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Framily plan off to good start says Sprint's CFO

Posted: , by Alan F.

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Framily plan off to good start says Sprint's CFO
Sprint CFO Joe Euteneuer spoke at a Deutsche Bank investors conference on Monday, and told those attending that the carrier's new Framily plan has exceeded expectations. The plan allows up to 10 people to get together under one plan, even if they are not family. Each Framily plan starts at $55 a month for unlimited talk, text and 1GB of data. The price drops by $5 for each additional member with a maximum discount of $30 a line.That means a group of 7 to 10 can each get unlimited talk, text and 1GB of data for $25 month. And those who want to up the ante to unlimited data can pay $20 more a month. Those shelling out the extra moola for unlimited data can also upgrade to a new phone every year.

At the conference, Euteneuer said that he likes the plan because it turns Sprint customers into advocates for the carrier. "It's clearly been well received," said the CFO. "Maybe it's done a little better than expectations." The executive also noted that the Framily plan is only available at company owned stores. He said that Sprint is working to add the plan to other locations including those owned by a third party. Speaking of three, the executive says that he thinks the U.S. wireless industry would be better with three major carriers instead of four. He obviously was alluding to the speculation that SoftBank-owned Sprint is going to buy T-Mobile. So far, U.S.regulators seem to disagree with Euteneuer, greeting SoftBank and Sprint executives with wariness when they met to discuss the potential deal earlier this year.

Sprint has been receiving poor scores on recent surveys, including a last place score for speed on the recent RootMetrics survey. The carrier is improving its 3G pipeline while working on building out its 4G LTE signal. And it also has the tri-band LTE powered Sprint Spark service. Phones that support the service have circuitry that decides instantly, which of three LTE-bands is suited to the task at hand. The service offers better in-building signals and speeds as fast as 60Mbps. There are very few markets with Sprint Spark at the moment, and even fewer handsets that support it.

The CFO said that Sprint is advertising the Framily plan only in areas where its pipeline is built out, like in Chicago. Euteneuer says that marketing of Framily will pick up in the second half of the year.

source: CNET

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posted on 11 Mar 2014, 01:57 3

1. WillieFDiaz (Posts: 51; Member since: 22 Dec 2010)


No, it doesnt offer better in building coverage. Spark primarily relies on the former Clearwire 2.5Ghz spectrum, which is notorious for terrible in building coverage, often yielding no service at all. The 800Mhz spectrum has not been deployed with LTE at this time, only CDMA, and on a sliver spectrum, to provide SOME in building coverage, with slower data speeds over its 3G EVDO network. As for the 1900Mhz G-Block, again, 5Mhz sliver spectrum does not mean that Spark is trucking along as fast as Sprint claims. The only way it is actually getting its speed is through completely overhauled sites with the high frequency, outdoor use. I have a Spark device, it is neither robust, fast, or instantaneous, and the device itself has no idea what app you are using to switch to what network instantly, it only knows how much data is being asked to be uploaded and downloaded. Majority of the time, the network cant handle video streaming or audio streaming over 56kbps anyway, so the point of Spark is moot, a gimmick if you will. And lastly Spark is NOT LTE-Advanced.
One more thing, Sprint is advertising Framily EVERYWHERE, nationally, on all TV and internet and radio stations. Even in non-Spark non-LTE areas. It has nothing to do with being on the other crap networks they arent really building out but perpetually testing. If Framily required people to be on the new Network Vision (Network Delusion is what I call it) then San Francisco would be a market 100% updated and covered and launched, but considering Framily is majorly advertised here, and we still have no LTE that works, Spark devices that cant connect to 3G or 4G LTE in any shape or frequency unless that area has been updated with CSFB, Id be hard pressed to agree with anything Sprint says, especially its executives which have been documented as being not only liars but contradictory in official statements many times in the past.

