BlackBerry sales double in the UAE as CEO Chen plays "What would Steve Jobs do?"

BlackBerry sales double in the UAE as CEO Chen plays
BlackBerry CEO John Chen recently sat down with The Grey Lady (The New York Times) for a wide ranging interview. Chen said during the chat that he has a plan that starts with enterprise customers, continues with plans to profit more from selling server software than by selling handsets, and ends with BlackBerry coming out the other side as a new consumer brand. Chen's five year plan fits perfectly with the five year contract he signed late last year.

His main focus seems to be on software, not surprising considering his background. He turned around an ailing Sybase and sold it to SAP for $5.8 billion. "I’ll let the software determine what kind of device we make," Chen stated, which means that BlackBerry devices could end up inside larger products. Or, BlackBerry could devise new products and form partnerships to get them manufactured.

This is not to say that BlackBerry will give up making handsets. Chen says that his company must continue to produce phones in order to keep a presence with consumers, although in the future smartphones could be replaced as the device used to run apps and access the internet. The CEO does plan on pushing BES, especially to financial companies. And Chen isn't too full of himself to admit that he is following something he learned from the late Steve Jobs. "I watched Steve Jobs on YouTube, when he came back to Apple," said the executive. "He got up and said, ‘I don’t have a new product, I’m insanely focused on my customer base.’ That’s me now."


There is some other BlackBerry news sure to put a smile on John Chen's face. Price cuts that BlackBerry put in place in the UAE have led to a doubling of sales in the region during February, from the prior month. After a recent report from comScore showed that Windows Phone now has a higher market share than BlackBerry in the U.S., John Chen can use all of the good news he can get.

source: NYTimes, TheNational via BerryReview

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27 Comments

1. Kishin

Posts: 706; Member since: May 30, 2013

Steve Jobs is a Legend..He should be put on a $ bill...

3. ihavenoname

Posts: 1693; Member since: Aug 18, 2013

He's a great man, no doubt, but having his face on $ bill would be bit weird. And I say this, because it would be weird to see Bill Gates as well. And having tech guy along with presidents...

4. rodneyej1

Posts: 3576; Member since: Jul 06, 2013

They should put whoever came up with the recipe for spicy Popeye's chicken on a bill........

10. Just.Saying

Posts: 132; Member since: Apr 04, 2013

Maybe put Jobs face on monopoly money

5. bugsbunny00

Posts: 2266; Member since: Jun 07, 2013

he wasn't a president,he makes computers..fyi.

6. ihavenoname

Posts: 1693; Member since: Aug 18, 2013

Who said he was a president? (Ok, wrong grammar)

8. Kishin

Posts: 706; Member since: May 30, 2013

Not all people on $ bills were president..

12. JerryTime

Posts: 468; Member since: Nov 09, 2013

No, but Benjamin Franklin was a founding father to the United States. It's a bit different than starting a software company that preys on the ignorance of the populace... Steve Jobs on a dollar bill? Wow talk about fanboy... Get real

13. digicon

Posts: 121; Member since: Aug 11, 2011

or at least on a roll of toilet paper . . .

17. 777light777

Posts: 63; Member since: Aug 14, 2013

Um...He was not a legend or great man. (look up his life away from work) He was an @ss hole®! (╯°□°)╯︵ ┻━┻ But he was also a great marketer and inventor. c:

18. WallStreetWolf

Posts: 289; Member since: Apr 08, 2013

Lol What a joke? You don't have to be a saint to be considered a great man or a legend in this world. John F. Kennedy, Benjamin Franklin, and FDR were lechers. Ulysses Grant was a rampant alcoholic. Andrew Jackson was a terrible bigot, responsible for the "Trail of Tears". However, all of these men did something great to push our country forward despite some of their more dastardly behavior. I don't think Jobs is owed a monetary note, but don't pretend as if our heroes in this life, don't have skeletons in their closets.

22. 777light777

Posts: 63; Member since: Aug 14, 2013

I'm not joking... that is my opinion. :D And they aren't our (my heroes) either. My heroes just happen to not suck at life. They are a hero wherever they go, not Jackal and Hyde.

