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  • Here are the main reasons why US customers are buying Samsung's Galaxy S5

Here are the main reasons why US customers are buying Samsung's Galaxy S5

Here are the main reasons why US customers are buying Samsung's Galaxy S5
A recent report from global market research company Kantar revealed the main features that lured US consumers into buying Samsung’s Galaxy S5 flagship smartphone (which was released Stateside in April).

According to Kantar, the large 5.1-inch 1080p Super AMOLED display of the S5 was the feature that attracted 67% of its buyers. The smartphone’s LTE capability and its superior battery life were the next two reasons why consumers got an S5, being important to more than 50% of them. It looks like the 16MP rear camera of the new Galaxy and its water-resistance aren’t among the main reasons why customers are buying the handset.

Reportedly, the Galaxy S5 is particularly popular with Sprint and T-Mobile users. Kantar has it that Samsung’s device and Apple’s iPhone 5s were the best selling smartphones in the US during the last quarter - something that we already knew.

Reportedly, Samsung’s marketing power is essential when it comes to the success of the Galaxy S5. Kantar Worldpanel strategic insight director Dominic Sunnebo says that, from all the Galaxy S5 buyers in the US, about 61% remember seeing TV commercials for it, while 40% saw online ads. Moreover, 64% of customers who received in-store brand recommendations were recommended a Samsung device. Knowing this, plus the fact that Apple’s brand recognition is strong no matter what, it’s hard for any other manufacturer to have a top-selling smartphone in the US - at least for now.

Do you own a Samsung Galaxy S5? If yes, drop a comment below to tell us what made you bought it. If you don't have an S5, but want to learn more about it, you should read our review of it here.


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posted on 30 Jul 2014, 09:21 15

1. Tommy1960i (Posts: 119; Member since: 11 Oct 2013)


Big screen. That is why i choosed the Note 3 too.

posted on 30 Jul 2014, 09:38 2

4. Arte-8800 (banned) (Posts: 4562; Member since: 13 Mar 2014)


I choosed the Note3 Exynos for the Cpu and Mali Gpu and a true Hnp 8xcpu , for great powerful device.

posted on 30 Jul 2014, 10:03 17

17. Synack (Posts: 680; Member since: 05 Jul 2011)


Screen quality, camera is best, removable battery, longgg battery life, water resistance has saved me several times. I've filmed a few videos underwater....

posted on 30 Jul 2014, 10:19 3

21. akki20892 (Posts: 3902; Member since: 04 Feb 2013)


Reasons:
1st: Popular Galaxy Name
2nd: Big Phone
3rd: Water resistant
This are the three main reasons.
Rest of other reasons they don't look much.

posted on 30 Jul 2014, 10:34 6

27. PapaSmurf (Posts: 10457; Member since: 14 May 2012)


This!

posted on 30 Jul 2014, 10:55 3

34. needa (Posts: 205; Member since: 30 Jun 2014)


so if it weren't water resistant you still would have filmed vids underwater? you did say it 'saved' you. /s

posted on 30 Jul 2014, 11:17 11

37. Arte-8800 (banned) (Posts: 4562; Member since: 13 Mar 2014)


Note4 will destroy every phone out there!

posted on 30 Jul 2014, 13:22

45. mistertimi (Posts: 77; Member since: 28 May 2014)


Note 4 isn't a phone.. but I take your point

posted on 30 Jul 2014, 16:13

56. andynaija (Posts: 936; Member since: 08 Sep 2012)


*chose

posted on 30 Jul 2014, 17:40 1

59. SuperMaoriBro (Posts: 531; Member since: 23 Jun 2012)


My reasons for getting S5 is to upgrade from S4 and because of the AMOLED screen, battery life, & camera, however for me I also hate S5 because of the annoying waterproof flap on the bottom, touchwiz has gotten worse, the bezels are large, & they got rid of the temp/humidity sensor from S4 which I liked to use a lot and instead put in a next to useless heart rate monitor and finger print scanner.

posted on 30 Jul 2014, 18:56 3

60. tedkord (Posts: 13140; Member since: 17 Jun 2009)


Yes, it is.

posted on 31 Jul 2014, 11:41

74. SemiFinal (Posts: 117; Member since: 26 Jul 2014)


Tommy and Arte, no offense but I believe the word is "chose" not choosed.

posted on 30 Jul 2014, 09:26 9

2. sgodsell (Posts: 4412; Member since: 16 Mar 2013)


I bought it because its the swiss army knife of smart phones. Its a great tool in an ultralight as well. Its a speedometer, altimeter, weather station, camera, music, and so much more.