posted on 11 Mar 2014, 04:13

2. Doakie (Posts: 1262; Member since: 06 May 2009)


Wow you sound just like me. I always go on and on about how Sprint does nothing but spread empty lies and promises the world but never delivers. Their LTE network was only doing 2.0 Mbps downloads here in Seattle and 99% of the time I was on their EVDO network which was doing only 50-200Kbps downloads. Their network is pathetic and if I was Softbank I'd can all the executives and start fresh. Sprint is the second slowest moving company I've seen next to Comcast.... They need to be careful because they're going to bleed away their customers, lose 3rd place and fall into 4th behind T-Mobile pretty soon.

posted on 11 Mar 2014, 04:55 2

3. ngo2dd (Posts: 786; Member since: 08 Jul 2011)


Wow you two don't know what you are talking about then. Spark is tri band it does not relies on the 2.5 GHz alone. Only 12 market has spark. And network vision is not a different type of network. He is the most uninformed person here. The Framily plan is an unsubsidized plan, it does not force to be on network vision because vision is justwhat they can their upgraded network. If he does not even know that they all hope is lost

posted on 11 Mar 2014, 06:54 4

4. QWIKSTRIKE (Posts: 880; Member since: 09 Mar 2010)


According to the information that I have read the 2.5 LTE Advance will be able to penetrate building so that information is wrong. Sprint is building their new network from the ground up. This means when completed they will rival or equal Verzion, and Crest AT&T. Sprint will have off loaded Nextel iDen spectrum to the new building penetrating 800MHZ frequency . They will totally be out of 3g where as AT&T will still be on 2G. They then will be in a position to compete for customers.

http://s4gru.com/index.php?/blog/1/entry-358-sprint-scores-an-800-on-the-lte/

You have a right to complain about speed if that is all you care about. Coverage wise Spring has done a lot in the markets that it operates in, and not every carrier has good coverage in all markets. My speeds depends on where I am and they range from 1-16 mbs depending on network vision. Bashing them for speed is ridiculous if you know that they are just implementing LTE in all markets. Bash them after the LTE network is completed in all markets and speeds remain slow!

http://s4gru.com/index.php?/topic/32-network-vision-explained/

posted on 11 Mar 2014, 17:11 1

10. Korgoth22 (Posts: 17; Member since: 21 Dec 2013)


Agreed. Sprint has LTE rolled out in my area, & it works great @ a fraction of the cost of Verizon/AT&T.

I have seldom seen one positive comment about Sprint on PA, people just bash them to hell & back..

Competition is good! Quit kicking the dog when it's down...

posted on 14 Mar 2014, 23:11

12. rdaex (Posts: 91; Member since: 24 Oct 2012)


Theyve done so much damage to their brand, that doesnt matter. Customers who have dealt with their BS the last five years would NEVER go back. Why would they, when there are perfectly viable alternatives out there, who HAVENT screwed them for years?
Theyre basically screwed for years to come. Youre not going to see millions switching from VZW to go back to Sprint because Sprint says theyre better now.

posted on 11 Mar 2014, 07:55 2

6. lsutigers (Posts: 738; Member since: 08 Mar 2009)


@WillieFDiaz

You clearly have no idea what you're talking about. Sprint Spark is just the brand name for Sprint's tri-band LTE service, not just the 2.5ghz spectrum from Clearwire you mention. Follow me: Band 26 is the 800mhz Netxtel spectrum (good in buildings), band 25 is 1900mhz LTE (the primary band) and band 41 is the aforementioned 2.5ghz spectrum.

Spark is LTE Advanced-Ready and beginning in June of this year when Nokia begins deploying their fat pipe 8T8R radios those LTE-A features will begin to activate, starting with carrier aggregation, with base station software upgrades.

posted on 11 Mar 2014, 07:43 2

5. youlookfoolish (Posts: 124; Member since: 14 Dec 2012)


T-Mobile isn't a great carrier. I will keep reminding everyone of that. They routinely get embarrassed on the network subject from credible sources ranging from Consumer Reports, to JD Power, and even Root Metrics. It's great that it's speedy where it works but the bottom line is that those areas are few and far between.

T-Mobile is the last place US carrier. They have the smallest national coverage foot print. They lost $20 million in q4 even adding customers. And most importantly, their parent company still wants to get rid of them. It will be the third time in 20 years they will get sold, merged, or rebranded.

