HTC's BlinkFeed will soon begin testing ads in select markets

HTC's BlinkFeed will soon begin testing ads in select markets
Last month, it was rumored that HTC's BlinkFeed would begin pushing advertisements, and today, the company has confirmed as much in an official blog post. It was inevitable that, at some point, HTC would seek to monetize BlinkFeed, and given how badly the company has been doing on the financial front of late, it makes sense for the company to press ahead with this motion as soon as possible. 

Consumers in the United States, United Kingdom, Germany, China and HTC's native Taiwan will be among the first to encounter native adverts from within BlinkFeed. The targeted system will show apps relevant to the individual user, and will be streamlined to appear as ordinary stories would within the feed. 

Content will be sourced from AdNetworks partners including Yahoo, Twitter and HTC, and will arrive as part of an update that's rolling out as of now. It's only a testing / pilot scheme at the moment, and users can opt out if they wish. But following a successful trial, BlinkFeed ads will begin to trickle out to a wider audience as HTC looks to recover from its recent downturn in fortunes.  

The flagship HTC One M9 is one of a number of the company's handsets to include BlinkFeed. Removing it is not quite as simple as uninstalling a regular app, but if you'd like to rid your handset of this add-on, check out our how-to tutorial for relieving your One M9 of BlinkFeed in Sense 7.0.

Regardless, let us know what you think of ads in BlinkFeed by dropping us a comment below. 

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12 Comments

1. Nine1Sickness

Posts: 896; Member since: Jan 30, 2011

Awesome news! I love ads! I have always thought HTC should have included ads in my BlinkFeed. I love the popup ads in my Voicemail app! Keep up the good work HTC!

12. g2a5b0e unregistered

Top notch sarcasm! The irony here being that I'm not being sarcastic at all! +1

2. realhumanbeing

Posts: 53; Member since: Oct 18, 2014

I really hope the best for HTC.

3. drunkenjay

Posts: 1701; Member since: Feb 11, 2013

they've gone so broke that they need to add ads into blink feed and here i thought i knew the problem to their falling shares.

4. tury694

Posts: 167; Member since: Aug 25, 2014

I hope HTC dies for this. If I pay for a phone I don't want to be bombarded with ads. There is a way to avoid carrier bloatware (international model), but this crap is baked into the stock launcher. My favorite Android OEM is going to crap.

5. jellmoo

Posts: 2660; Member since: Oct 31, 2011

Because when you're struggling financially, have released a lemon for a flagship, and are getting crushed by the competition, the best thing you can do is make your product worse and alienate your user base.

7. eN16HTMAR3

Posts: 253; Member since: Oct 08, 2013

Right.........What the hell did they think this was going to do other than steer people into another device. "Yeah, buy the M9 so it can tell you what to buy". Then they will sell the feature and a advancement in personal tech.

6. legiloca

Posts: 1676; Member since: Nov 11, 2014

Ads... What are you doing? Ads! Stahp!!!

8. waddup121 unregistered

Lets do it!

9. diehardnokian

Posts: 148; Member since: Apr 27, 2014

You can do more htc..way to go -_-

10. DigitalBoy05

Posts: 279; Member since: Jun 04, 2011

You go girl!

11. Resiliant unregistered

HTC is now dead to me. LG here I come.

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