64% of Americans now own an Apple product


Apple products are nearly ubiquitous in the US: 64% of Americans now own at least one Apple product and the average US household has 2.6 Apple products, according to a recent CNBC All-America Economic Survey. Keep in mind that the results in this survey are based on questioning 800 people across the US, which is not that big of a number.

The number is shocking, especially considering that it keeps on growing, as back in 2012 when the first such survey was conducted, it stood at an already solid 50%.

Nonetheless, it's not everyone who owns Apple products and - not surprisingly - it is people with lesser means that cannot afford them:


Not surprisingly, it's among the rich, where the iPhone is most popular. 87% of American households with an income of over $100,000 own at least one Apple device, and this wealthiest group also owns an average of 4.7 Apple devices per household, compared with just one device per those households with income in the lower grades.

Interestingly enough, Americans in the West own 3.7 Apple devices per household, while those in the South "only" have an average of 2.2.

source: CNBC

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54 Comments

1. Derekjeter

Posts: 1495; Member since: Oct 27, 2011

I own the router, iPads, iPhones, Apple Watch and Apple TV

3. Panzer

Posts: 282; Member since: May 13, 2016

I have an ipod classic and the gf has an 1st gen ipod nano in a box somewhere. After my Apple account got hacked twice and once my feature phones could play music the ipods went the way of the dinosaurs.

26. Wiencon

Posts: 2278; Member since: Aug 06, 2014

Maybe for you, I still use my nano everyday

4. uncle_gadget

Posts: 1050; Member since: Sep 20, 2017

I have 3 Apple devices...iPad Pro, iPhone 4 and an iPhone 7. Only the iPad gets used on the daily and the iPhone 4 dies within 2 hours of any usage and the iPhone is collecting dust, because its just boring. I have some favorite 80's games I like to play on it.

5. SIGPRO

Posts: 2817; Member since: Oct 03, 2012

95% of the people from U.S. are not that smart anyway!

10. Plasticsh1t

Posts: 3106; Member since: Sep 01, 2014

Generalizing people is not smart either.

13. SIGPRO

Posts: 2817; Member since: Oct 03, 2012

I do not generalize....it is a fact!

15. kiko007

Posts: 7493; Member since: Feb 17, 2016

Learn what facts are. You people are inept beyond measure...

19. RebelwithoutaClue unregistered

While the average IQ of an American is below the average IQ in the world, this doesn't mean 95% is not that smart

23. Plasticsh1t

Posts: 3106; Member since: Sep 01, 2014

Calling 95% of a population over 300 million as being not smart is illogical and foolish not a fact.

40. AxelFoley unregistered

And you typed that comment on an operating system that came from California or Washington, over an internet that came from DC. Ironic.

14. Boast_Rider

Posts: 535; Member since: Sep 14, 2017

That's just BS. While I agree that the sense of indifference is pretty high among US citizens, you can't make a country which leads the world in most respects by having 95% of people being dumb. I would say that an average American or European has much more common and civic sense than almost all of the third world.

55. hamaidx

Posts: 97; Member since: Apr 28, 2015

Bro... Ya just laid the smack down on these itards !!

9. ssallen

Posts: 193; Member since: Oct 06, 2017

Yeah, this is kind of a dumb poll. My wife has an old 2nd gen iPod but the rest of our house is all Google products. Technically that puts us in the mix and we *explicitly* are not.

11. Plasticsh1t

Posts: 3106; Member since: Sep 01, 2014

Apple products are the most successful products ever. Nothing comes close.

37. RebelwithoutaClue unregistered

Pretty sure coke sells more ;)

12. MartyK

Posts: 1043; Member since: Apr 11, 2012

Guess that means I'm in the 36% group.. Oh well.

16. fyah_king unregistered

I have a free Apple TV and that's it!! If it ain't free I ain't buying it.:)

17. lmao2016

Posts: 83; Member since: Mar 17, 2016

I have a iPad that I never turn on (should probably sell it) and a Mac lol

18. cmdacos

Posts: 4211; Member since: Nov 01, 2016

Yep and Kardashians are celebrities and Trump is president. Says a lot...

21. kiko007

Posts: 7493; Member since: Feb 17, 2016

I fail to see how celebrities determine the intellect of a group of people. You realize they are meant to entertain, not actually do anything substantial, right? As for the Trump thing... well... yea... can't argue with that . The guy is completely out of touch with reality and likely has some form of onset Dementia, yet a third of this country still voted him in office. I'd argue that the majority of his voters aren't in the Apple tax bracket though, considering which places support his views and such. It's not nice to generalize.

41. AxelFoley unregistered

The Kardashians are also celebrities in your country. You citing them only shows you're from a place that accepts whatever garbage the US sends you. Trump lost the popular vote by 3 million and has a 36% approval rating, in spite of a country in Europe buying facebook ads for him. Now, keep enjoyng your internet provided to you by the US Department of Defense. Especially since US soldiers are probably freely roaming your country.

24. ebilcake

Posts: 1230; Member since: Jul 16, 2016

I own no Apple products, never have. I do repair them though, wish I didn't have too. PC - High End Custom Gaming - Windows 10 Phone - Galaxy S8+ Android TV Box - Shield TV Android + HTPC Windows 10 Tablet - Pixel C Android Laptop - Don't need one. Apple and iOS can go fuck themselves

25. jeroome86

Posts: 2314; Member since: Apr 12, 2012

They have good products for sure but they need to dial in their software for sure on iOS devices.

27. ameran

Posts: 344; Member since: Dec 04, 2013

Did they find those Americans in the woods? Most Americans I see around me have some kind of Windows and Android devices. I really don't know from what source they claim such number.

28. cnour

Posts: 2305; Member since: Sep 11, 2014

The remaining 36% are dreaming to own an Apple product.

38. RebelwithoutaClue unregistered

sure kiddo and 80% of the world dreams of having an Apple as well

43. darkkjedii

Posts: 31058; Member since: Feb 05, 2011

And waking up not sweating it at all.

50. L0n3n1nja

Posts: 1560; Member since: Jul 12, 2016

Back when I worked for Verizon I had multiple nightmares that I owned an iPhone instead of my Galaxy Note at the time. Not needing to deal with Apples software and hardware issues on a daily basis is the best part of no longer working for Verizon.

29. Rampage_Taco

Posts: 1060; Member since: Jan 17, 2017

What percentage own an Android device? I bet the number is higher

* Some comments have been hidden, because they don't meet the discussions rules.

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