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Apple sets new record: 9 million iPhone 5s and 5c sold, iOS 7 'fastest software upgrade in history'

Posted: , by Daniel P.

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Apple sets new record: 9 million iPhone 5s and 5c sold, iOS 7 'fastest software upgrade in history'
Apple just went on record, announcing the traditional launch weekend sales report of the new iPhone model. This year it combines both the flagship iPhone 5s with Touch ID fingerprint sensor and new camera mojo, as well as the flashy plastic iPhone 5c, which sells for twice less on contract.

This time Cupertino broke its own sales record by a huge margin, reporting that it moved 9 million of the handsets, most of those since Friday. The previous record was, you guessed it, the iPhone 5 last year, with 5 million of those sold in the first three days after launch. 

Now, we have to account that this time Apple is selling two models at various price points, but judging from the 3:1 activation ratio numbers that Localytics just posted, the iPhone 5s should have sold about 7 million, while the 5c chips in with roughly 2 million units.

Apple's shares are up to 6% premarket, and the folks at Cupertino also reported that over 200 million devices are already running iOS 7, "making it the fastest software upgrade in history". 

Tim Cook, Apple's CEO, who personally was meeting and greeting people buying the new iPhones at the Palo Lato store over the weekend, did a little song and dance:

This is our best iPhone launch yet--more than nine million new iPhones sold--a new record for first weekend sales. The demand for the new iPhones has been incredible, and while we've sold out of our initial supply of iPhone 5s, stores continue to receive new iPhone shipments regularly. We appreciate everyone's patience and are working hard to build enough new iPhones for everyone.

Press Release

source: Apple

126 Comments
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posted on 23 Sep 2013, 08:14 5

1. greathero1 (Posts: 483; Member since: 13 Jun 2008)


Say it ain't so lol! Queue in the flame war in 3, 2, 1..........

posted on 23 Sep 2013, 08:37 15

20. HeWhoDoesNothing (Posts: 157; Member since: 15 Jul 2013)


Yeah lol. I smell haters everywhere. I say good for Apple.

posted on 23 Sep 2013, 09:06 16

34. Long1 (banned) (Posts: 399; Member since: 18 May 2013)


"Over the last three days, Apple sold a combined 9 million iPhone 5S and iPhone 5C units,"

Same and same lie flooded all over the tech media. LOL

Does they forget , that 5C was on sale 10 days ago????

"Over the last three days" was only 5S version.

Why Apple didn't announce the split numbers? Besides , SHIPPING to the US carriers , and upgrading US zombies contracts, doesn't mean much. Right?

posted on 23 Sep 2013, 09:11 15

36. Ninetysix (Posts: 1614; Member since: 08 Oct 2012)


You sound mad bro. Give credit to where it's due. You will not see any other company sell this many phones in 3 days. It'll only be the iPhone 6 that will beat this record.

Imagine how many more they could have sold if they didn't run out of the 5S after a few minutes.

posted on 23 Sep 2013, 09:40 10

48. darkkjedii (Posts: 11452; Member since: 05 Feb 2011)


Especially the gold one. +1

posted on 23 Sep 2013, 10:36 7

83. Mxyzptlk (Posts: 3555; Member since: 21 Apr 2012)


I canceled my order for the silver one. I'm going for the gold.

posted on 23 Sep 2013, 10:44 4

91. PapaSmurf (Posts: 8300; Member since: 14 May 2012)


The gold one looks the best. 16, 32 or 64GB?

posted on 23 Sep 2013, 11:02

98. PhoneArenaUser (Posts: 5478; Member since: 05 Aug 2011)


I think that "Space Gray" looks better. :)

posted on 23 Sep 2013, 17:39

123. Mxyzptlk (Posts: 3555; Member since: 21 Apr 2012)


32GB for me

posted on 23 Sep 2013, 11:04 2

99. PhoneArenaUser (Posts: 5478; Member since: 05 Aug 2011)


I have heard that gold one is very popular between gypsies.

posted on 23 Sep 2013, 11:11 1

101. darkkjedii (Posts: 11452; Member since: 05 Feb 2011)


Go for it bro +1

posted on 23 Sep 2013, 09:46

53. Daftama (Posts: 563; Member since: 03 Nov 2012)


It's part of the roll out that you have to sell out... We in one if the top stores got 20sn only black... So it was set from the start to have it this build a hype... I don't hate them congrats for the records congrats you will once again beat this record with 5.2 iPhone 6 comes out next year making three models... I just don't like them that's all

posted on 23 Sep 2013, 16:09

122. james004 (Posts: 471; Member since: 15 May 2013)


True, Apple knows how to market. Adding Gold colour was the key. and instead of keeping old iphone5, making "New" but adding colours and saying its cheap when its exactly same price. well its like running in loop. and apple fans get caught in it.
sorry apple fan, you play with fire, you will get burned.
apple making money and rippling people off with same old thing.

