Apple is allegedly building a custom mobile GPU architecture

Apple is allegedly building a custom mobile GPU architecture
According to a new report from Fudzilla, Apple is secretly working on its own mobile graphics chip. Apple is said to be investigating custom mobile GPU architectures for a few years now, but the report mentions that the efforts have yet to yield satisfying results. 

As per insider sources paraphrased in the report, the first Apple Ax SoC to integrate a custom GPU architecture might be as far as a few years away from now. Despite what seems like slow progress, however, the tech giant is said to heavily invested down this path.

Benchmark tests have shown that the PowerVR GPUs - which are designed by Imagination Technologies - that iPads and iPhones have integrated in the past few years are true pixel-rendering powerhouses. As such, if the company is indeed working on a mobile GPU, Apple has probably set the bar very high before an actual rollout across the iPhone and iPad lineups.

The wouldn't be the first time that Apple moves beyond the adoption of a standard architecture and comes up with its own design. Back on September 12, 2012, many were surprised to learn that the A6 SoC - found inside the iPhone 5 - integrates a custom-designed Apple "Swift" CPU architecture based on the ARMv7 architecture. Since then, all of Apple's mobile SoCs came with custom CPU architectures that have impressed in both real world performance as well as synthetic benchmark tests.

By implementing a custom GPU architecture, Apple would hit two birds with one stone. On one hand, the company should be able to create mobile GPUs that work perfectly in sync with the other elements one the SoC, improving the overall performance in the process. Furthermore, the implementation of a custom GPU would also translate into higher margins on iPhones and iPads, opening up the way to more record-breaking profits.

source: Fudzilla via GforGames

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67 Comments

1. Arch_Fiend

Posts: 3951; Member since: Oct 03, 2015

If Its Anything Like Their CPU It Will Be Amazing.

3. SamsungPhanboy

Posts: 765; Member since: Mar 31, 2015

Damn right. But don't worry, Apple haters will still claim it sucks.

10. Busyboy

Posts: 733; Member since: Jan 07, 2015

Still insta liking your own comments I see SMH

16. SamsungPhanboy

Posts: 765; Member since: Mar 31, 2015

Hi ordinary. I'm calling you ordinary because you are clearly using multiple accounts.

17. SamsungPhanboy

Posts: 765; Member since: Mar 31, 2015

21. Ordinary

Posts: 2454; Member since: Apr 23, 2015

Busyboy made an account on January 7th. I made my account on April 23rd. Unless I traveled back in time your point is fart in the wind. Did you also noticed SAMSUNGPATRIOT (yourself) in that article you posted? Lol you are just exposing yourself. Are those others in this thread who destroyed you also my accounts?http://www.phonearena.com/news/PhoneArena-writers-thoughts-on-the-Apple-iPhone-6s-and-6s-Plus-here-are-our-impressions_id75184 One question about that article, how did you get so many upvotes when everyone in there was against you? Cant wait to hear the answer. P.S. You see SAMSUNGPATRIOT spawning again randomly on the article above. Now on the other hand here is you insta upvoting yourself on multiple occasions:http://imgur.com/a/mqhTa Nudge me again if you want to get roasted.

28. SamsungPhanboy

Posts: 765; Member since: Mar 31, 2015

Roasted? Just because you quickly upvote me and take a picture doesn't justify someone for having multiple accounts or Insta voting. Don't get mad because we all know you have multiple accounts, in which 2 are blatantly apparent. And bro, there ain't no way in hell u are getting 8 upvotes just an hour into this low page hit article without multiple accounts. So like I've said so many times before, I don't have multiple accounts. You do though. Also, feel free to get destroyed any other day, just like you did in the thread I posted.

30. Ordinary

Posts: 2454; Member since: Apr 23, 2015

"Just because you quickly upvote me and take a picture doesn't justify someone for having multiple accounts or Insta voting" This has to be the dumbest thing I have heard from you. "And bro, there ain't no way in hell u are getting 8 upvotes just an hour into this low page hit article without multiple accounts" Apparently there is no people here but you still get an upvote inside 1 minute:http://i.imgur.com/pcL8zwn.jpg So easy to rekt you, phan.

29. SamsungPhanboy

Posts: 765; Member since: Mar 31, 2015

"Busyboy made an account on Jan 7th. I made my account April 23rd. Unless I traveled back in time your point is fart in the wind." Congratulations on exposing your stupidity. You statement could just mean you made another account as Ordinary after already having another account open (Busyboy). Got damn it's too easy to own you ordinary. Moron, the dead giveaway is the color scheme on both of your Avatar pictures IS THE SAME. BLUE AND BLACK. LOL YOU IDIOT. Phonearena? Ban this moron. He's obviously the same guy. T

31. Ordinary

Posts: 2454; Member since: Apr 23, 2015

"You statement could just mean you made another account as Ordinary after already having another account open (Busyboy)." So then I am not Ordinary but Busyboy? And my favorite OEM is Sony? You really need to check yourself at your therapist. "dead giveaway is the color scheme on both of your Avatar pictures IS THE SAME. BLUE AND BLACK. LOL YOU IDIOT" Another pic for the last nail in the coffin:http://imgur.com/Or4Vybb He had that avatar for a long time. Mine has been changed 3 times, moron.

32. SamsungPhanboy

Posts: 765; Member since: Mar 31, 2015

Way to be a moron and supply bait all by yourself. Yet another conversation with you and busy boy, and myself. Ordinary, you are clearly Busyboy. Don't get mad. Also, nice Instavote

33. Ordinary

Posts: 2454; Member since: Apr 23, 2015

Aka I dont know how to set up a proper response. You got destroyed with evidence. Just get over it and dont be salty.

