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Apple Music hits 11 million paid subscribers, iCloud has 768 million users

Posted: , by Alan F.

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Apple Music hits 11 million paid subscribers, iCloud has 768 million users
Earlier today, an interview with Apple executives Eddy Cue and Craig Federighi revealed some information about some of Apple's services including the most up-to-date head count for Apple Music. A little over two weeks ago after reporting its fiscal first quarter earnings, Apple announced that it had signed up over 10 million subscribers to Apple Music. Today, that figure is higher. Apple now says that it has more than 11 million Apple Music subscribers.

Apple offers iOS users a three month free trial of Apple Music. Once those 90-days are up, a decision must be made to either subscribe to the service, or drop it. The 11 million who have paid for it is more than half the 20 million paid subscribers that rival Spotify has. The difference is that it took Apple seven months to garner 11 million paid users, while Spotify took 6-years to reach the 20 million. We should point out that Spotify does have a free ad-supported tier of service that has 55 million listeners.

Apple is raking in the cash. One month of Apple Music is $9.99 (which matches Spotify's premium paid tier), while a family of up to six can pay $14.99 a month for Apple's streaming music offering.

Cue also revealed during the interview that Apple has 782 million iCloud subscribers. If you're wondering why that doesn't match the 1 billion active installed devices that CEO Tim Cook cited during Apple's conference call on January 26th, that's because some iOS users have more than one device.

Other stats were revealed by the two executives. At its peak, Apple is processing 200,000 iMessages a second, which works out to 17 billion a day. In addition, 750 million App Store and iTune purchases are rung up each week.

source: DaringFireball via AppleInsider

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posted on 12 Feb 2016, 18:57 4

1. Zylam (Posts: 1120; Member since: 20 Oct 2010)

Wow, more than I expected. The figures of the app store are crazy, poor Android Oems, Google doesn't give them a slice of the play store. For all the hate apple gets, Google is even worse, using oracle code in Android, not developing for Windows on purpose shows Google true colours.

posted on 12 Feb 2016, 19:22 4

2. UglyFrank (Posts: 1939; Member since: 23 Jan 2014)

What came first, Google removing support or the Scroogled campaign?
I'll just leave this here.

posted on 12 Feb 2016, 20:16 7

4. S.R.K. (banned) (Posts: 678; Member since: 11 Feb 2016)

The problem with your view is that you're looking at it from an objective tech standpoint, hence your comment regarding their lack of advantage. The low information consumer out there who thinks that "retina" is some magical term for the best screen ever approaches the phone buying from a completely different viewpoint.

And that is who Apple primarily targets. Apple knows it cannot win the educated, tech savvy user. Just not going to happen. No tech savvy person worth their salt wants a locked down, inflexible system that is designed to extract as many dollars as possible. So you, essentially don't exist to Apple. Hence people like you not buying Apple is not a big deal to them because people like you (and me) are not their target and we were never going to be a reliable audience for their products

posted on 13 Feb 2016, 10:40

14. willywanta (Posts: 421; Member since: 04 Jun 2014)

very well said sir

posted on 13 Feb 2016, 15:45 1

16. mrochester (Posts: 639; Member since: 17 Aug 2014)

Don't Apple users tend to be better educated and more tech savvy than Android users?

posted on 14 Feb 2016, 03:32

19. Inotamira (Posts: 173; Member since: 06 Feb 2016)

This is a joke...right?

posted on 12 Feb 2016, 21:28

6. vincelongman (Posts: 5068; Member since: 10 Feb 2013)

> Oracle code in Android
Apple is being sued by Immersion for not licensing their haptic feedback patents, unlike Google who are
And the funny thing about Oracle and Google was that the person who wrote the original code for Sun is the same person who later wrote that code for Google. Oracle just bought Sun to patent troll Google.

> not developing for Windows [Phone]
Link me one Apple app on Windows Phone?

posted on 13 Feb 2016, 05:19

9. Zylam (Posts: 1120; Member since: 20 Oct 2010)

Immersion has tried to sue people for vibration since before the iPhone, look up the PS2 case that Sony lost because Immersion was being a patient troll, Sony had to pay billions and couldn't include vibration on the PS3 at the start.

Immersion sueing apple isn't surprising, they waited so long to do it, just so they could eat more out of apple.

Apple apps on Windows phone? You really going to go that low? Apart from the music app and the move to iOS app, apple has never offered it's services on another platform, they never said they would and they probably never will, their services are all in house.

Google on the other hand has always offered it's services on iOS, even before Android was born Google had apps on iOS and even now they have all their services, most of which are better than their Android counter parts on iOS. Fans asked for the same for Windows phone, they blatantly shut them out, Google true colours, if Google were in place of apple, they'd be an even bigger troll and not just for patients but with their services, they need iOS to house their services, if they didn't, just like Windows phone, they wouldn't develop for it.

posted on 13 Feb 2016, 07:41

10. xfire99 (Posts: 939; Member since: 14 Mar 2012)

You are funny. Apple has never offered its service on another platform and blaiming Google not developing apps for WP?

