 2014, 06:37 1

56. jroc74 (Posts: 4720; Member since: 30 Dec 2010)


You had me until free OS because its full of stolen IP. I take it you missed the Oracle vs Google trial....

MS has sued OEM's not Google. Apple has sued OEM's, not Google.

I wonder why....if the OS is full of stolen IP.

posted on 22 Mar 2014, 06:44

57. jroc74 (Posts: 4720; Member since: 30 Dec 2010)


As far as business practices...

Who is more sue happy between the 3? Exactly
Who had devices exclusive to 1 carrier? Exactly
Who has desktop OS's exclusive to hardware? Exactly.

Lets not forget the business practices that can be seen by the general public on a daily basis. (not talking about the sue happy nature of a few)

posted on 23 Mar 2014, 09:00

91. ePoch270 (Posts: 92; Member since: 26 Sep 2013)


I never said I hated. And you should refrain from calling me an idiot. I depise Apple after they tried to defraud me over a warranty and Apple "Care". And for the way they handle OS upgrades and hardware, forcing new device purchases. I understand their philosophy, but don't appreciate it. Just like I don't appreciate you calling me an idiot.

posted on 22 Mar 2014, 07:00

63. reckless562 (Posts: 702; Member since: 09 Sep 2013)


yep, couldnt b truer. ONE caveat tho......
Apple bascilly blew up the SLATE market. not the Original TABLET market. OG Tablets are what we now call CONVERTABLE PCs, and Slates were rare, (atleast here in america) and usually were pluged in to a power source anyway. because the ipad hit so hard Branding wise (i still do know y) TABLET came to define what a SLATE computer was, and real Tablet computers got rebranded ,and STILL for some reason arent as popular. i think becaus of price, more or less but ppl buy those shltty looking keyboard covers for "tablets" of all brands STILL. its like having a really weak PC for cheap, but yet still get riped off in the end. i guess the key word here is cheap? IDK some one help me out why......lols

posted on 21 Mar 2014, 18:47 6

8. ePoch270 (Posts: 92; Member since: 26 Sep 2013)


I'm sure it would be a dumbed down, buggy version that would suck people into getting content that when then cause them feel obligated to switch to Apple for a more reliable performance. Then Apple would blame the buggy app on Android fragmentation. This is a Trojan horse if I ever saw one.

posted on 21 Mar 2014, 21:31 3

26. grahaman27 (Posts: 347; Member since: 05 Apr 2013)


Just like iTunes for windows, I swear!

posted on 21 Mar 2014, 21:59

34. AfterShock (Posts: 2799; Member since: 02 Nov 2012)


Can't tell, is that a pos on there too?
It was the only time I tried it long ago.

posted on 21 Mar 2014, 18:53 2

10. vandroid (Posts: 262; Member since: 04 Sep 2012)


Apple should make imessage for android, I'd buy it

posted on 22 Mar 2014, 09:40

76. Sauce (unregistered)


I would love that because I would be able to text & call my friends from my rMB Pro, instead of having to get my phone and text/call them.

posted on 21 Mar 2014, 18:54 4

11. GoBears (Posts: 346; Member since: 27 Apr 2012)


Yippee one of the worst things about Apple coming to Android! (HEAVY SARCASM) Can't wait!

posted on 21 Mar 2014, 19:04

12. Diezparda (Posts: 208; Member since: 23 Oct 2013)


Well i'm using both platform so i don't think it's a bad idea. Android will take advantage since they might have wider choice to purchase a lot of multimedia content while they don't need to depend on iTunes all the time.

posted on 21 Mar 2014, 19:08 7

14. VZWuser76 (Posts: 1352; Member since: 04 Mar 2010)


ITunes is the reason I didn't go with iOS. For media, why is drag and drop such a bad thing? That's why I like Amazon for music, it was DRM free when I started using it, so I don't have to worry about proprietary software telling me I don't own the media I purchased. Never again.

posted on 21 Mar 2014, 19:28 5

18. Slammer (Posts: 1001; Member since: 03 Jun 2010)


Agreed. This is the reason most have adopted Android.

