BlackBerry CEO Heins: Apple iPhone UI is old, shows lack of innovation
posted by Alan F. / Mar 18, 2013, 8:40 AM
Pulling no punches, Heins said that the rate of innovation in the industry is so high that if you don't catch up, you can be replaced. And as if to make sure that his target was clear, he noted that iOS is over 5 years old. Pointing out that BlackBerry 10 offers users a better multi-tasking experience than iOS, Heins made it clear that if his company doesn't innovate, it too can find itself losing buyers. "Launching BB10 just put us on the starting grid of the wider mobile computing grand prix, and now we need to win it," said the CEO.
Turning to the BlackBerry Z10, Heins said that BlackBerry World will be stuffed with 100,000 apps by the time that the device launches in the U.S. He also said that negotiations are taking place with Instagram and Netflix to get both of them to develop an app for BlackBerry 10. Previously, both sites have said that they would not be offering BB10 apps, but Heins said, "We are working constantly on getting these important apps on board."
As far as BlackBerry Z10 is concerned, Heins said that he could not talk about sales because of the quiet period that precedes the company's quarterly report, but did add that BlackBerry has been pleasantly surprised with the number of BlackBerry Z10 buyers that came from other platforms.
- Display 4.2" 768 x 1280 pixels
- Camera 8 MP / 2 MP front
- Processor Qualcomm Snapdragon S4 Plus, Dual-core, 1500 MHz
- Storage 16 GB + microSDXC
- Battery 1800 mAh(10h 3G talk time)
Posts: 270; Member since: Oct 17, 2012
Respects to you, Mr. Heins. This couldn't be more true.
posted on Mar 18, 2013, 8:43 AM 54
Posts: 50; Member since: Mar 14, 2013
You know iOS' UI is stale when you can pull out a 5 year old iPod touch and barely tell the difference. About time someone calls Apple out, wish consumers would realize the same thing.
posted on Mar 18, 2013, 10:58 AM 13
Posts: 1; Member since: Mar 18, 2013
Its funny to me that BlackBerry of all is saying anyone is lacking inovation. it has only taen them a couple of years to almost catch up. Good job on z10... but is it too little to late? 4.whatever little screen, 8MP camera (sooo last year), dual core processor...realy?!? Prime example of pot calling the kettle black.
posted on Mar 18, 2013, 8:52 AM 6
Posts: 117; Member since: Nov 13, 2009
The rate of True Innovation was pretty high before the iOS I very strongly belive. Apple with iOS stopped that and cause really greater damage over all just for sake of filling their bank accounts to over-load. Luckily the pace is setting back, although not as good as it could be if either Apple did something real to the industry than feeding sugar-coated products or if they let the real players take it up. I am very well aware of how many of the users will not like what I am writing but just because they don't know doesn't mean it is not there.
posted on Mar 18, 2013, 8:56 AM 4
Posts: 41; Member since: May 31, 2012
It's true for the most part, they haven't done anything new for a while. However, I don't think the best source is the representative of a company that hadn't changed their fundamental device design for about a decade. I just used my upgrade on an iPhone 5 because I am not a fan of the growing screen sizes Android is pushing. If they could have put out a 4.3" phone with the specs and care of an HTC One or even the SIII it might have changed my mind. I just don't want a 5" screen in my pocket. Admittedly, they are superior hardware at least as far as the specs are concerned, and the HTC One is at least on par with the iPhone for build quality.
posted on Mar 18, 2013, 9:08 AM 3
Posts: 49; Member since: Nov 19, 2012
True. However BB10 UI is not unique at all.... Jolla/Meego, Android, WebOS all fuzed together makes BB10
posted on Mar 18, 2013, 9:47 AM 1
Posts: 2383; Member since: Jul 18, 2010
I'd go with a different analogy than the 98lb weakling Alan. The situation is closer to an MVP athlete who lost focus and got himself injured. A second stringer gets put in and does remarkably well... has a winning season, wins the big game even. However, once the star athlete has recovered and refocused, he's going to want his spot back.
posted on Mar 18, 2013, 10:59 AM 1
Posts: 2828; Member since: Aug 11, 2012
Aaah now i see the real meaning of "There's iPhone (where iOS never updated) and there's everything else" (where everything's moving so fast that Apple doesn't even get time to plan anything ... last time they tried to speed up they goofed up -- in form of "Dangerous" Maps!!!)
posted on Mar 18, 2013, 11:01 AM 3
Posts: 233; Member since: Feb 07, 2010
SO TRUE!Apple is basically having their a$$e$ handed to them by Android and Samsung but true facts echo from BlackBerry and Mr.Heins.Coming from BB myself this couldn't more true but I respect the fact that Apple has 6 years ago redefined the smartphone movement with their UI TIL 2008 when the Google G1 and Android came on the scene. Because of Apple's arrogance,they felt it no need to change and Steve Jobs knows that. As for BB,the old guard refused to conform and BB was near extinction but now rescued by the new guard that will put them back in the game.
posted on Mar 18, 2013, 11:04 AM 2
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