Samsung takes us 'backstage' at the Opening Ceremony for the Summer Olympics

Samsung takes us 'backstage' at the Opening Ceremony for the Summer Olympics
Yesterday, Samsung had written a forward-looking piece about how the Samsung Galaxy S III and Samsung GALAXY Note, the two big guns in the Korean manufacturer's Android arsenal, had taken part in the Opening Ceremony for the 2012 Summer Games in London. With 4 billion viewers watching the Opening Ceremony, those are quite a number of eyeballs viewing the devices.. The problem was that the ceremony was not scheduled to start for a few hours yet when it was written. Sammy's trip through the time machine can be easily forgiven and the company did come back with some behind the scenes footage for all to view.

From the video, it looks like everyone involved in the show was walking around London with a Samsung Galaxy S III or Samsung GALAXY Note in their hands. All of the volunteer dancers received a white Samsung GALAXY Note that was used as part of their choreography. 100 units of the phablet were used in the Opening Ceremony. If we didn't know better, we'd think that this was the 2012 Samsung Olympics.

source: Samsung via  AndroidCentral

Related phones

Galaxy S III
  • Display 4.8" 720 x 1280 pixels
  • Camera 8 MP / 1.9 MP front
  • Processor Samsung Exynos 4 Quad, Quad-core, 1400 MHz
  • Storage 32 GB + microSDXC
  • Battery 2100 mAh(11.60h 3G talk time)
GALAXY Note
  • Display 5.3" 800 x 1280 pixels
  • Camera 8 MP / 2 MP front
  • Processor Samsung Exynos 4, Dual-core, 1400 MHz
  • Storage 32 GB + microSDHC
  • Battery 2500 mAh(13.50h 3G talk time)

FEATURED VIDEO

11 Comments

1. Gaurav008

Posts: 328; Member since: Jul 20, 2012

lol..samung olympics... lawsuit races...:P

2. Nickmfnjackson

Posts: 101; Member since: Jan 21, 2010

Medals = patents

3. spoks

Posts: 46; Member since: Jun 01, 2012

Proud owner of Samsung Galaxy Note...

6. dickwyn

Posts: 621; Member since: May 07, 2012

high five !!!

4. InspectorGadget80 unregistered

Still shock only a few athletes still uses the crummy iphone during the parade of countries

7. fenixsama

Posts: 32; Member since: Oct 26, 2011

i was just going to comment also that most of the athletes were using iphones to take video. i also notice some of them talking on the phone while parading. i understand the taking videos part because you want to savor the olympic moment but talking on the phone? am i the only one who thought that was rude? i don't know, that's just my opinion, ok ^_^

5. AppleConspiracy

Posts: 637; Member since: Oct 18, 2011

And still there was a clear view on bunch of iPhones when, for instance, representatives of the USA were walking in front of cameras. Worthless effort Samsung... the cult is not being made by expensive sponsorships.

9. AppleConspiracy

Posts: 637; Member since: Oct 18, 2011

I'm getting the feeling that most of you think that I prefer iPhone... I'm just saying that this marketing efforst made by Apple competition are worthless in comparison to cult-making that Apple undertakes, and we must admit, they do it far more intelligently over the years of producing status and religious symbols and from this point of view, no competition can battle the iPhone merely by technology, open-politics, agressive marketing and boosting specs. iPhone still wins. I'm sorry fo that, but it does, The first step is to admit it.

8. twens

Posts: 1154; Member since: Feb 25, 2012

1st of battling which fon is the best is useless. Am using a 5.3" screen,a faster processor plus an opened OS. What advantage does an iPhone user have over my GNote? I pity iPhone users,true talk.

10. nexumus

Posts: 19; Member since: Apr 09, 2012

I just wanted to post that this week I switched from iPhone to s3. I was honestly an iFan but the s3 has blown me away in every way. I have also owned an unimpressive HTC inspire. Apple still has the best marketing, and until the s3 I believe better aesthetics. But no longer. If you want a small screen dysfunctional closed system status symbol, iPhone is for you. If you want the most amazing photos phone in the world, thend get a Samsung galaxy s3. Now if only Sammys marketing can beat Apple. But honestly I don't mind if they just spend all their money making awesome phones cause that is what they do best.

11. dan_md

Posts: 66; Member since: Oct 19, 2010

There are pros and coins in everything. Mostly we tend to go with the device with less compromise. My wife, who has been totally sold with Apple (an iPad, iPhone, Mac Book Air) could not resist the urge and finally asked me..." Can we switch phones? my iPhone for your SGS3. Haha.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.