WSJ: Chinese ZTE "aggressively poaching talent" from the likes of BlackBerry and Motorola

The ZTE Grand Memo II

The ZTE Grand Memo II


Chinese ZTE -- the parent company behind the trending Nubia brand -- is "aggressively poaching talent" from BlackBerry and Motorola, reports the Wall Street Journal. So far, fewer than 20 people have been recruited, but apparently the company is intent on continuing its effort, and even has a special division within its HR department that will see to it. According to the report, this move is a part of ZTE's expansion efforts.

While such hires would have been difficult in the past, with both BlackBerry and Motorola in a financial twist, now seems like the perfect opportunity for ZTE to get some proven talent on its roster. "We hope the talent from BlackBerry can enhance our product security and design capability", said Adam Zeng, head of ZTE's mobile devices division. Recently, his company managed to recruit Cao Tang, a former Motorola Mobility handset marketing exec. What's more, it appears the company has put an emphasis on able-bodied talent with international background, in order to help it expand in North America, where it already sells devices like the Nubia Z5S and Z5S mini.

All of this makes a whole lot of sense -- while ZTE is mostly known for its network equipment arm, which is the source of over half of its revenue, some 30% of that pie are attributed to the company's handset business. And that business is flailing, according to recent sales figures from China, where the company went from an 8% market share down to 5%. Indeed, competition from rising star Xiaomi and incumbent Lenovo (which is about to swallow Motorola whole) appears to be a tad too much for ZTE, whose products suffer from weak brand recognition and "unattractive design" according to analysts. If ZTE plays its cards right, however, this may very well change in the coming few years, and it seems that's what the company is shooting for. As always, time will tell.

source: WSJ

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14 Comments

1. akki20892

Posts: 3902; Member since: Feb 04, 2013

I highly doubt that everyone looking at girl than phone.

5. Miracles

Posts: 560; Member since: Aug 31, 2013

The phone is obscuring my view lol

8. redmd

Posts: 1890; Member since: Oct 26, 2011

She was also "poached" by zte. She haz talents.

2. AfterShock

Posts: 4146; Member since: Nov 02, 2012

They need new models.

3. INCOMPARABLE

Posts: 33; Member since: Mar 05, 2014

What a beautful GIRL :O

4. CyberFalcon

Posts: 223; Member since: Apr 17, 2014

who cares abt the mobile... i can't stop staring at her... She is damn gorgeous...

6. itsdeepak4u2000

Posts: 3718; Member since: Nov 03, 2012

Sexy...

7. JOHNNY8573

Posts: 48; Member since: Nov 11, 2013

oh...right...the phone

9. NokiaFTW

Posts: 2072; Member since: Oct 24, 2012

I love PA. The pictures accompanying the title of their articles is so interesting and beautiful. Best tech site ever!

10. GeorgeDao123

Posts: 431; Member since: Aug 20, 2013

Her number? O.o o.O

11. shahrooz

Posts: 792; Member since: Sep 17, 2013

Marry me or I will marry you young lady.

12. TheLolGuy

Posts: 483; Member since: Mar 05, 2013

Wait didn't the Chinese government give ZTE like 20 billion dollars in loans or something? And they're STILL flailing?! LOL.

13. corporateJP

Posts: 2458; Member since: Nov 28, 2009

...and at the end of the day, ZTE will still make low-quality, unreliable junk. However, yes, the girl in the pic is mad fine. She's Alyssa Milano hot...

14. billgates

Posts: 555; Member since: May 29, 2014

Shouldn't they be poaching kids to work for 5 cents a day?

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