Apple picks 8 great user videos for its new 'Shot on iPhone' campaign, check them out

Apple picks 8 great user videos for its new 'Shot on iPhone' campaign, check them out
Apple's 'Shot on iPhone' series was introduced shortly after the 8 MP iSight camera on the iPhone 6 came into being with its large 1.5 micron Focus Pixels, to showcase what the new snapper is capable of even in the hands of amateur photographers that most of us are on any given day.

The photographs are taken by iPhone users, and are meant to show the quality of the pictures that are shot using the iSight camera on the back of the handset, and they aren't retouched or edited professionally to look like slick ads - just interesting concepts from regular folks that are sometimes able to send a powerful message. 

The premise - these are all done just by using the iPhone you carry in your pocket anyway (nudge, wink). From billboards through TV ad campaigns, to sections on Apple's own site, the "Shot on iPhone" campaign is becoming an Apple staple, and it just got enriched by eight new videos, aiming to remind us that the iPhone is still one of the best all-around mobile cameras you can currently get.

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15 Comments

2. kiko007

Posts: 7493; Member since: Feb 17, 2016

Congrats on rehashing a photo from February produced by a man who's old enough to be your Grandfather. So do you want a cookie or a medal? (These damn trolls must be fun at parties :D).

3. sebbellic01

Posts: 305; Member since: May 03, 2016

Why not both ;)

6. BradyCrack

Posts: 835; Member since: Dec 29, 2015

He's only joking around. It was a funny little accident that shows the importance of proofreading (viewing?). I you don't like jokes, best not to reply to them.

12. NoToFanboys

Posts: 3231; Member since: Oct 03, 2015

Some people here just can't take jokes, automatically labeling everyone as trolls, sad indeed.

4. BradyCrack

Posts: 835; Member since: Dec 29, 2015

Let's just say Tim Cook isn't the best wielder of the sword!

15. DRS1977

Posts: 679; Member since: May 27, 2015

You don't need to remind us how bad the iPhone camera is.

5. phonehome

Posts: 812; Member since: Dec 19, 2014

iPhone 6S takes great video. However, still photos leave something to be desired (quality as well as no native 16x9 ratio). Though maybe my particular unit is defective with the quality issue.

7. BradyCrack

Posts: 835; Member since: Dec 29, 2015

Yeah, certainly not number 1 anymore.

8. AlikMalix unregistered

iPhone has always been a king of video recording, editing, and composing. And still today the only device to enable any user to edit several 4K videos into a movie, with addition to fantastic slo-mo, and one of best stabilization (either software on 6s or hardware on 6s+). The last video reminds me of Nintendo DUCK HUNT.

9. dovking

Posts: 20; Member since: Mar 01, 2015

I don't understand who is doing the marketing?

13. ibend

Posts: 6747; Member since: Sep 30, 2014

hoahm... boring...

14. jeevanand88 unregistered

Only phone in the market which gives incredible slow motion videos without any lag between the frames!!

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