Apple cutting down iPhone 5c production on slow demand, compensates with more iPhone 5s orders
Update: Now Reuters also confirms the cuts in orders for the iPhone 5c to manufacturers. This adds even more credibility to this rumor, and we'd treat this as close to a fact as it gets.
More evidence for the slow demand for the colorful plastic iPhone could be found in the almost instant price cuts across retailer stores like Wal-Mart. The retailer dropped the iPhone 5c price by $20 almost right after its launch, and others have been offering the device for $49.99 on contract, an unprecedented $50 drop in price for the Apple device.
Apple announced record sales of 9 million units of its new iPhones over the first weekend of availability, but did not break down sales per model. In contrast with the iPhone 5c, the higher-end iPhone 5s with Touch ID fingerprint sensor technology, is in high demand with particular interest focused on the gold-colored version.
source: Wall Street Journal
1. tech2 (Posts: 2053; Member since: 26 Oct 2012)
LOL....compensate with 5s by reducing orders for 5c. Now thats a compensation every company would like to make !
40. Finalflash (Posts: 1751; Member since: 23 Jul 2013)
Well, that is quite a success for Apple. They have accomplished what they set out to do. Reduce demand for lower end offerings by shafting them hard and increase demand for higher end offering by force by reducing value and quality in competing products (which in their monopoly on iOS is their own product, aren't monopolies wonderful).
47. RiseAgainst94 (Posts: 271; Member since: 03 Mar 2012)
Compensate? lol. 5S is kicking every other phone's ass in sales.
2. PhoneArenaUser (Posts: 5478; Member since: 05 Aug 2011)
Put 5S price on 5C and 5C price on 5S and majority of Apple fans will be buying 5C not 5S. ;)
3. Sniggly (Posts: 7016; Member since: 05 Dec 2009)
This, of course, comes right as ardent1 attacks me for agreeing that iPhone 5c sales missed Apple's expectations. (He seems to think that when I say "lower than expected sales" I mean "no sales.") In the course of the tongue lashing I received, he cited Apple's "massive sales" of the 5c.
Ardent, take this as a lesson, please. Whatever native knowledge base you have isn't enough. Your arrogance has been costing you more and more lately. You're a smart guy. Just stop letting your bias blind you to the facts.
14. protozeloz (Posts: 5375; Member since: 16 Sep 2010)
Dude, that guy is a waist of time. He tries to be smart and find workarounds to make things sound favorable for him but as long as he gets cornered then you see what he really is... Plus he lacks reading comprehension
19. ardent1 (Posts: 1997; Member since: 16 Apr 2011)
The problem with protozeloz's flawed assertion is that Sniggly claims he is "telepathic" by construction.
Why, because Sniggly stated "I called it that sales of the phone didn't match Apple's expectations."
Sniggly ignores the basic fact Apple NEVER released its sales expectations -- therefore, for Sniggly to be correct, he had to have a unique ability to look into the minds of Apple CEO and high level executives. He had to have that special ability of telepathy that we mere mortals don't have.
Sniggly then wrote: "Want to see the photo I took of my full drawer of 5c's, which consists entirely of the initial shipment?"
Sniggly then provides photos of UNSOLD iPhone 5C. Sniggly argues that because these iPhone 5C were unsold at his store, he must have been correct that iPhone 5C sales never met Apple's unannounced expectations -- why, because this is Sniggly logic!
In summary, Sniggly argues Sniggly is all-knowing, thus telepathetic by construction.
The problem is sales of 5C have been estimated to be between 25% to 33% of total iPhone 5S and 5C sales. These data points contradiction Sniggly's argument of 5C are not selling.
Sniggly complete IGNORES THE FACT these stories are rumors and hearsay. Instead, I debate using established facts.
Btw, check out this articlehttp://finance.yahoo.com/news/
22. good2great (Posts: 1039; Member since: 22 Feb 2012)
why is he taking pics of phone inventory at work and sharing it? boy its stupid people in this world... if you get caught dude you're getting fired! dumbass...
what's even more dumb, he thinks just because his drawer is full apple isn't selling enough. smh
28. protozeloz (Posts: 5375; Member since: 16 Sep 2010)
Yes, they are rumors (by two sources now), but can you fight rumors with more rumors? You happen yet have a magical ball that's tells you these numbers are wrong? You know what apples expectations where? I can copy your same comment (expt for the pictures part) and it will also apply to you... Just saying
29. Slammer (Posts: 1021; Member since: 03 Jun 2010)
---" Apple NEVER released its sales expectations"---
It didn't need to in this case. Slashing the orders in half shows they were expecting far more orders and it didn't pan out. To me, this news means they expected twice as much sales for the 5c.
This also proves the old saying: "You can fool all of the people some of the time and some of the people all of the time, but you can't fool all of the people all of the time."
Apple schlepping a less expensively manufactured iP5 and trying to prop up the 5c as all new while eliminating the iP5, just doesn't sit well with diehard Apple fans. Even Apple fans know a bad deal and a scam when they see it.