John B.

posted on 22 Mar 2014, 06:47

58. jroc74 (Posts: 4720; Member since: 30 Dec 2010)


I tried iTunes on my PC...and hated it.

I dont think this will help Apple like they think it will. Most will just use it to migrate from Apple's eco system to something else. Others....wont even bother.

Unless they offer something that cant be had anywhere else...like the get an album digital first before a physical release. Or cheaper prices. Or deals.

posted on 22 Mar 2014, 06:56

62. jroc74 (Posts: 4720; Member since: 30 Dec 2010)


Cant go back and edit.....I just realized that on PC's iTunes isnt tied to Mac or iOS....read some good points below about ppl that use it on their PC making it easier no matter what mobile device they have.

Ok Apple......this might be a good idea.

posted on 21 Mar 2014, 19:19

15. Dingy_cellar_dweller (Posts: 185; Member since: 16 Mar 2013)


Apple wants to give infidel's the itune's.

Because the mighty Dollar said so.

posted on 21 Mar 2014, 19:27 1

17. protozeloz (Posts: 5375; Member since: 16 Sep 2010)


Well, since Google seems to be offering its services on iOS thus making them technically cross platform (can use PC, Mac, iPhone, Android) a user could consider something he can set up once and forget about no matter what device he gets next, giving Google money from paid services apple also offers.

But that's just my two cents

posted on 22 Mar 2014, 06:54 1

61. jroc74 (Posts: 4720; Member since: 30 Dec 2010)


Thats a good point.

posted on 21 Mar 2014, 19:28

19. Sirius85 (Posts: 8; Member since: 26 Mar 2012)


How about somebody taking the time to post on here look at it in a positive way? If you don't like iTunes, then it doesn't affect you, don't use it. I know plenty of people who have android devices who use iTunes for all of their music still, there's no harm in it. It would be a smart move by Apple because all of the people that use iTunes and have android devices it would bring it a TON more money, assuming that it worked properly. I've been wondering why Apple hasn't done this for years, it seems like a no brainer. I'm glad to hear that Apple is even considering this and going a bit out of their comfort zone.

posted on 21 Mar 2014, 19:35

20. downphoenix (Posts: 2302; Member since: 19 Jun 2010)


I dunno if it makes sense for Apple to do this. Some people are so ingrained into the Itunes ecosystem that they will stick with Apple products. If Itunes was all of a sudden on Android, that would give people less incentive to continue buying Apple products. Apple makes its big bucks on Hardware, not Software. The revenues of Itunes are severely dwarfed by the ipad revenues, and that doesnt even count the Iphone revenues which dwarf thing. I also doubt that Itunes will be adopted much by android users that arent embedded into the Apple ecosystem, they may only utilize it for any Itunes exclusive catalog items, and otherwise stick to their existing services, the revenue from them will not be enough to offset the losses they will get by doing this. Only reason Itunes makes sense for Windows is because it outsells Mac about 5 to 1, and the margin is even larger if we dont count schools and such.

posted on 21 Mar 2014, 20:13 2

22. Quezdagreat (Posts: 416; Member since: 05 Apr 2012)


Android users won't use it anyway, they can download music illegally using torrents on their phone

posted on 21 Mar 2014, 22:01 2

36. networkdood (Posts: 6267; Member since: 31 Mar 2010)


hmmm, I doubt most of them do...change your name to QuezdatheUnknowing

posted on 22 Mar 2014, 07:05

66. reckless562 (Posts: 702; Member since: 09 Sep 2013)


Frostwire for android man, U didnt know???

posted on 22 Mar 2014, 09:04

71. Quezdagreat (Posts: 416; Member since: 05 Apr 2012)


You mad bro?

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