posted on 23 Sep 2013, 09:39 5

47. darkkjedii (Posts: 11452; Member since: 05 Feb 2011)


Yaaaaaaaaawwwwwwwwwwnnnnn

posted on 23 Sep 2013, 10:05 3

57. appleDOESNT.com (Posts: 435; Member since: 19 Nov 2011)


9 million iFans are responsible for the 700 million iOS devices PA reported last week. Let the iFans have their day, this was nearly all of them lining up for another version of the same phone and iPad they already own for like the 7th time

posted on 23 Sep 2013, 11:13 2

104. darkkjedii (Posts: 11452; Member since: 05 Feb 2011)


Yaaaaaaaawwwwwwwnnn the sequel

posted on 23 Sep 2013, 12:38 3

111. appleDOESNT.com (Posts: 435; Member since: 19 Nov 2011)


iFan response part deux

posted on 23 Sep 2013, 14:36

119. E.N. (Posts: 2316; Member since: 25 Jan 2009)


Spoken like a true hater, lol. Well done

posted on 23 Sep 2013, 13:35

115. tacarat (Posts: 149; Member since: 22 Apr 2013)


I'm more curious about the China/rest of the world sales ratio. That's where so many gold models went, after all. The announcement was probably worded to drum up the stock price (plus they're both "new" models anyhow). What was the i5 vs 4S split last year? Curious.

posted on 23 Sep 2013, 15:30

121. Mr.Verizon (Posts: 23; Member since: 12 Feb 2012)


Whats surprising about 9 million? They release a phone once a year ( in this case 2). Its a compounding number that is SUPPOSED to get bigger as their customer base grows (even a little bit) and now that all carriers get at same time every body can sync upgrades every 2 years for new one. impressive? Sort of but its to be expected at this point people. It would be surprising if apple wasnt only maker of iOS devices. Maybe this will bump their global smartphone market share up a few % from its current 13%. Though I have to knock the fingerprint scanner than phones a few years ago used. Yes the prob did it better than Motorola but its still not innovative like they say

posted on 23 Sep 2013, 09:15 4

40. buccob (Posts: 1429; Member since: 19 Jun 2012)


Apple pulls the fastest software update... And BlackBerry can't put its BBM in Android / Apple markets... how sad

posted on 23 Sep 2013, 09:43 1

50. Daftama (Posts: 563; Member since: 03 Nov 2012)


I love their favorite line "this is our best iPhone lunch ever" this is best iPhone yet. This our best will one day go this your worst lunch ever...

posted on 23 Sep 2013, 08:14 24

2. Ninetysix (Posts: 1614; Member since: 08 Oct 2012)


But but but..that fandroid guy said that it'll not sell well and that Apple is dead. Did he lie....again???

9M is freaking awesome number and only accomplished in 3 days. Higher than some android/MS manufacturers sold...combined!

posted on 23 Sep 2013, 08:29 11

13. Whateverman (Posts: 3205; Member since: 17 May 2009)


Now you're just making stuff up. Everyone knows the iphone's will sell well and break all kinds of records. Some people just don't understand why, and yes I am one of them. But if the iphone does it for them, great for them.

posted on 23 Sep 2013, 08:43 3

22. darkkjedii (Posts: 11452; Member since: 05 Feb 2011)


WM whatup bro? I was kinda shocked at 9Mil, I was thinking more like 6, due to the gold shortage.

posted on 23 Sep 2013, 08:54 3

27. Whateverman (Posts: 3205; Member since: 17 May 2009)


What's up newlywed, lol! I think a black and gold would have been a killer to! That's one tend (gold color) I hope other oems copy.

posted on 23 Sep 2013, 09:10 5

35. darkkjedii (Posts: 11452; Member since: 05 Feb 2011)


Yep lol, finally bro...married man. As a steelers fan I'd have loved that color option too, maybe next year. Steelers are horrible this year too lol.

posted on 23 Sep 2013, 10:20

70. Googler (Posts: 813; Member since: 10 Jun 2013)


For me, no surprises. Every year shows an increase, it makes sense.

