Draw Something updated with new UI and added words
started to go in reverse, and not in small measures either. Nearly 4 million users had stopped playing the game. The reasons cited have been the lack of new things to draw and the lack of incentives to keep playing and winning. Currently, those who correctly guess the subject of a drawing and the person who created the drawing are both given points that they can trade in for more words, more colors for drawing, and for a "bomb" that allows players to more easily guess the underlying word behind a drawing.
Looking to stop the losses and return the game to growth mode, Zynga has just passed along the first update for Draw Something since it purchased OMGPOP. The new UI is supposed to bring a fresh new summer look while a new "special words" feature has been added along with the ability to play the game in 13 languages. And perhaps most importantly, players are now given expiration notices so that you will know when a inactive game will be dropped from your screen. For all of the new game play and features, you will need to sign a new user's agreement with Zynga.
It is hard to remember that we are dealing with a simple little game here when hundreds of millions of dollars are at stake. Still, there is nothing quite like watching another person that you might not know, in a location possibly thousands of miles away from you, look at your chicken scratch and guess exactly what it is that you drew.
Draw Something is available as an ad-supported free game, or as a paid app, in the App Store and the Google Play Store.
source: GooglePlayStore, iTunes via Phandroid
1. groupsacc (Posts: 232; Member since: 28 Feb 2012)
Can't believe they purchased this for $180mil. All my friends stopped playing this months ago.
4. Mario1017 (Posts: 336; Member since: 04 Sep 2011)
i played it for 2 weeks, then got bored. GOPOP was very smart to sell the game
3. downphoenix (Posts: 2553; Member since: 19 Jun 2010)
Zynga chose the wrong time to buy them out. The game was already starting to dwindle down. I have about 12 games that I havent seen a drawing from in a month, only 2 regularly play and they may do like once a day now, so I might check the app once a week nowadays.