Owners of older iPhones are being served iPhone 6s pop-up ads inside the App Store app

Various iPhone users (owners of the iPhone 5s, or older models) are reporting that Apple is pushing out full screen pop-up ads inside the App Store app, recommending them to upgrade to the "ridiculously powerful" iPhone 6s - see the image on the right.

According to reports from Reddit and Twitter, users aren't particularly happy about these ads, especially since they can show up whenever some random app needs to be updated.

As far as we know, this is the first time when Apple is using ads like this inside the App Store app. Most likely, the pop-up ads were enabled following this week's release of iOS 9.2, which fixed bugs, added new features, and enhanced overall performance on all compatible iPhone models (from the new iPhone 6s line, to the iPhone 5s, iPhone 5, and the quite old iPhone 4s).

Of course, it's Apple's right to advertise its latest products inside its own apps, though maybe this is a little bit too much? Have you seen pop-up ads inside the App Store app on your iPhone? If yes, what do you think about them?


sources: Reddit, Twitter via Apple Insider