Did they ever post how many units they said they were short for supply reasons? I'm guessing they weren't shorted as much as the articles made out.

posted on 23 Sep 2013, 11:19

105. darkkjedii (Posts: 11452; Member since: 05 Feb 2011)


I think the main shortage was the gold ones goog.

posted on 23 Sep 2013, 08:55 3

28. rallyguy (Posts: 550; Member since: 13 Mar 2012)


I'm with you on this one. More power to Apple. Obviously their marketing team does well. At the same time people complain that the iphone is pretty much the same year after year. But why change it if your making billions on the same old thing. If it's not broke, don't fix it.

posted on 23 Sep 2013, 08:32 4

16. pokharkarsaga (Posts: 362; Member since: 23 Feb 2012)


Apple sets a new record due to fandroids blessings.

posted on 23 Sep 2013, 08:15 7

3. bittertruth247 (Posts: 31; Member since: 03 May 2013)


Did Apple also report that over 35% of people who updated to the I07 system over the weekend had their phones lock up and delete contacts and music? I had at least 6 people come into my store this weekend wondering why their Iphones wouldn't come back on? Since I'm an android lover, I told them to contact their service provider about it because it's not our responsibility to troubleshoot Apple updates!

posted on 23 Sep 2013, 08:19 8

5. Ninetysix (Posts: 1614; Member since: 08 Oct 2012)


Restoring from backup will restore all of those.

posted on 23 Sep 2013, 08:29 11

12. promise7 (Posts: 424; Member since: 03 Jul 2013)


So because your a Android lover you wouldn't help your customers? I'd hate to shop in your store. As a retailer, your first priority should be the customer and not high school antics of taking sides.

posted on 23 Sep 2013, 08:58

30. rallyguy (Posts: 550; Member since: 13 Mar 2012)


I wouldn't install an update right after it's released no matter what system it is. Bugs have to be worked out. I'm surprised actually after the last iOS update was a disaster. But I do understand why people want the latest and greatest. I guess if your going to wait in line over night for a phone, then you will update your current phone as well.

posted on 23 Sep 2013, 09:42 2

49. msa1988 (Posts: 417; Member since: 30 Mar 2010)


We should find out where you work, report you and get you fired. That's like working at a restaurant and only working with customers who order burgers, because everyone that orders wraps is an idiot. Man, what is wrong with you? Your job is to help the customers that walk through the door, not pick sides and whine like a middle-schooler when you don't agree with their preference. You should be ashamed of yourself.

posted on 23 Sep 2013, 08:17 7

4. CX3NT3_713 (Posts: 1908; Member since: 18 Apr 2011)


(((Yawn))) ...........

posted on 23 Sep 2013, 08:23 7

6. boosook (Posts: 1009; Member since: 19 Nov 2012)


ZZzzzz....

posted on 23 Sep 2013, 08:24 5

7. AChackes (Posts: 11; Member since: 29 Oct 2012)


6 million to 3 million is 2:1 ratio. Should be 6.75 million 5s's and 2.25 million 5c's. #math

posted on 23 Sep 2013, 08:30

14. TylerGrunter (Posts: 922; Member since: 16 Feb 2012)


I was going to post exactly that. You saved me the time, thanks.

posted on 23 Sep 2013, 08:36

18. Daniel.P (Posts: 100; Member since: 14 Jul 2011)


Fixed, thanks!

posted on 23 Sep 2013, 08:24 7

8. LiquidGalaxy (Posts: 201; Member since: 03 Jul 2013)


Apple is doomed!!!

posted on 23 Sep 2013, 08:25 1

9. bittertruth247 (Posts: 31; Member since: 03 May 2013)


Restoring from backup is not the point, the point is that they rushed an non-impressive os for an outdated, mediocre device that people are still naively buying yet android, the world's largest and best os, never has that many people's phones lock up at the same time like Apple does every year! Not impressed at all! I wish I could go back in a time machine and erase the very day my store brough Apple products into our company 6 years ago, worse mistake we ever made!! Thank goodness we have a relevant product in our stores like Samsung!

posted on 23 Sep 2013, 08:28 8

11. Ninetysix (Posts: 1614; Member since: 08 Oct 2012)


Android doesn't get updates. What's your point?

posted on 23 Sep 2013, 09:44 3

52. android_hitman (Posts: 613; Member since: 07 Jul 2010)


OMG DUDE... are u that excited? you are defending apple on every post :) i hope at least you got you I5s for free.

posted on 23 Sep 2013, 09:59 6

55. Ninetysix (Posts: 1614; Member since: 08 Oct 2012)


I use android broseph. S4 checking in.

posted on 23 Sep 2013, 10:31

79. DukeX (Posts: 327; Member since: 28 Aug 2013)


Sure you have an S4. Just like i have an S6. I'll just leave it at the bar for you...

posted on 23 Sep 2013, 10:39 4

84. Ninetysix (Posts: 1614; Member since: 08 Oct 2012)


Sure brosephine...Here's a pic of my S7.

http://i41.tinypic.com/29o0ldd.png

posted on 23 Sep 2013, 13:36

116. DukeX (Posts: 327; Member since: 28 Aug 2013)


For a person who praises apple and downs android you sure do use it. Or did you just buy an s4 to make your arguments look legit because you're using both OSes? LMAO if that's not self gratification then i don't know what is. You just proved to me your a hypocrite! By showing you actually have an s4 you just mad my day! ENJOY YOUR LAG YOU BASH APPLEDROID!

posted on 23 Sep 2013, 15:17

120. greathero1 (Posts: 483; Member since: 13 Jun 2008)


What? Lol! I mean.......................never mind.

posted on 23 Sep 2013, 10:39

85. PapaSmurf (Posts: 8300; Member since: 14 May 2012)


inb4 Ninetysix screenshots your comment on his S4.

