O2 ditches unlimited data plans in time for the iPhone 4

O2 ditches unlimited data plans in time for the iPhone 4

It's hard to imagine who decided to quickly cut off the long time beloved commodity of unlimited data plans that's been ingrained into the minds of mobile users around the world for the better part of the last few years. AT&T surely started to roll the ball in selling tiered data plans, which obviously can help them reduce network congestion, but their move is sure to be aggressively adopted by others. Now it looks like O2 is following suit as they will cease in offering unlimited data packages and will opt to go with plans between 500MB and 1GB – priced respectively at £25 ($36.48) and £60 ($87.56) which will be dependent on you minute and texting plan. Data hogs will surely keep a close eye out on usage per month now that a “bolt on” fee will be applied as another 500MB can be eaten up for £5 ($7.29) or 1GB for £10 ($14.59) – which will coincide with the exact plan you're on. As much as heavy users may cringe at this radical change, there is no denying that others will quickly follow suit in doing the same. O2 said in a statement, “97 percent of O2 smartphone customers would not need to buy additional data allowances.” Who knows for sure who is pulling the strings at this point, but with O2 on board with the iPhone 4, it makes some people wonder the coincidence of this move after the iPhone 4's unveiling.

source: O2 via Mobileburn



1. zerglisk

Posts: 544; Member since: Feb 09, 2010

lol 1GB of data at 60 pounds... what a rip 97% uses less than 1GB? lol SURE AT&T says 2% uses less than 2GB is definitely BS. I used 5GB myself last month lol...

3. ILOVEIPHONE25 unregistered

well your a fag that is alll the internet on your phone too much. much be watching porn all day

4. easytochris

Posts: 126; Member since: Jan 21, 2010

i use my phone to tether my ipad so i eat up a lot of data as well, so dont make assumptions. asshole.

2. wade1968

Posts: 224; Member since: Apr 12, 2010

another company jumping on the tier pricing plan for data and soon it will be all cell phone carries till the customers stand up and say no.

5. JeffdaBeat unregistered

The government can't force carriers to give unlimited plans. And you can stand up and say no all you want...you either say yes or you don't get the phone...

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