27. WallStreetWolf

Posts: 289; Member since: Apr 08, 2013

The point is, nobody is perfect. I can say the same thing about your heroes, because we all have our flaws.

20. jroc74

Posts: 6023; Member since: Dec 30, 2010

Uh....if Tesla, Issac Newton, Alexander Graham Bell, Thomas Edison isnt on any money....Jobs better not be.... Jobs did good things...but lets not make that pedestal he gets put on too big.

2. rodneyej1

Posts: 3576; Member since: Jul 06, 2013

Pretty good for BB.. I could see BB following in MS's footsteps by becoming a huge software company.. Times are changing, and change is good!

15. thealphageek1

Posts: 942; Member since: Feb 02, 2013

Agreed! I could see BlackBerry becoming a software company as well, with services to compliment the software.

7. dangchitrung

Posts: 89; Member since: Apr 04, 2012

... would declare bankrupcy. Maybe?

9. JMartin22

Posts: 2372; Member since: Apr 30, 2013

Steve Jobs on a dollar bill? You people seem to be getting ahead of yourself. The vast majority of the public doesn't even know who he is or what he's renowned for. Arguably, his biggest claim to fame was setting Apple on track with the advent of the iPod and setting the smartphone proliferation into popular motion. That's not token worthy though, even if it his a big feat.

11. Commentator

Posts: 3723; Member since: Aug 16, 2011

And the vast majority of people know who Alexander Hamilton, Ulysses S. Grant, and Benjamin Franklin were? Please. As if people needed to know stuff in this country...

19. WallStreetWolf

Posts: 289; Member since: Apr 08, 2013

Do me a favor. Tell me what Ulysses Grant was responsible for? And if you can answer this without the aid of Wikipedia, ask yourself if any of your friends our younger family members know the same thing. Steve Jobs doesn't need to be on a bill, but he is a hell of a lot more recognizable today than some of the people that built this country.

14. thealphageek1

Posts: 942; Member since: Feb 02, 2013

Good job, BlackBerry, doubling sales in the UAE....looks like John Chens plan of action is working...keep up the great work!

16. apiskula

Posts: 578; Member since: Jan 25, 2013

What they doubled to four?

21. thealphageek1

Posts: 942; Member since: Feb 02, 2013

That would still be more than your IQ. Now begone, TROLL.

23. apiskula

Posts: 578; Member since: Jan 25, 2013

Why do you support Blackberry who has released complete garbage over the last several years and has failed to capitalize on what they had back in the day. You need to understand fanboy that blackberry will continue to fail and will not be making a comeback. There are many superior phones on the market today that offer much better value for the business world and the consumer. Blackberry is dead

24. thealphageek1

Posts: 942; Member since: Feb 02, 2013

And you, TROLL, need to understand that with John Chen at the helm, BlackBerry is becoming a better company overall. Sales have improved. Their stock is up. Your hate of all things BlackBerry is completely IRRATIONAL. Just because YOU don't like them, doesn't mean that they are garbage and it damn sure doesn't mean that I have to stop liking them. Their products work for ME. I could care less what you and the other haters think or like. I find BlackBerry's product to be superior. You don't like it? That's fine. But you need to understand that I DON'T GIVE A SH** about what you like and don't like. Keep your asinine, non-constructive, troll-like comments to yourself. Go comment on something that you like. Don't waste your time here. Fu****g d**k head.

25. apiskula

Posts: 578; Member since: Jan 25, 2013

Wow very childish of you..yeah I see sales are really going through the roof...they can hardly keep stock of the device...Your such a hack and Chen is the same way...typical liberal fanboy

26. thealphageek1

Posts: 942; Member since: Feb 02, 2013

I'm childish yet, like a child, you offer nothing constructive in your posts on ANY article. Its so hard for you to face facts that BlackBerry is improving. And you can call me a hack or a liberal all you want... you're STILL a di*k head and an illiterate troll. Judging from responses in other articles, I would say that you're about 12. Now begone, TROLL.

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