New Moto X ads star comedian TJ Miller as your Lazy Phone
posted by Michael H. / Sep 09, 2013, 8:16 PM
You may not know TJ if you're not a stand-up comedy fan, but he is a pretty funny guy when let off the chains. Unfortunately, the character of a Lazy Phone doesn't really give him much leeway. Still, they are pretty amusing in showing how much easier things can be when using the Moto X's Touchless Control, Active Display, and Quick Capture features.
Of course, it's a bit of an exaggeration, but still amusing. What do you guys think?
- Display 4.7" 720 x 1280 pixels
- Camera 10 MP / 2 MP front
- Processor Qualcomm Snapdragon S4 Pro, Dual-core, 1700 MHz
- Storage 16 GB
- Battery 2200 mAh(13h talk time)
Posts: 4146; Member since: Nov 02, 2012
posted on Sep 09, 2013, 8:22 PM 5
Posts: 1129; Member since: Feb 15, 2013
those who agree with the idea peddled by these ads are 1000x lazier. why flip your hand when you can simply take pictures using a dedicated camera button. who says other smartphones can\'t get those features? those are mostly software-based. the more powerful smartphones on the market are even more capable in executing successive commands.
posted on Sep 09, 2013, 8:55 PM 0
Posts: 7305; Member since: Dec 05, 2009
Sure. You can get those software features on other phones. Good luck with your battery life though. Also, the twisting motion requires less dexterity and thought than the camera button, camera unlock, etc.
posted on Sep 10, 2013, 2:06 AM 0
Posts: 269; Member since: Sep 09, 2013
This is clearly a jab at iPhone. Moto should have done some research. iPhones camera can be accessed by a quick swipe up from the lockscreen and no pass code has to be entered. Infact the view finder opens so fast that it could motos twist gesture in speed. And also, the best part is that only the pics you take with your iPhone at that moment are shown not the rest of the photos- to acces the rest, a pass code is required.
posted on Sep 09, 2013, 10:40 PM 0
Posts: 248; Member since: Apr 21, 2013
While I do agree this ad is amusing, but I don\'t think this ad interests the average consumers. Average users don\'t even know about the touchless control or the active display and what Moto really should be doing is showing what their phone does compared to other competitors. Using a guy as a \"smartphone\" doesn\'t really show anything and people who aren\'t techsavvy won\'t even get the joke or what that guy (\"smartphone\") is trying to do... Samsung did it brilliantly with their ad by showing their phones \"features\" (nfc, huge screen, etc..) to those Apple fanboys lining up. IMO only geeks will understand and enjoy this ad but average users will be left confused. I don\'t think Motorola is using their money wisely that Google gave them...
posted on Sep 09, 2013, 10:46 PM 0
Posts: 1188; Member since: Mar 20, 2012
It\'s also the job of the person selling the phone to advertise the features. That\'s what I do. I set the X on the counter & say \'Okay Google Now...\' & do the rest. Commercials advertising what the phone does are for lazy people that don\'t want to research what a phone can do.
posted on Sep 10, 2013, 11:26 AM 0
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