New HTC commercial claims One series is the product of listening to customers

New HTC commercial claims One series is the product of listening to customers
We can't be too sure what exactly HTC means when it says that it "listens" to customers. It could be that HTC has done extensive surveys, or compiled data from customer service calls, or has simply inferred public sentiment based on sales. Whatever the truth, HTC wants you to know that it has "listened" to you and that the HTC One line of phones is the result of what the company learned. 

Based on the new commercial, it seems that HTC has learned that customers don't actually want to see the smartphones being advertised in the actual commercial. Granted, this is a commercial seems to be aimed at drumming up brand name recognition for the new HTC One lineup, but it is a bit odd that the commercial only shows an HTC One phone 3 times for maybe 20 seconds total of the 1:27 minute long ad. Even when the phone could have been shown for its ability to watch YouTube clips, or update social networking statuses, the commercial opts for a desktop browser instead. 

Brand recognition is important, but we think maybe it's a good idea to show off the phones too. What do you guys think? Is this commercial going to help HTC's cause?

source: HTC via Droid Life



1. danny_a2005

Posts: 365; Member since: Oct 06, 2011

this is so true, they hace answered me a few tweets... they've dobe what WE wanted them to do.. HTC is a great company, customers are first.. that's what they do

15. phoenixpr

Posts: 167; Member since: Mar 28, 2012

HTC is so wrong, The HTC One is more Like An iPhone. Here I am trying to not buy an iCrap iPhone, because I hate that the iPhone don't have an expansion slot or removable battery. Hence the main reason as a Mac own of everything except the iCrap iPhone that I never wanted to buy. Now GSIII and HTC are doing just the same, no removable battery or expansion slot. OK if I'm gonna have to chose from basically no option anymore, Then I'll bite the bullet and get the one with the best ecosystem, and I hate to say this "iPhone". But deep down I really want to continue with my Android phone, however a deal breaker for me is having that extra battery in my pocket so I can just swop in my busy life, I don't have time like those iPhone headless chicken to look all over town for a plug, then waste time to sit and wait to juice up. The new trend of Android are gonna be dead with many Mac user who gonna hate these new breed of Android for the FACT of NO! expansion slots and removable battery. Window user you guys will be just fine, Just talking about Mac user and Haters of iPhone, But LOVE Apple ecosystem, because it is better in every which way. Plus if I'm gonna be force to use phone with no removable battery or slot expansion, because this is the new market it seems with the Android devices coming out. Try to force user to use cloud storage and use up data like crazy. I will switch to the iCrap iPhone because at least the have a apple genius bar I could go to with problems. Unlike with Android devices. So Android seem like you pushing your Mac user to the arms of Apple to complete our gadgets.

21. parkwaydr

Posts: 572; Member since: Sep 07, 2011

Dude shut up, you post the same comment on every article its starting to get annoying, just stop please.

22. PhoneArenaUser

Posts: 5498; Member since: Aug 05, 2011

It is your opinion and it is OK, but talking about Apple ecosystem... Repairing the New iPad sucks and it is part of Apple marketing and politics too. Also build quality doesn't look so good it is more cheaper than solid... You can watch or download video from here:

26. Mario1017

Posts: 336; Member since: Sep 04, 2011

If you think HTC s "soo wrong" then keep it to yourself, nobody asked for your opinion and danny_a2005 didn't ask for a 4 paragraph response. If you hate android no, then good for you, get a blackberry.

27. MichaelHeller

Posts: 2734; Member since: May 26, 2011

Yeah, I have to agree with the other commenters. You and I had a long conversation about this in another thread. You are fully welcome to your opinion, but rather than repeating the same thing over and over, why don't you just not buy an HTC One device? There you go. You are not being "forced" to use any phone. You buy what you want. If this isn't it, then you move on. Simple as that.

38. phoenixpr

Posts: 167; Member since: Mar 28, 2012

Well, unfortunately for you and those 99% who are happy go lucky with 3G speed, 8GB storage, no expansion slots or removable battery. As well as whatever is fed to you, like baby bird so quick with your month wide OPEN! Me on the other hand, I'm a different breed, mover and shaker, beta tester that ask tough question, Why? Why? and Why? again, until change is made. So to all you 995 fools, your welcome. Count on me to always be the one to be asking question, demanding a difference, I never except things as factual unless I have proof. So you 99% fools probably move on when you are told the sun won't come up. As for me, I stop and wait, cause I will see that sun in the horizon. While your all asleep and miss the sunshine.

34. barondebxl

Posts: 180; Member since: Nov 04, 2011

You can't be serious? I really hope you buy an Icrap and be happy with it. We, on the other hand will continue to use android. Best of luck.

39. phoenixpr

Posts: 167; Member since: Mar 28, 2012

Yes iCrap, However it's spelled, iCrap or iPhone still a better ecosystem Android wish they had. I won't need the luck, you Android user will. When you have battery problems or any other, who your gonna call? Ghostbuster I guess, I'll be at the Big Apple Genius Bar if I ever had an issue with the iCrap, that's were you'll find me. You Android new breed user in the coming month, get use to being in skid road....