42. Sniggly (Posts: 7016; Member since: 05 Dec 2009)
I never claimed I was telepathic. Your denial of the connection of presented facts to the conclusion that 5c sales missed expectations is extraordinary.
The two articles discussing lowered production of the 5c support the concept of missed sales expectations, because now Apple is trying to save money by not producing phones it now knows it won't sell. There's no need for more 5c's if the current inventory isn't selling out.
This is corroborated by the inventory levels at my Best Buy and others, since unlike the 5s, we never even came close to selling out of the 5c. This has never happened through the last two iPhone launches. Apple has never sent us far more devices than have sold through to customers. Why? Because Apple is a smart company that wouldn't waste money building product if it knows it won't sell through.
As if that weren't enough, never before have Apple products had such steep sales so early. We're running the same trade in deal on the 5c that we ran on the 5 prior to the 5s launch in order to get rid of 5 inventory. Yes, you read that right. We're running a sale on current stock of a brand new device that we last ran on an aging device we (and Apple) wanted to get rid of.
So no, I'm not telepathic. I'm just intelligent enough to connect the dots and draw conclusions-conclusions which, so far, are looking more and more accurate.
45. PapaSmurf (limited) (Posts: 8300; Member since: 14 May 2012)
Just curious because I actually plan on persuing a job in the future, but how did you get a job with BB Mobile? Do you need certain qualifications or just experience in retail?
49. Sniggly (Posts: 7016; Member since: 05 Dec 2009)
Experience with phones definitely helps, as well as retail/sales experience. You have to be 18 for mobile and be available 12 hours a week. You can't work at any other place that deals with or sells electronics. I'm technically breaking that rule by working for Walgreens as my second job, but their prepaid/electronics sales are relatively miniscule so I think they let it slide.
Also, it doesn't pay an extraordinary amount. It's a fun place to work though, and the employee discounts range from meh to goddamn awesome.
15. ardent1 (Posts: 1997; Member since: 16 Apr 2011)
Welcome to the world of Sniggly Math.
The last phonearena article had the rumor of 5C production cut at 50%.
This article has the rumor of 5C production cut at 20% (at Pegatron) and 33% (at Hon Hai), respectively.
In the world of Sniggly Math, a 20% or 33% product cut is actually worse than a 50% production -- why, because Sniggly said so.
17. protozeloz (Posts: 5375; Member since: 16 Sep 2010)
20% + 33% > 50% just saying man... Its math
23. ardent1 (Posts: 1997; Member since: 16 Apr 2011)
Welcome to the world of protozeloz MATH.
Let X be the original units of iPhone 5C produced and assume Pegatron produces 20% of X and Hon Hai produces the balance or 80% of X.
With the first phonearena.com article with the rumored 50% production cut across the board, we are left with Pegatrion producing 10% of X and Hon Hai producing 40% of X. Thus, the new production level is in effect at 0.5X or 50% of the old production level.
In the new rumor, Petragon will now produce 16% of X (reflecting a 20% reduction) and Hon Hai will know produce 54% of X (reflecting a 33% reduction). The new combined production level is 0.7x or 70% of the old production level.
This is a very simple algebra problem, typically taught in 7th or 8th grade. The rest of us understands that 70% of X is larger than 50% of X, but what do we know????
Again, we have Sniggly Math and now we have protozeloz MATH.
24. protozeloz (Posts: 5375; Member since: 16 Sep 2010)
Well at least we know you don't get sarcasm either
27. protozeloz (Posts: 5375; Member since: 16 Sep 2010)
Also your math has so many assumptions, we won't actually know how much those numbers mean compared with the others. Was the 50% truly a 50%? or a misconception of a 20% and 30% cuts? Just saying you can't fight fictional numbers with more fictional numbers
30. Mxyzptlk (Posts: 3510; Member since: 21 Apr 2012)
I wouldn't take what he says to heart. He continues to hound apple yet he refuses to acknowledge his favorite OEMs shortcomings regarding updates to capable phones.
41. Sniggly (Posts: 7016; Member since: 05 Dec 2009)
What did I say about your arrogance getting the best of you?
Nowhere did I say that these production cuts in this article are "worse" than those in the last article discussing 5c production cuts.
I've tried being nice to you. I've tried acknowledging that you're not all bad.
However, you continue to launch nonsensical attacks on my arguments which make progressively less sense.
So fine. If you want it this way, then no more mister nice guy. I won't waste time trying to defend your character or treat you better. I'll treat you with the same callousness that I reserve for Mxy.
After all, you're no better than he is.
51. DukeX (Posts: 327; Member since: 28 Aug 2013)
Man that ardent guy never stops. I never pay him any attention
5. _Bone_ (Posts: 2126; Member since: 29 Oct 2012)
Told you so. A "cheap" alternative that's still expensive, Apple doesn't understand what mid-range means.