34. SamsungPhanboy

Posts: 765; Member since: Mar 31, 2015

35. Ordinary

Posts: 2454; Member since: Apr 23, 2015

Good way of hiding + next to Reply tab. LOL http://i.imgur.com/HmeKiGL.png You just got hammered boy.

36. SamsungPhanboy

Posts: 765; Member since: Mar 31, 2015

You define stupidity. Good job. You clicked unlike after liking it. Yet. Again....showing how uneducated you are. .. Sad, sad day for ya. It was a pleasure owning you.

39. Ordinary

Posts: 2454; Member since: Apr 23, 2015

Then explain this smartass:http://imgur.com/a/ao8Ds Someone else liked it but you will try everything and fail miserably. Look up other imgur pics I posted to see how dumb you actually are.

42. SamsungPhanboy

Posts: 765; Member since: Mar 31, 2015

Aw you want me to explain? ....you hit like again, after unliking the first time. Got damn you're an idiot.

43. Ordinary

Posts: 2454; Member since: Apr 23, 2015

Roflcopter Yep you got nothing.

44. SamsungPhanboy

Posts: 765; Member since: Mar 31, 2015

Lol.... Get a job buddy. And if you have one, get a better one.

37. Unordinary unregistered

Dude just let it go. This guy sits at his cubicle all day and gets nothing done at his job just to argue on a website where no one gives a flying **** about him lmfao. While we are here enjoying the news, he is here having his jimmies rustled by comments that get on his nerves too easily. Hopefully he'll find another cubicle keyboard warrior raging female (or male) sometime soon to take his hard efforts and dedication off this obsession of his. Laugh at his sad self and his "funny" or "roasting" posts, then carry on with your day and enjoy the news PA and the wonderful authors gives us! At the end of the day, hes the one going out of his way for a complete stranger that thinks hes a loser, making him look like more of a loser xD

40. Ordinary

Posts: 2454; Member since: Apr 23, 2015

Says the groupie girl of me, kek.

41. SamsungPhanboy

Posts: 765; Member since: Mar 31, 2015

Yea you're right. But he seriously needs to get banned. It has never been more obvious that a guy has multiple accounts. But u r right. Imma step back and let the loser continue to be a loser. But it was fun as hell owning his ass.

55. Settings

Posts: 2943; Member since: Jul 02, 2014

You cant like your own comment.

19. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Who has ever said the GPU in the iDevices suck? That's how YOU think. You can't speak for anyone else. The only downside to the GPU's Apple uses in the iPhone, is they are never pushing high resolutions. Making it hard to really compare a device with a 4.7" display pushing 750/1080p against a device similar in size like the S6 which is basically the same sized display, but the GPU is pushing 1440. Also you have to consider like with games, though many are very high in detail, they were designed to run on ARM and simply arent as powerful as x86 games. I usually play the old arcade games on iOS. Other than many getting a new paint job, the game hasn't changed very much. Those games original were designed to run on hardware that is nowhere near as powerful as it is today. It also takes less coding for them too When some guys ask if the GPU can run a game like Crysis, it is a very good question considering how many sprites, polygons, and high definition graphics and the speed the game needs to run at for the game to look really good. if you could run such a game on the PowerVR, mali or the SnapDragon, how much of the game would be lost to make it playable on mobile? Also if you can customize the game to benefit from the strengths of each chipset, what things in the game would be different? Liek for example, on x86, games that were customized for ATI over Nvidia has graphics and gameplay tailored to the strengths of ATI's chips same with Nvidia. Benchmarks mean nothing because you only see numbers. Which one of these chips could push such a game as close or even above 60FPS without choking?

27. UglyFrank

Posts: 2194; Member since: Jan 23, 2014

That's why we compare the offscreen scores, the S6 gets 59fps in T. rex and the 6s gets 80fps.

38. Unordinary unregistered

Waiting for his response to this one lol. +1

49. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

You're still talking about benchmarks. I am not talking about benchmarks. http://mostly-tech.com/2012/09/29/the-dirty-little-secret-about-mobile-benchmarks/ You're trying to compare running code of a benchmar application to actually running a real application on the same hardware. It is IMPOSSIBLE for a benchmarking application to duplicate many of the actual applications in this case I game that would likely have far more sprites, polygons, hd conteant and more that the CPU/GPU would be handling. You missed the point of what I was asking. You're trying to claim that if I take an iPhone 6S for example which is 750p, and did an off-screen benchmark for 1080, it give you an idea what the device would do if it was actually 1080p. Maybe to some degree. But the benchmark app can't duplicate a real app. Its only to give you some idea. Show me I highend HD game on iOS that runs at 80FPS. I wanna see it. Example, Infinity Blade has been known to run at around 60FPS. That may be close to 80, but that isnt 80. Again you missed the point of what I was asking.

45. Plutonium239

Posts: 1232; Member since: Mar 17, 2015

The Apple CPU only scores high because its driving a low resolution display.

57. aba71983

Posts: 807; Member since: Jul 24, 2014

So, what's your point. Ok, let's do the test than for speed test, real life performance with iPhone 6/6S vs. Galaxy A5, J7, J5, E7, E5 with both them all have 720p. Who do you think will win for those test? As far as I know the iPhone 6 Plus/ 6S Plus with 1080p can beats those high-end in android world in many ways. Don't make excuse because of the higher pixel or resolution to your belaved android phone. They need to push higher resolution, more RAM so that they can sell more phones but in the end of the day people still choice Apple iPhones like me and the others.

66. Plutonium239

Posts: 1232; Member since: Mar 17, 2015

Android is not my beloved platform, I use Windows 10 mobile, which is far better than iOS or android. Real life performance of Windows Phones, even with higher resolution displays than the Iphone trumps the Iphone. The Iphone lags, not as much as the last ios version, but still does.

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