Posts: 535; Member since: Mar 28, 2012

What is this? No SD card slot. no removable battery.... This is a joke..... this isn't HTC...... please!!!!! I have a Sensation and a EVO 3D. But this nooooooo.....

40. phoenixpr

Posts: 167; Member since: Mar 28, 2012

Sad but true, these will be the new Android crap coming to a store near you.

31. phoenixpr

Posts: 167; Member since: Mar 28, 2012

Well then, WARNING! I am still going getting the word out and post, If you see my name, my advice is DON'T READ, I don't want to cause distress or hardship to your life or want you to go into therapy because of my post. So please if you see my name, DON'T read. I feel bad that you guys are so easily disturb by words.

35. barondebxl

Posts: 180; Member since: Nov 04, 2011

We just get tired of reading the same crap. I'm sure you will love the iPhone 5 tho.

41. phoenixpr

Posts: 167; Member since: Mar 28, 2012

I am sorry about reiterate myself over and over again, I did manage to have PhoneAreana to write this article because of my direct email to the editor. Sometimes in life I have to repeat myself over and over again to be heard over these 99% brainless fools that enjoy fisher price/barbie phone.

2. Hello-dirt

Posts: 102; Member since: May 02, 2010

Does this mean they listen to all the customers that want a LARGE battery in their phone so that they can use, actually use it, all day long and not have to stress about battery life? I understand that their 28nm process will increase efficiency, yet wouldn't a 2-2500 Mah battery also make this phone King, or Queen if you prefer, of the battery life department? I am ok with having a phone that is not superthin like many of those Japan-exclusive phones are trending towards.

5. 14545

Posts: 1835; Member since: Nov 22, 2011

I agree, this super thin trend kinda sucks, I would love to get a phone that makes it an entire day with the battery out of the box. I would much rather that then a phone that's 2mm thin. (exaggerated of course)

12. AjayV

Posts: 4; Member since: Mar 30, 2012

Not really.. if you see the phone is mostly on the companion chip that is at 500 mhz.. at max it may enable one or two at max.. for using all the four cores.. you need applications optimized for the four core.. there are only a few that too games.. but for normal users.. im sure it will give good battery backup.. I arrived at this conclusion based on theoretical analysis.. but the actual world performance may differ.. so if I am supposed to use this one.. im expecting it atleast a day or two..

3. 14545

Posts: 1835; Member since: Nov 22, 2011

Horrible commercial. Everyone of those "scenes" should have incorporated the phone in someway. I like the one series, but comon, you got to do better in the marketing dept HTC. And, if HTC truly listened, then they would eliminate carrier bloat from their phones and make their software(radios and the like) open source. Oh, and ship their phones with unlocked bootloaders. But still, HTC is better than Moto in all of the above.

13. sprockkets

Posts: 1612; Member since: Jan 16, 2012

Well remember apple and their stupid ipod commercials? Not an ipod in sight.

24. bayusuputra

Posts: 963; Member since: Feb 12, 2012

yeah, and yet, if it's not from apple, everyone complains.. what a world..

4. crysiswarmonger

Posts: 82; Member since: Feb 06, 2012

HTC EVO despite sprint is a great phone. They asked me questions on on tweets I have made to get my opinion.

6. redrooster13

Posts: 110; Member since: Feb 20, 2012

So they listen to their customers. So were is our big, removable battery and our micro sd card slot?

7. jabberwocky

Posts: 89; Member since: Feb 21, 2012

I'm a customer and I feel the same way. I don't remember them asking, but I do remember shelling out for the original Droid Incredible which has both those features, so I feel like they should have been able to figure it out...

16. phoenixpr

Posts: 167; Member since: Mar 28, 2012

Amen Brother to that, They want to be just like the iCrap iPhone. I'll past on this and move on to the iCrap iPhone for the reason mention above...

25. bayusuputra

Posts: 963; Member since: Feb 12, 2012

then you must be so freaking stupid to pass on this phone and settle for something "crap" like what you said..

52. phoenixpr

Posts: 167; Member since: Mar 28, 2012

I been saying it from the beginning you fool, iCrap iCrap iCrap iCrap, YES! However if the only option in the market for high end flagship phone are going no removable battery or expansion slot. Then I have to pick the best of the crap that is before me. That would be iCrap iPhone, So pretty smart if you ask me. Now give me that HTC One X with my requirements. Then it will be HTC One X, not because of Android ecosystem, because the world already know Apple has the best in that market. Just read up about it and you'll see you fool. However I'm comfortable to stay with the play store, If I get my HTC the way I want it.

8. ajac09

Posts: 1482; Member since: Sep 30, 2009

I dont remember anyone asking for built in batteries and no memory cards..

17. phoenixpr

Posts: 167; Member since: Mar 28, 2012


23. PhoneArenaUser

Posts: 5498; Member since: Aug 05, 2011


28. MichaelHeller

Posts: 2734; Member since: May 26, 2011

That's because people ask for those things by never using them. Only those of us in our tech elite bubble get annoyed about not having removable batteries or sd cards. Average users couldn't care less about those things.

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