posted on 30 Jul 2014, 11:33

39. 0xFFFF (Posts: 3806; Member since: 16 Apr 2014)


But no thermometer.

posted on 30 Jul 2014, 18:58

62. tedkord (Posts: 13140; Member since: 17 Jun 2009)


But it makes some go thermonuclear.

posted on 30 Jul 2014, 09:33 1

3. nohatenofanboy (banned) (Posts: 515; Member since: 15 Jul 2014)


why are they buying korean phone while there is US brands such as apple , moto ?

posted on 30 Jul 2014, 09:38 11

5. itsdeepak4u2000 (Posts: 3718; Member since: 03 Nov 2012)


Sammy offers many things that Apple and Moto doesn't offer.

posted on 30 Jul 2014, 09:40 22

6. BobbyDigital (Posts: 2092; Member since: 29 May 2014)


So because they're NOT a US brand means no one in the US should buy them? Bias much? Racist much? Maybe Apple with its mediocre and limited product that's masquerading as a smartphone isn't what they CHOOSE to buy. Maybe they don't like Motorola's hardware. But it's THEIR CHOICE to buy what THEY LIKE. If you can't understand that then maybe you need to go back to first grade. And I hate to tell ya buddy, that American company called Motorola is soon to be owned, if it's not already, by a Chinese company.

posted on 30 Jul 2014, 09:45 13

8. tech2 (Posts: 3487; Member since: 26 Oct 2012)


Because the citizens are receiving no special benefit from Apple or Moto to buy their phone.

To pay the same price for a non-HD 4 inch phone over a 5.1 inch full HD is a bit unreasonable unless you're heavily invested in Apple's eco-system.

posted on 30 Jul 2014, 09:46 2

9. bestmvno (Posts: 251; Member since: 07 Mar 2014)


Moto is now a Chinese brand

posted on 30 Jul 2014, 09:46 10

10. Arte-8800 (banned) (Posts: 4562; Member since: 13 Mar 2014)


Apple is not a choice , but driven perception, in believing that it's consumer orientated. If you don't have an iPhone, you don't have an iPhone

Samsung is more technology based.

posted on 30 Jul 2014, 10:00 4

14. The-Sailor-Man (banned) (Posts: 1095; Member since: 25 Mar 2014)


Exactly.

The main reason that not all US iboys are ditching the handicap iCrap and buy Samsung flagship, is PATRIOTIC.
LOL
They don't know that Samsung gives more jobs in US than Apple.

posted on 30 Jul 2014, 10:30 4

24. nohatenofanboy (banned) (Posts: 515; Member since: 15 Jul 2014)


so much hate in one comment thx. dont use your caps lock open next time cuz I dont like it. and last thing try to calm down Im very clever than you think( if you able to think )

posted on 30 Jul 2014, 10:31 1

25. nohatenofanboy (banned) (Posts: 515; Member since: 15 Jul 2014)


good for them now they sell millions of device in US

posted on 30 Jul 2014, 10:32 3

26. nohatenofanboy (banned) (Posts: 515; Member since: 15 Jul 2014)


thx for decent comment. others commented with hatred

posted on 30 Jul 2014, 10:54 5

33. SanteriAT (Posts: 11; Member since: 24 Jun 2014)


But your grammar sucks nohatenofanboy... (sorry)

posted on 30 Jul 2014, 11:11 2

35. frydaexiii (Posts: 1467; Member since: 01 Dec 2011)


And now we know why people still buy iPhones, because there's still people buying devices to "support their own country's economy" instead of what's giving them the most value for their dollar...

posted on 30 Jul 2014, 12:01 3

40. nohatenofanboy (banned) (Posts: 515; Member since: 15 Jul 2014)


grammar nazi ?

posted on 30 Jul 2014, 13:30

46. quakan (Posts: 1393; Member since: 02 Mar 2011)


That statement "If you don't have an iPhone, you don't have an iPhone" has long crossed over to Galaxy devices as well. IPhones and Galaxies are the current cool phones and that fuels the strong sales and revenues that each company brings in.

posted on 30 Jul 2014, 14:57 5

53. meanestgenius (Posts: 15016; Member since: 28 May 2014)


BobbyDigital has a point, though. What's wrong with buying from a Korean company? Are you a racist? That's a valid question, considering what you posted previously. I read no "hate" in his response. He just pointed out that people have a right to spend THEIR MONEY on what THEY WANT TO. If you were so clever, I don't think you would have PHRASED your question a way that had you come off like a RACIST. My apologies for the caps lock. You did say you don't like it....ah, who am I kidding? I could CARE LESS whether you LIKE IT or NOT.

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