Latest Samsung Galaxy S6 edge promo video shows how the curved flagship is assembled by hand

Latest Samsung Galaxy S6 edge promo video shows how the curved flagship is assembled by hand
Samsung just released a new promotional video for the Galaxy S6 edge, and the reel starkly contrasts the cavalcade of footage showing people unboxing, torturing, smashing, beating, shooting, and otherwise disintegrating its wonderful curved screen flagship. How so? It's an "in-boxing" video! That is, instead of watching some dude share his experience of prying open the GS6 edge's retail box and smashing it on the floor with some Danzig tunes in the background, you'll be watching a professionally filmed Korean dude assemble a GS6 edge part by part and place it in a retail box to the gentle backing of an uplifting piano performance. Now that's what we call premium!

Seriously, though, the video is a great way to both pay respect to the engineering work involved in producing the smartphone, and to showcase its fancy components to curious tech geeks like us. Get an eyeful of the GS6 edge's parts closeups below, and watch the video to see how they are put together to become one mighty Android.



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13 Comments

1. E.N.

Posts: 2610; Member since: Jan 25, 2009

so unnecessarily corny

2. JaneChenLong

Posts: 374; Member since: Mar 18, 2015

Beautiful. I can't wait for my Galaxy Note 5 (dual) Edge.

3. ryd3r

Posts: 7; Member since: Mar 30, 2015

Not even close, Sammy

4. drunkenjay

Posts: 1696; Member since: Feb 11, 2013

Just got my galaxy s6 edge 64gb in black sapphire. so happy =D. time to change my phone status in my profile.

5. Atrixboyyy

Posts: 605; Member since: Nov 03, 2011

Ordering the same model today, cant wait... Wanted the 128GB version but its not available.

6. drunkenjay

Posts: 1696; Member since: Feb 11, 2013

same. initially wanted the s6 edge in 128gb but it will come out late this month or next month. couldnt resist.

9. Taters

Posts: 6474; Member since: Jan 28, 2013

Any micro scratches? I am so worried that I might just not pick up my preorder and get the normal GS6. I never thought that Samsung would let me down on the OCD front. That is HTC's specialty. Lol

10. drunkenjay

Posts: 1696; Member since: Feb 11, 2013

nope. Im in australia. i went to my shop and asked if i can check the phone instore. they said if i open it you cannot get refund etc and i said no worries. got my iphone out and turned on the flash and checked lol. results:no scratches my friend.

11. BobbyBuster

Posts: 854; Member since: Jan 13, 2015

I'm surprised to see so many people wasting their money on such a crap. Or maybe they are paid for just saying this.

7. tech-lover

Posts: 108; Member since: Feb 20, 2015

Can't wait for my Green S6 Edge ! The most beautiful phone ever in the history and most advanced one.

8. singhkaran9830 unregistered

What is AP?

12. matistight

Posts: 996; Member since: May 13, 2009

Not sure exactly, but it is assumed to be the processor.

13. mariosraptor

Posts: 179; Member since: Mar 15, 2012

laughed at this. this shouldn't be any samsung ad. the phone would be probably dead before assembly. no ESD safe equipment was shown. no gloves, so all finger oil and fat was transfered to the phone. Samsung knows better that that's not how you assemble a brand new phone. stupid as hell.

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