EDIT: Ninetysix, what ROM are you using?

posted on 23 Sep 2013, 10:43

89. Ninetysix (Posts: 1614; Member since: 08 Oct 2012)


Shostock V2.2

http://forum.xda-developers.com/showthread.php?t=2305752

:)

posted on 23 Sep 2013, 13:53

118. DukeX (Posts: 327; Member since: 28 Aug 2013)


Lol read my comment smurf

posted on 23 Sep 2013, 10:03 2

56. greathero1 (Posts: 483; Member since: 13 Jun 2008)


OMG DUDE...are u not excited? you are bashing apple on every post :P

posted on 23 Sep 2013, 10:29

78. VZWuser76 (Posts: 1449; Member since: 04 Mar 2010)


Funny, I could've sworn I've gotten a few...but I guess it must just be my absolute blind loyalism to a piece of software. Btw, that was sarcasm if you didn't get it.

It's funny everyone here talks like the other camp is so blindly loyal, when they are guilty of the same thing. Like your earlier post that no one will EVER beat that sales number. Everyone also believed the world was flat, how'd that work out. I expected the iphone to sell as it has, it works for some people, just not me.

On a side note, I notice you like to throw around the word fandroid quite a bit. Tell me, did PA's little popular appear and mention you could be banned for using that wording? Thought not. Hypocritical much PA? Just so you know, I'm not saying anyone should use inciteful language against Apple, Android, WP, race, creed, or orientation. But if PA wants to at least appear non biased, it should apply to and protect everyone, not just groups they pick and choose. That is, by definition, discrimination.

posted on 23 Sep 2013, 10:42

87. PapaSmurf (Posts: 8300; Member since: 14 May 2012)


... Why so serious?

posted on 23 Sep 2013, 18:01 1

124. VZWuser76 (Posts: 1449; Member since: 04 Mar 2010)


Because the hypocrisy here could choke a mule. Everyone wants to ridicule others for what they choose, but god forbid someone do the same to them. I just don't see what stake they have in making sure their respective OS/ OEM becomes the king. More than likely insecure about their decision and want to feel validated. Usually I only reply if I believe someone is posting incorrect info. But it seems anymore that an intelligent conversation is impossible, and what's left is name calling and "Mike's better than yours". I miss when people could actually just talk about the devices without all the fanboys BS. Sure it was their before, but not to the extent it is now.

posted on 23 Sep 2013, 08:25 11

10. itsdeepak4u2000 (Posts: 2665; Member since: 03 Nov 2012)


(((((Big Yawn...))))) Dumb iPeople...

posted on 23 Sep 2013, 08:31

15. Lakuta1978 (Posts: 52; Member since: 30 Jun 2012)


9M...wow......but...but...but...LOL ninetysix thats funny....
Go Apple....

posted on 23 Sep 2013, 08:33 3

17. Finalflash (Posts: 1765; Member since: 23 Jul 2013)


Yea, they've really skewed it this time to fool the non-analytical, but hey, that's an accomplishment in itself. To say they are covering a larger market is stupid, there is no new iPhone 5c just a shafted 5. They added China and a couple of other markets on release so 6 million 5s's sold on release which is a pretty sad hike from the over 5 million they sold of the iPhone 5. They included the 5c numbers in the mix to confuse people, but only idiots will fall for that. So the sales on release are fairly flat (although the 4s sold a little above 4 million on its release weekend showing that growth has largely settled on the whole for iPhones) and the pre-order numbers haven't been posted yet. Last year there were 2 million pre-orders for the 5, so lets see the numbers for the 5s (which might be disappointing since they have not been released yet and usually are by now). Seeing as how China and a bunch of other markets were added for release this year, it is kind of bad, but lets see if anyone picks up on that.

Overall, this holiday quarter Apple has lined up all its ducks for the worst spinning of sales data yet by the company. They have already begun by releasing todays news of 9 million of 2 iPhone models selling (remembering that the iPhone 5c is "new" and not a shafted rehash of last year's model). You will have all their major products revealed in the quarter (instead of the iPad being in spring) and then sales numbers will be likely as high as they ever get leading to most Apple tech commentators feeling all warm in their pants. Yet the following year's sales will determine how well Apple is actually doing. Of course there is always next year for iPhone fans (which is the going theme for them since 3 years ago).

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