That surely sounds awesome for many people who are less willing to provide things like credit cards for app purchases. From the start, the service is going to be offered to customers who bought their device through Vodafone’s online or retail stores. So if you happen to be sporting an unlocked model of some sort, you’re going to be excluded from this new service and might have to wait some time before seeing it.
Nevertheless, it’s just so inviting to see this finally coming around and we’re sure that customers have been yearning for this one for a long time. Also, Vodafone pledges to provide additional information regarding carrier billing in other markets in the very near future as well.
source: Vodafone via AndroidGuys