50. Landmarkcm (Posts: 433; Member since: 11 Aug 2009)
Lol I really dont get peoples "cheap" remarks. I prefer the plastic myself and the blue its what partially drew me to it. By expensive yes for apple, full retail prices are still pretty high. ( I am glad though this should still hold a good resale value) . But ya the great deals on new contract like I got for 79.99 well there great , For what is still a very good device.
6. Tsepz_GP (Posts: 819; Member since: 12 Apr 2012)
I'm sure Apple are more than happy to just make more of the more expensive, higher margin 5S.
11. rusticguy (Posts: 2828; Member since: 11 Aug 2012)
Yup till it cuts the production of same in next 6 -8 weeks.
12. Victor.H (Posts: 414; Member since: 27 May 2011)
I'm not really sure whether the iPhone 5s is the one with the higher margins, keep in mind that the iPhone 5 is made out of plastic and has cheaper hardware that might well put it around the same margin.
13. PhoneArenaUser (Posts: 5478; Member since: 05 Aug 2011)
"...iPhone 5 is made out of plastic..."
iPhone 5C* ? :)
8. itsdeepak4u2000 (Posts: 2627; Member since: 03 Nov 2012)
5c is a total fail. Apple messed up with iOS 7 and 5c. With iOS 7, the reputation of Apple is hurting as day by day more bugs are being found.
9. Felix_Gatto (Posts: 488; Member since: 03 Jul 2013)
Just reduce the price. In my country (Indonesia), iPhone 5c cost as much G Note 3.
By reducing the price, the letter 'c' will have two meanings, colorful and cheap.
10. fanboy1974 (Posts: 1195; Member since: 12 Nov 2011)
What a waste of plastic that Samsung could have used.
20. Topcat488 (Posts: 1148; Member since: 29 Sep 2012)
Yeah, Sammy would have made good use of that paalasssstic...
TBH, i'm planning on picking up one of those ip5C's when i get back to the States,,, hopefully they'll be $250.00 - $300.00, off contract... Hehehe. :)
18. Professor (Posts: 137; Member since: 02 Aug 2013)
That's because the 5c is just basically a cheaper (to manufacture) version of the 5 and only people with the 4 may want to upgrade due to its bigger screen but only if the price is extremely low or at no cost. Most people if they have to pay upfront will prefer to pay the difference and get the top of the line 5s because the 5s is going to hold is value for a longer time. Plus they know they are really upgrading by getting a 5s instead of a 5c.
Solution for Apple... Need to give the 5c phone at no cost at all with a contract (not just at $49.99).
21. zennacko (Posts: 236; Member since: 16 Jun 2013)
If Apple priced the 5C accordingly, this situation wouldn't happen, a $100 difference from the unlocked models doesn't justify buying a 5c (unless you're broke AND you don't see any reason to buy a smartphone, you just bought one to avoid getting bullied). A $250 difference, though...
25. kanagadeepan (Posts: 668; Member since: 24 Jan 2012)
If apple had ditched 4S and had just 5S for 199$, 5 for 99$, 5C for 0.99$ [all with 4" screens], that would have been a good decision...
26. frustyak (Posts: 151; Member since: 08 Mar 2010)
I don't think that the price point of the 5C was the problem. If they had made a 5C that looked like the 5S but had 5C's specs, it would have sold better even at the price it was released at. Given the choice between a high-end 5S that cost more, or a lower cost 5C that looked like a phone a fourteen-year-old would use, people chose the former.
34. DaHarder (Posts: 160; Member since: 10 Oct 2009)
So... "If they had made a 5C that looked like the 5S but had 5C's specs" ?
They Already Did... It Was Called The iPhone 5!
46. frustyak (Posts: 151; Member since: 08 Mar 2010)
"Was" being the operative word. You can't get the 5 anymore. Not from Apple, anyway. I think you can get it from Virgin Mobile, but what other major carrier still sells the iPhone 5?
48. Googler (Posts: 813; Member since: 10 Jun 2013)
Last week I checked, Sprint and T-Mobile still had them on their websites. Ironic it's the last two carriers to get the iPhone as well. Surplus inventory from the contract they signed?
32. Dejavu_LT (Posts: 20; Member since: 11 Jun 2012)
Apple should cut the price of 5c, not production :)
35. Dejavu_LT (Posts: 20; Member since: 11 Jun 2012)
I'm talking about retail price, without contract :)
39. PhoneArenaUser (Posts: 5478; Member since: 05 Aug 2011)
That won't help since majority of iPhone owners buys it just to show off so even if Apple cut the price of 5C it won't help because there is no how to show off with cheap device.
37. rallyguy (Posts: 548; Member since: 13 Mar 2012)
Isn't Foxcon the largest manufacturer in China? Many argue Taiwan in not China.
44. suneeboy (Posts: 162; Member since: 02 Oct 2012)
I'd get an iPhone 5 before I get a 5C. 5C would be great for young adults and teens though.