Nokia puts down a show for Lumia 800 launch in Poland, kicks off big marketing push
After a spectacular launch in London, the Nokia Lumia 800 has all the marketing pre-requisites for a great start, and now Nokia decided to give it an extra push at the kick off of sales in Poland. The Finns put out another light show so impressive it was worth a special look - the company lit up Staszic Palace in Warsaw with its Lumia 800. But not only that - the whole place was skillfully illuminated giving the illusion of the palace crashing down, only to get reilluminated in a new set.
Passers by should have definitely been enthralled despite the freezing cold weather in the Polish capital.
Of course, this - Nokia hopes - will result in big sales of its first Windows Phone, which hasn’t exactly flourished, but again it’s only been selling in limited markets. The Finns have also started the marketing push in other countries like Sweden with some neat ads - check both the light show and the commercials below.
via GSM Arena