Why not blaim Microsoft that not offering similiar service that Google has? As long I know WP belongs to Microsoft and not Google.

Its neither Apple or Google faults, that Microsoft doesnt offer theirs user same services.

posted on 14 Feb 2016, 03:38 1

20. Inotamira (Posts: 173; Member since: 06 Feb 2016)

https://products.office.com/en-us/mobile/office-ipad I'm just gonna leave this here....yeah

posted on 13 Feb 2016, 20:01

17. tedkord (Posts: 14114; Member since: 17 Jun 2009)

Android had Sun's blessing to use the code. When Oracle bought it, they decided to reneg on the agreement.

Went should Google give OEMs a slice of the Play Store? The OEMs don't maintain it, they didn't develop it. Google already gives the OEMs the most powerful, flexible and functional mobile OS free of charge.

As fat as not developing for WP, Microsoft started that with the Scroogled ads.

posted on 12 Feb 2016, 20:03 2

3. Unordinary (unregistered)

Damn.. Growing way faster than Spotify did when it launched. Hopefully they release student discounts for a single payer option, even though our family plan is cheaper at $3/month.

posted on 12 Feb 2016, 20:55 10

5. Martin_Cooper (Posts: 1615; Member since: 30 Jul 2013)

You are very unfair. When spotify lunched it was an unknown tiny company and the whole concept of renting music and paying monthly the rent for it was new to most of people. Apple is the most known company on the planet and not only that it has 700million? iOS devices that have the apple music pre installed on all of them with 3 months free trial when it started. Thats the biggest and best start any new app/service can hope for. Only that will result in a success. Apple cant fail, not a single of its products has failed in the last decade or so. The so called failure of apple watch has sold more than all android OEM's combines, almost if I remember well, or at least more than any one of them, besides the fitness tracker which is kinda different category. The so called iPad pro failure sold more than any other device in its category, including selling more than all microsoft surface models combines. It has the users and potential for success. Companies like Spotify had to work their asses off to get to 11million subscribers.

posted on 13 Feb 2016, 01:42 1

7. AlikMalix (unregistered)

They're not getting my sibscription - they moved my favorite radio to a paid subscription section - they can suck it.

posted on 13 Feb 2016, 02:37

8. adsg48 (Posts: 79; Member since: 18 Apr 2015)

Enjoying its every bit...but its Android app though in Beta is pathetic

posted on 13 Feb 2016, 08:32 3

11. ameran (Posts: 320; Member since: 04 Dec 2013)

We definitely know now, that there are exactly 11 millions iSheeps in this country.

posted on 13 Feb 2016, 09:25 1

12. S.R.K. (banned) (Posts: 678; Member since: 11 Feb 2016)

RoTfLmFaO +1

posted on 13 Feb 2016, 09:27 2

13. S.R.K. (banned) (Posts: 678; Member since: 11 Feb 2016)

11 million iDiots, lol.

posted on 13 Feb 2016, 11:57 1

15. MANOFSTEEL (Posts: 77; Member since: 25 Nov 2015)

You meant 11 million that doesn't like Android Ratchet

posted on 13 Feb 2016, 21:17

18. AlikMalix (unregistered)

iSheep for subscribing to Apple Music? Why is that? Does Apple Music have less music to select from? is it more expensive? Does it offer a worse family plan? Does the service not work as advertised?

There at 3 people that up-voted your post, and 2 that supported with a comment - and I bet not one of them including you have any idea why you claimed that... Care to explain?

posted on 14 Feb 2016, 04:45

21. S.R.K. (banned) (Posts: 678; Member since: 11 Feb 2016)

The arrival of Apple Music brought an update for iTunes on the desktop and while the iOS Music app has plenty of UI/UX quirks that need to be ironed out, it’s the old war horse that’s really struggling.

It’s hardly a new complaint, but the reality is iTunes sucks. It’s the most embarrassing part of Apple’s software suite, a roach motel for half-thought out features, a Hotel California for your media library.

Where iOS has separate apps for music, video and podcasts, iTunes persists in trying to serve all of those mediums well, while also acting as a storefront and hub for your devices.

Rather than write a lengthy essay on all the problems with iTunes, I’ve made this GIF guide to the biggest issues:

posted on 14 Feb 2016, 11:25

22. darkkjedii (Posts: 24906; Member since: 05 Feb 2011)


posted on 15 Feb 2016, 02:40

23. HonestRealist (Posts: 196; Member since: 25 Jan 2016)

Amazing accomplishment in such a short stretch of time.

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