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Wait till you see our Windows Phones with the Apollo update, touts Nokia

Posted: , by Daniel P.

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Wait till you see our Windows Phones with the Apollo update, touts Nokia
Nokia's Niklas Savander sat down for an interview and disclosed that when the company started working on its Windows Phone handsets, the Mango update was pretty much done and dusted, so it could only insert fringe changes to set its phones apart, like the new features we reviewed yesterday, in order to keep fragmentation at bay.

There are two more updates in store for next year, though - Tango, which will bring LTE and lower resolution supports to Windows Phone for cheaper handsets, and the big gun Apollo, which should usher us in the era of multicore and HD displays. Apollo is rumored to end up being called Windows Phone 8, in order to emphasize its interoperability with the Windows 8 platform for tablets.

There, Niklas Savander points out, Nokia has carte blanche to work with Microsoft on differentiating features from the ground-up, and help Redmond lower the price of phones with its mobile OS:

We have a contractual 'wiggle-room' [with Microsoft], one of the things we're working on with them is getting the price points of the phones down, we have a lot of engineering expertise they don't have, and that's going to serve us well.

Two phones is absolutely not enough in the market; it's a good start, but there are new markets we need to conquer, and this [the Nokia Lumia 800 and 710] is the beginning of our portfolio."


CEO Stephen Elop said that we will be hearing about other Nokia Windows Phones soon, but didn't clarify if he meant those rumored with Mango like the Nokia 900/Ace, or new ones with Apollo. 

If we have to wait a year for multicore WP handsets with HD screens, Android high-ends will have pushed the envelope twice by that time - six months seems to be the maximum this market gives you to catch up nowadays.

source: TechRadar 

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posted on 27 Oct 2011, 08:20 5

1. andro. (Posts: 1944; Member since: 16 Sep 2011)


Apollo Creed?!

posted on 27 Oct 2011, 08:27 1

2. droidcandy13678 (Posts: 9; Member since: 24 Oct 2011)


NOKIA????? LOL
even when nokia dominated mobile industry i used to prefer sony for their design n ease of use

posted on 27 Oct 2011, 08:48 5

3. GJanee (Posts: 214; Member since: 29 Jun 2011)


design isn't everything. sony has 0 costumer/OS support, so that's a huge drawback for them. on the other hand i guess nokia still has and will have great support to both of it's platforms (sy anna/belle and wp7)

posted on 27 Oct 2011, 22:44

22. XiphiasGladius (Posts: 801; Member since: 21 Aug 2011)


Wrong all of Sony's 2011 smartphones are all running android 2.3.3 and 2.3.4 is already rolling out. So your 0 OS support clain is idiotically wrong.

posted on 27 Oct 2011, 08:59 2

4. santaclaus (Posts: 52; Member since: 20 Jul 2011)


lumia 800 is not so suitable for me =( ... but

Go Nokia! awaiting ur good news in Apollo...

posted on 27 Oct 2011, 09:00 6

5. jackhammeR (Posts: 1548; Member since: 17 Oct 2011)


Not lol. Nokia i by far the most technologically advance company in mobile tech world.
They took a second breath with MS and they are slowly starting getting back their own place in mobile world.
They've stucked too long with Symbian without any significant progress.

posted on 27 Oct 2011, 09:00

6. terabyteRouser (Posts: 416; Member since: 18 Oct 2011)


I hope they don't mean an Apollo update on the front-facing camera-less Nokia Lumia. :-/

posted on 27 Oct 2011, 09:14 5

7. snowgator (Posts: 3201; Member since: 19 Jan 2011)


WARNING: Fan boy vent is forth coming...

Danial P. Just does not like Windows or Microsoft, does he?

"If we have to wait a year for multicore WP handsets with HD screens, Android high-ends will have pushed the envelope twice by that time - six months seems to be the maximum this market gives you to catch up nowadays."

I am not debating that statement, mind you. That is very true. I am debating that it means WP can not compete due to that statement. There is what- 470 million cell phones sold world wide in a year? Give or take? Let's say for argument sake that a little over half those are smartphones. 250 million, or so. Android does not now, nor will they in the future, own all those sales. There is room enough for three strong and maybe even 4 OS ecosystems. Microsoft is not HP. They have succeeded in this market before, and they have also failed in this market. They will not bail on WP if improvement continues. They have a long term plan, deep enough pockets to see it through, and enough hardware partners to get in the markets to make it work.

If WP climb into the double digit % in world wide sales, the 10% - 15%, than they can tout great growth and a victory going into WP8. If they can get their ecosystem to be across all PC's, Laptops, (which they are already the software industry leaders in), Tablets, and Cell phones, they will have a selling point NO OTHER existing OS can offer. Than, the whole "catching up" point will be unimportant.

I think WP is a cell phone OS right now that will only speak to a smaller crowd, due to it's hardware not being on the same levels as Android or Apple, and it not being as mature in functions and Apps. But I also think it will pass RIM for sales, and position itself in two short years to compete with the big boys in 2013/2014. That may be further out than 6 months, but it seems like just yesterday this Android thing got it's start and Blackberry was unstopable, doesn't it?

