The average global smartphone user has downloaded 26 apps

The average global smartphone user has downloaded 26 apps
Those of us here at PhoneArena love our mobile devices, and because of that we tend to download inordinate amounts of apps, just to play around with them and see what cool new stuff is out there. Not surprisingly, we are not good representatives of the general public. While some of us around here have downloaded (according to Google Play) about 445 apps, the average smartphone user downloads far fewer than that.

According to Google's Our Mobile Planet data, the average global smartphone user downloads just 26 apps, a bit over 20 free apps, and a bit over 5 paid apps each. Of course, depending on where you live, your region will likely have different numbers. South Korea, unsurprisingly, comes in number one on the list with the average smartphone user there downloading about 40 app, although South Korea is also the least likely of the top countries to go for paid apps as 37 of the average 40 downloads are free apps.

Users in Japan are far more likely to download paid apps with an average of 17.5 paid app downloads per smartphone user, and a bit over 36 app total for Japanese users. And, in the U.S. smartphone users download just under 33 apps each, with a bit over 25 of those being free apps. 

How do you compare with the world? Let us know below. 



1. zachattack

Posts: 621; Member since: Jul 31, 2013

i download mobile banking, and like... flashlight that's it. Maybe a blizzard mobile authentication also.. but that's it

2. itsdeepak4u2000

Posts: 3718; Member since: Nov 03, 2012

What about other countries? Only above countries uses smartphones?

3. gazmatic

Posts: 818; Member since: Sep 06, 2012

ive been saying this all along there are only 20 essential apps and those are there to augment flaws and leak of features in the device itself an app was originally designed as a cop out to not providing an essential feature out of the box but instead have to pay anywhere between $0 and $20 to get it but people love to brag about the number of apps they have.... even though they dont, wont and cant download all of them and the ones they do download they dont use half the time(more than 50% of all apps are downloaded and used just ONCE) of course their attack on windowsphones supposed lack of apps is without merit because if the official app isnt their, there is a third party that provides the same features and is almost always better than the official one then if they say that third party dont count then they cant brag about having hundreds of thousands of apps because at least 700000 of them are THIRD PARTY

4. Reluctant_Human

Posts: 913; Member since: Jun 28, 2012

I'm not very fluent in nonsense so I don't understand the point your trying to make..

5. gazmatic

Posts: 818; Member since: Sep 06, 2012

More likely you're a blind fanboy that brags about the number of apps in the app store but doesn't have more than 50 installed and probably doesn't use more than 20 on a daily basis

10. Reluctant_Human

Posts: 913; Member since: Jun 28, 2012

No I'm a guy that actually has apps and uses them. I use about 7 just for football and fantasy football alone, games that I play, news, photo editing, social apps and stuff like swiftkey and nova launcher for customization. But then again your likely a windows fanboy too dumb to realize he has no argument or realize that windows phones aren't even being attacked.

7. toorg

Posts: 4; Member since: Jul 26, 2011

Please excuse my ignorance but hopefully you can enlighten me. I have an original Razr that comes with 16 gb of memory. But under settings>apps>downloaded it appears I'm only allocated 4 gb. I like my apps. My problem is that they take up more than 4 gb. I've moved whatever I can to the SD card, but most of the apps don't permit this. Plus, a lot of the rest of the memory has bloatware that I can't remove. So, for instance, I want to update Chrome but I get a not enough memory message. I've uninstalled anything I don't need anymore and uninstalled the updates to the bloatware and a lot of app data to decrease their size. I'm not comfortable rooting. I'm on VZW and plan on upgrading to the LG G2 or Note 3 as soon as they are available. These both have 32 gb which should ease my problem temporarily. But eventually I'll probably use up the memory again.

8. SonyPS4

Posts: 347; Member since: May 21, 2013

I got zero paid apps

9. dmakun

Posts: 382; Member since: Jun 06, 2011

I have over 40 paid apps on my android phone since 2009 and 150 apps total you date. After reading this article, I feel like a app addict. I always felt the average user in "developed" countries invested more but apparently my expectations are grossly inaccurate. I still think supporting developers is a good thing anyway.

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.