Any more questions??? LOL T-Mobile.

posted on 11 Mar 2014, 09:55 1

7. jdcxxx (Posts: 15; Member since: 14 Nov 2011)


Sprint lost 1 billion Dollars Q4 2013 and added customers. The latest jd power Wireless Network Quality Performance Study (Study Published 3/6/14) has sprint at the bottom of the survey 4 out of the 6 regions in the study with t mobile on the bottom of the other two. Consumer reports ranks Sprint last over all out of the top 4 carriers in 2013

posted on 11 Mar 2014, 12:42

8. Joshua9007 (Posts: 78; Member since: 08 Jun 2012)


Yes, Sprint is still a work in progress... and I have read that sprint execs have admitted that the Network Vision project is behind schedule.

The major problem is that sprint is replacing everything on their towers, including the cabinets on the ground, RRU's, antenna panels, etc... also receiving new fiber backhaul to replace the T1's that were overloaded for the 3G network. Any one thing being delayed will push back everything. So it is not just sprint that is moving slowly, if they do not have the new backhaul, the 4G would run as fast as the 3G, and this has been a limiting factor.
All the other deployments from other carriers at least had updated cabinets and backhaul. Verzion had to do the most adding a new antenna panel and base station, but their 700Mhz spectrum covers more area so they could initially cover more area with fewer towers to call an area launched (plus they had a head start with deployment). At&t had to add a panel as well for the 700Mhz spectrum, but since they already had a 4G HSPA+ network, they had the equipment and backhaul in place. T-Mobile had it even easier because they already had HSPA+ and they were using frequencies adjacent to ones they already owned, so they could even use the same panels, making their overlay actually very easy, and the reason it only took a year.

Verzion and At&t will still have the most extensive network in terms of coverage, even with the new spectrum Sprint & T-Mobile have (800Mhz &700Mhz respectively), they will not be building or leasing a huge amount of new towers in areas they do not currently have customers, just improving service in areas they already serve. (they don't have much spectrum here anyway)

The big thing to remember is that sprint's native coverage area is already much larger than T-Mobile's, and once all Sprint's towers are converted it will beat t-mobile in terms of speed and reliability. As t-mobile drops to 2G (or roaming) outside of the fewer towers they have. Sprint will be at least in position to beat t-mobile, as all towers that have gotten the NV treatment have the backhaul, cabinets, and panels to add the 800Mhz spectrum for LTE as soon as they can add the baseband card to the cabinet. As much as people are upset that the 'tri-band phones can't take advantage of anything but 1900Mhz as of right now (and 2500Mhz that is only available in a handful of cities).... but as soon as they actually get everything upgraded, it will quickly be a much more competitive network to the main 2 and distance themselves from t-mobile.

For that point, I am not sold on how adding these 2 carriers will actually benefit anyone. They will consolidate towers (hopefully keeping a denser footprint than either have currently, and adding more area) and have much more spectrum available with more customers per area... but compiling different network technologies will take more time and it will be forever until they are able to have one unified product.

posted on 11 Mar 2014, 13:56

9. CEMIII (Posts: 110; Member since: 26 Jun 2013)


Sprint is working hard at the moment thank goodness for Softbank. Most of what you guys said is very true.
Still the carrier to catch is Verizon. Sprint finally has a game plan that is taking shape and unfolding but it will be 2-4 yrs before the finished product is in place.
Also none of it matters if they do not get behind All OEM's, and brandish a full line of devices. People are leaving just because they do not carry Huawei, Motorola, Nokia, Sony ect.....
Also cherry picking devices & markets_
Well that's where the complaints come in.
I just left after 9 yrs of service. I ported 4 smartphones; why because data was slow & no Nokia devices. I had it when my 3G could barely connect & I was standing next to my friend who's Verizon was zipping along with out issue.
FYI both were Iphone 5S's.

If they still have good rates I may swing back when they complete their build out. But so far I'm happy I switched.

posted on 11 Mar 2014, 18:11

11. balks1313 (Posts: 3; Member since: 18 Dec 2013)


This article is full of inaccurate information anyway it says only sprint company stores can do framily which is not true I work for a 3rd party we have been able to do it since launch....

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