Vent over. We now return you to your comments section...

posted on 27 Oct 2011, 09:20

9. snowgator (Posts: 3201; Member since: 19 Jan 2011)


Sorry for the wrong spelling of your name, Daniel. Spell check is not great on my computer.

posted on 27 Oct 2011, 09:16 4

8. remixfa (Posts: 13903; Member since: 19 Dec 2008)


The apollo update needs to come sooner than later. Of course if its going to rename it to Windows8 with all the features that it should come with (dual boot winp8 and win7 home on a phone..anyone!? :) ), I can wait a bit for it. better to be done right than half assed.

posted on 27 Oct 2011, 09:25 2

11. snowgator (Posts: 3201; Member since: 19 Jan 2011)


Totally agree. If you are going to point to something for 2 years, it better be close to perfect. Microsoft was pumping W8 for Windows Phones before Mango even came out. Step up boys, or get left behind.

RIM is in the same boat with BBX right now. But with no momentum. Their OS7 devices have had no real good vibe and mediocre at best sales. Hope WP Mango has a good year.

posted on 27 Oct 2011, 09:24

10. protozeloz (Posts: 5373; Member since: 16 Sep 2010)


I don't know about Apolo but sounds like a promise RIM would make

posted on 27 Oct 2011, 09:36 1

12. Medel (Posts: 84; Member since: 31 May 2011)


Apollo sound's like good to me.. 2012 they will have dual core + HD display. well, i'm kinda curious. :)

posted on 27 Oct 2011, 09:59 4

13. speckledapple (Posts: 879; Member since: 29 Sep 2011)


This time next year I can easily see myself buying a Windows Phone 8 device to match my quad core windows 8 tablet and windows 8 laptop. My next android tablet will be a nice supplement. I really like how they are moving with their devices. Now if only I could have all that action now instead of this thunderbolt argh.

posted on 27 Oct 2011, 10:31 1

14. BuckeyeCadet86 (Posts: 68; Member since: 26 Oct 2011)


Seriously microsoft? All i hear about is wait till you see Mango, Mango comes out and then they say wait till you see Apollo! When are you going to release an update that isnt behind the curve already.

posted on 27 Oct 2011, 13:54 1

15. bolaG (Posts: 468; Member since: 15 Aug 2011)


All I know is when the time comes for my next upgrade I'm sure I'll be looking at WP. For now Nexus or Razr. Next cycle will be fun :) 2013 will be a great year.

posted on 27 Oct 2011, 22:48

23. XiphiasGladius (Posts: 801; Member since: 21 Aug 2011)


Ok let's fast forward time then for I myself cant wait for that time to come. . .

posted on 27 Oct 2011, 15:38 1

16. vivek.ray (Posts: 22; Member since: 08 Apr 2011)


Its a good approach . It will not only avoid fragmentation like of android due to stalemate approach in 6 months hardware upgrade . Its a nice policy to mature a OS rather than improving it each installment .

posted on 27 Oct 2011, 15:56 1

17. downphoenix (Posts: 2299; Member since: 19 Jun 2010)


They need dual/quad core sooner rather than later. Even if the phones would have to wait for Apollo to unlock their full potential, we need handsets that will be ready out of the gate for it. By the time we see dual core WP7 otherwise, Android and Apple both will be on Quad Core and possibly beyond.

posted on 27 Oct 2011, 17:23 2

18. simplyj (Posts: 404; Member since: 23 Dec 2009)


I don't understand why everyone is so hell bent on dual core phones in WP7 handsets. Unlike Android, WP7 doesn't need dual core to function very well. In fact you probably wont be able to tell the difference.

I have to agree on the displays though. The resolution on the Titan sucks ass.

posted on 27 Oct 2011, 18:36

19. 530gemini (Posts: 2198; Member since: 09 Sep 2010)


How come I don't see the android fanboys mocking wp on here? Lol. I guess wp is better than android after all :)

posted on 27 Oct 2011, 22:32

21. lubba (Posts: 1310; Member since: 17 Jan 2011)


Maybe they've been so negative about it that they don't have anymore negative things to say. Anyway, so tired of the trash talk. As a wp7 user, gonna start clearifying negative perceptions of wp rather than put any other OS down.

posted on 27 Oct 2011, 22:50

24. XiphiasGladius (Posts: 801; Member since: 21 Aug 2011)


Because WP doesnt have delusional Fanboys who brag that their favorite OS is the God of all living things. . .

posted on 27 Oct 2011, 22:29

20. vvelez5 (Posts: 623; Member since: 29 Jan 2011)


I'm giving my GF my upgrade that is for the end of this year and I'm taking hers which is in mid-July next year so I can check out these Nokia phones with Apollo. I like these Nokia phones now but I would really love a front-facing camera, LTE and multi-cores and at least a gig of ram.

posted on 30 Oct 2011, 14:17

25. SemperFiV12 (Posts: 747; Member since: 09 Nov 2010)


I am disappointed that MSFT just hyped & released an OS update and Nokia is already downplaying it. Just because your new phones that came out are not what people expected - industry leading BEASTS - you blame MSFT.

I know WP OS has ways to go, but it is matured enough to hold its own against ANYONE. If a phone - like the Lumia 800 - doesn't sell I am blaming the hardware.

However, I do eagerly await the Apollo update... seems like MSFT is rolling along. I am really enjoying my WP, Most fluid device I've owned (second best would probably be the iTouch - i know its not a phone, but I said device). I might have to try another Android though before Apollo comes out, ICS seems to have solved a lot of the stability and reliability issues - even though there's still the Android lag.

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