Nokia 808 PureView hitting shelves this month, Nokia and Carl Zeiss to extend cameraphone partnership
Espoo, Finland - Nokia today confirmed that the Nokia 808 PureView will start rolling out in select markets in May. The Nokia 808 PureView is the first smartphone to feature Nokia's award-winning PureView technology. PureView represents Nokia's highest level smartphone imaging experiences, bringing together high-performance sensors, exclusive Carl Zeiss optics, and Nokia developed imaging algorithms. The first markets to begin selling the Nokia 808 PureView include Russia and India.
Since its launch in February, the Nokia 808 PureView has received multiple awards, including Best Mobile Device at Mobile World Congress 2012, as well as an award for Best Imaging Innovation for 2012 from the Technical Image Press Association (TIPA).
"PureView has completely raised the bar on imaging performance for the whole smartphone industry - and Nokia is not stopping here," said Jo Harlow, Head of Smart Devices at Nokia. "We're going to carry on developing PureView for our future smartphones in ways that will again revolutionize the imaging experience."
The Nokia 808 PureView features a large, high-resolution 41 megapixel sensor with high-performance Carl Zeiss optics and new pixel oversampling technology. At standard resolutions (2/3, 5 and 8 megapixels) this means the ability to zoom without loss of clarity and capture seven pixels of information, condensing into one pixel for the sharpest images imaginable. At high-resolution (38 megapixels maximum) it means the ability to capture an image, then zoom, reframe, crop and resize afterwards to expose previously unseen levels of details. With superior low-light performance and the ability to save in compact file sizes for sharing in email, MMS, and on social networks, the Nokia 808 PureView makes it possible for anyone to capture professional looking images in any conditions.
In addition to superior still imaging technology, the Nokia 808 PureView also includes full HD 1080p video recording and playback with 4X lossless zoom and the world's first use of Nokia Rich Recording. Rich Recording enables audio recording at CD-like levels of quality, previously only possible with external microphones. The Nokia 808 PureView also features exclusive Dolby Headphone technology, transforming stereo content into a personal surround sound experience over any headphones and Dolby Digital Plus for 5.1 channel surround sound playback.
Espoo, Finland - Nokia and Carl Zeiss today announced that the exclusive partnership between the two companies, which has resulted in some of the industry's best camera smartphones such as the Nokia N8 and the Nokia 808 PureView, has been extended.
The Nokia 808 PureView, which starts rolling out in May, combines high-performance Carl Zeiss optics with Nokia developed algorithms and a super-high resolution sensor to set a new standard in high-end smartphone imaging.
"Carl Zeiss was a crucial partner in the creation of the first PureView experience," said Jo Harlow, executive vice president of Nokia Smart Devices. "The benefits of our ongoing collaboration will be more PureView innovation and further advancements in smartphone imaging in the coming months and years."
Michael Kaschke, CEO, Carl Zeiss AG: "When joining forces with Nokia in 2005, we wanted to push the boundaries of mobile photography. Looking back at seven years of successful partnership, we are proud of the innovations and outstanding products created in this shared journey. Today we are celebrating the extension of our collaboration with a new technology that sets another real benchmark in this sector."
1. HugeTroller (banned) posted on 02 May 2012, 03:28 4
Good to hear,dont let that goes to spydroid.
3. androidaddict posted on 02 May 2012, 03:51 2
oh... will have to put my point and shoot on sale on ebay today... :P
4. lubba posted on 02 May 2012, 04:38 0
I can't contribute to Nokia if their high end phones don't come to Tmo!
10. -box- posted on 02 May 2012, 08:09 0
Similar here, except I'll just buy it full price instead of with a new contract. It's replacing my C7 Astound
5. neutralguy posted on 02 May 2012, 04:59 5
a WP with a PureView technology. A competition stirrer.
6. mobilefuture posted on 02 May 2012, 05:16 5
this shows that nokia's windows 8 handsets will be able to distintively rule above other windows 8 handsets by samsung and upcoming LG and Sony windows 8 phones. Samsung might rule in the android enviornment but nokia is starting to dominate early over windows phone. Nokia FTW!
13. Hafiz posted on 02 May 2012, 12:02 1
but wp isn't dominating anything! :(
Hope wp8 solves that
9. mercorp posted on 02 May 2012, 07:34 1
If this phone can be hacked to run android,Everyone will buy it.
11. 99n100 posted on 02 May 2012, 08:23 0
Poor Nokia is running away from their core business from HP to camera. What are they trying to sell next??? running out of $$$ for R&D???
12. Mobile-X-Pert posted on 02 May 2012, 08:26 1
Poor Nokia Hater. What are u trying to come up with???
14. 99n100 posted on 03 May 2012, 08:12 0
You’re wrong. I love Nokia from day one and I still a strong supporter of Nokia but look at their result all these years how much have they improve in catching up with the rest of the OS and others phone maker. What can Nokia 808 bring about???
Can they turn the company around???
Think about it! How many serious photographer will buy this phone and how many Smartphone users will buy this phone? Neither here or there..... frustrated.