BlackBerry users may favor touch screens after all

BlackBerry users may favor touch screens after all
The prevailing sentiment after the so-so launch of the BlackBerry Z10 was that the true BlackBerry users, who love QWERTY keyboards, would buy the BlackBerry Q10 in droves. But based on which BlackBerry 10 model downloaded the majority of certain apps, we can reach the conclusion that BlackBerry users would rather have an all-touch model than a phone with a physical QWERTY attached.

Not only have Z10 users downloaded more apps than Q10 users overall each month, this has been the case regardless if we are talking about games or productivity apps. If the QWERTY equipped BlackBerry Q10 is favored by business users because of the physical keyboard, as you would expect, why have the vast majority of downloads of the most popular productivity apps in BlackBerry App World been to owners of the Z10?

The number one third party app in the productivity category is a little number called Stuff I Need. In June, a whopping 83.5% of the downloads of this app, went to the BlackBerry Z10. The latter device was also responsible for 75% of the June downloads of the next most popular productivity app, Corky Notes.

Based on these numbers, it doesn't look like there were a large number of BlackBerry traditionalists coming out of the woodwork at the last second, waiting to buy the QWERTY-equipped BlackBerry Q10.


source: BerryReview

Related phones

Q10
  • Display 3.1" 720 x 720 pixels
  • Camera 8 MP / 2 MP front
  • Processor Qualcomm Snapdragon S4 Plus, Dual-core, 1500 MHz
  • Storage 16 GB + microSDHC
  • Battery 2100 mAh(13.5h 3G talk time)
Z10
  • Display 4.2" 768 x 1280 pixels
  • Camera 8 MP / 2 MP front
  • Processor Qualcomm Snapdragon S4 Plus, Dual-core, 1500 MHz
  • Storage 16 GB + microSDXC
  • Battery 1800 mAh(10h 3G talk time)

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8 Comments

1. FlushGordon unregistered

The seemingly odd resolution makes the Q10 too awkward for apps and games. plus QWERTY phones are for old people, there.

2. andrew1953

Posts: 176; Member since: Nov 13, 2011

I have had a 9800 for nearly 3 years and love the qwerty keyboard. All I am looking for in the Q10 is an improved keyboard, faster processor, longer battery life and better screen graphics. Everything I've read confirms BB have done this and more with the Q10. I dont care about games or super cameras, just social networking and texting plus the odd phone call. Nothing else on the market comes close. It takes 20 minutes to machine a Q10 out of a solid piece of aluminium- Z10 plastic. Q10 looks and feels like a quality product. Long live BB QWERTIES.

8. MobileKicker

Posts: 212; Member since: Sep 19, 2013

Because of qwerties the company is at low position you fool The z10 is way better

3. TheMan

Posts: 494; Member since: Sep 21, 2012

This argument is weak. I would expect keyboard users to be less interested in apps than all-touch owners. It's possible, or even probable, that directionally the assumption holds, but I question the magnitude.

4. TheLolGuy

Posts: 483; Member since: Mar 05, 2013

Exactly. If businessmen/women had the Q10, really, almost all of the necessary functions would already be there. Most all of the utility needed for day to day stuff is there already. Most other apps are typically vanity stuff generally. Always exceptions -- yeah I know.

6. jroc74

Posts: 6023; Member since: Dec 30, 2010

I dont understand how keyboard users would be less interested in apps. The physical keyboard is only a part of the overall phone. If thats the case ppl that had a Droid 1 woulda had very lil apps. That wasnt the case at all. There were many posts about how us Droid 1 users started using the physical keyboard less n less as better software keyboards came out. When Swype came out it was over.....The smaller screen on the Q10 might be the biggest reason.

5. jroc74

Posts: 6023; Member since: Dec 30, 2010

This is a no brainer. The businesses, corporate world and general public. Now the corporate, business world and the general public using a BB for productivity apps. All touch screen phones are the norm now. Thats whats the majority of the general public wants. Of course the all touch screen will have the most downloads. Sorry but qwerty users are a niche category now. I used to be one. Software keyboards are so much better now than when BB was king. Its a no brainer.

7. qbotron

Posts: 1; Member since: Jul 09, 2013

Hello. Thank you for your interest in our app statistics. Please keep in mind that the pie charts generated by us should not be used to correlate the sales of Z10 (all touch phone) and Q10 (physical keyboarded phone) as Corky Notes does not represent all BlackBerry users. With that note, we also find it interesting that Z10 users downloaded Corky Notes 3 times more than the Q10 and this, of course, may be because large screen users are more app-tive but it might also be because of the difference in size of the users base for each phone. Q10 was launched in limited countries in June whereas Z10 have been available globally for well over 3 months now. Feel free to check various statistics of Corky Notes on our blog: qbotron.com/corky-notes-statistics-for-june/ Thanks!

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