Acer Liquid beats sales expectations; causes supply shortage

If you’ve been in the market to buy an Acer Liquid Android phone, then you’re probably struggling to find outlets where you can readily find the smartphone available. The world’s number two computer vendor was really impressed with its Android phone – causing the manufacturer to say that stronger than expected sales of the phone have led to shortages of the device. Gianfranco Lanci, president of the Taipei-based company, said that “Liquid is doing much better than our expectation. This is why we’re a little bit short of supply.” First unveiled in October, it competes with other Android models available in the market and plans to see smartphone sales total between 2 million to 3 million units this year; this includes Windows Mobile phones as well. By the end of this current quarter alone, Acer plans on shipping out at least 250,000 Liquid handsets compared with the initial expectations of 150,000 to 200,000. Jim Wong, president of Acer’s IT Products division said on January 22 that they plan on making a second Android smartphone this quarter. Although no US carriers have decided to bring along the Acer Liquid to their lineups, Acer could’ve really gotten a leg up if they were able to get into stores.

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source: Business Week