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Hugo Barra plans to make Xiaomi into the next Google or Amazon

Posted: , by Michael H.

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Hugo Barra plans to make Xiaomi into the next Google or Amazon
The big news recently was that another high-profile member of the Android team would be moving on. Android's father, Andy Rubin, left the team to work in Google's X Lab earlier this year; and then last month, one of the face's of Android product unveilings, Hugo Barra announced he was leaving to be the vice president of Xiaomi Global. Now, he's talking more about what brought him here.

In an interview with AllThingsD, Barra says that he has had a close relationship with Xiaomi for years, because the company was started by a number of ex-Googlers including Bin Lin, who had been in charge of Google's mobile engineering team in China. Barra and the Google team were always impressed with what Xiaomi was doing because while the company was forking Android, "it was a fully compatible fork". Even Google's head of Android User Experience, Matias Duarte was impressed with how Xiaomi was extending Android. 

Barra says that the talks concerning his move to Xiaomi have been ongoing for about a year, and that he was always interested because he saw it as a once-in-a-lifetime opportunity not unlike what it would have been like to be at Google when it was first starting. Barra (and many analysts) believe that Xiaomi has the potential to be in the conversation with companies like Google and Amazon in the future, because it makes quality hardware, but aims to sell it at cost and make its profits through software services. 

Barra was open with Google about his opportunity, saying that himself, Google execs, and Xiaomi have been discussing this since around the time when Andy Rubin stepped down, which was back in March. Ultimately, Google realized that if it was going to lose a top guy, the best place to be would be a "friend", and Google and Xiaomi have been close partners. 

Of course, Barra still has a long way to go, admitting that he has only just started learning Chinese, and maybe more importantly that he doesn't really know how to run a company, but he intends to learn fast. 

source: AllThingsD

14 Comments
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posted on 12 Sep 2013, 18:21 3

1. CX3NT3_713 (Posts: 1901; Member since: 18 Apr 2011)


Dont mean much, when they arent even avaliable in the US, ...but yea ....

posted on 12 Sep 2013, 19:14 8

7. Googler (Posts: 813; Member since: 10 Jun 2013)


Guy like this could push it. Personally, I'd love to see their phones go international.

posted on 12 Sep 2013, 18:28

2. Jobayer (Posts: 104; Member since: 22 Feb 2013)


don't mean much now but soon ;)

posted on 12 Sep 2013, 18:34 6

3. Napalm_3nema (Posts: 939; Member since: 14 Jun 2013)


His actual words were that if he does his job right, in a few years people will talk about Xiaomi "...in the same way they talk about Google and Apple today."

posted on 12 Sep 2013, 18:44 2

4. MichaelHeller (Posts: 2673; Member since: 26 May 2011)


but he hopes it will more be "compared to Google or Amazon in the future"

posted on 12 Sep 2013, 19:02 8

5. Shatter (Posts: 2024; Member since: 29 May 2013)


An MIUI phone in the US would actually attract a lot of people who like the apple user interface but want a better phone.

posted on 12 Sep 2013, 19:03 2

6. CX3NT3_713 (Posts: 1901; Member since: 18 Apr 2011)


I love MIUI!!! Best ROM i ever tried

posted on 12 Sep 2013, 20:50

9. THE.DARK.KNIGHT (banned) (Posts: 269; Member since: 09 Sep 2013)


iOS 7 >>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>​>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>​> MIUI I have used both. You can't compare apples software to some crappy android UI! If you ever used iOS 7 you would know how good it is!

posted on 12 Sep 2013, 21:09 4

10. CX3NT3_713 (Posts: 1901; Member since: 18 Apr 2011)


^ROTFL!!! Comment of the century ,, ios7 ..

posted on 12 Sep 2013, 22:00 4

12. moroninc (Posts: 179; Member since: 14 Jul 2012)


iFan in the house! somebody please swat it away...

posted on 12 Sep 2013, 21:51 3

11. Trololol (Posts: 33; Member since: 12 Sep 2013)


i'm apple fans but they talk about MIUI not stock android and android UI is just beauty in their way
Both ios and android has something good depend on what u need

posted on 13 Sep 2013, 06:39

13. deewinc (Posts: 157; Member since: 21 Feb 2013)


iOS7 ooooh my =(

posted on 12 Sep 2013, 19:54 2

8. jove39 (Posts: 1282; Member since: 18 Oct 2011)


Here is hope to by xiaomi made devices outside China.

posted on 13 Sep 2013, 11:01

14. bloodline (Posts: 691; Member since: 01 Dec 2011)


is hugo the guy that designed ICS?

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