Humor and irony: The Onion gave us a glimpse of Apple Watch UI and wheel six years ago

While the Apple Watch is making the rounds and people get used to Apple’s vision for a wearable that is uniquely “Apple,” there are some interesting takes on the user interface.

Beyond the home button and the hexagonal app icons, there is that crown-wheel. You can spin that thing to zoom in and out of the app screen, or scroll down the list of messages or select a pre-defined response.

Does that all seem oddly familiar? Well if you follow any of the humor from The Onion, you may remember their parody take on a “revolutionary new laptop,” the “MacBook Wheel.” Spinning that giant wheel offers a rather familiar looking “spinning” interface on the screen. All foretold in the patently “Onion” fashion over six years ago. Who knew?

via: Jonathan Zdziarski



1. rick_mobile

Posts: 359; Member since: Dec 13, 2010

A more accurate description of the watch. Piece of garbage. Now that apple ran out of ideas all they can do now it make their products more shiny and try to corrupt business(competition). Apple has officially become a scumbag company. I normally don't go out of my way to write comments until recently, but sometimes we just have to speak up the obvious and raise awareness.

10. ZeroCide

Posts: 818; Member since: Jan 09, 2013

They have ALWAYS been a scumbag company.... look at them throughout their history.... no "REAL" innovation only rebranded ideas.

12. ibend

Posts: 6747; Member since: Sep 30, 2014

they stole idea, compile them, and blame other other company for copying them

2. medtxa

Posts: 1655; Member since: Jun 02, 2014

LMAO what a gimmick.

3. gaming64 unregistered

Just like all other smartwatches.

6. medtxa

Posts: 1655; Member since: Jun 02, 2014

i'm talking about crown-wheel..

11. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

Smartwatches aren't gimmicky, for the most part they are useless. They only duplicate some of the functions already available on smartphones. The Apple Watch is the most useless because it still requires you to take your phone with you for it to work, while all the other devices are standalone in the functions they have. Not mentioning any particularly. I will say however, one has 3G capability, its own GPS, WIFI, BT and SIM card, has a larger display and doesn't require a phone for ANY OF ITS FUNCTIONS AT ALL. Many of the functions will also work with non-branded phones. Costs lets than APple's abomination. Gimmicky? NO! Useless? Yes. Some people can use them, but overall they are useless. But "some" do make certain thing easy. Like when I go run, workout or bike; I don't have to carry my phone as my smartwatch is 100% standalone and has the features I need.

4. Sniggly

Posts: 7305; Member since: Dec 05, 2009

"It remains to be seen whether it will catch on in the business world, where people use computers for actual work instead of just dicking around." Oh yes, this was a f**king classic. "I will buy almost anything if it's shiny and made by Apple." Truer words about iFans have never been spoken.

14. An.Awesome.Guy

Posts: 636; Member since: Jan 12, 2015

in the video has a lot of funny stuff : "Everything is just a few hundred steps away" "The computer is virtually unbreakable except if it was dropped or hit" :D

8. xondk

Posts: 1904; Member since: Mar 25, 2014

I'm sorry, what is being said is that "they are both round so they are the same?" because there seems to be a huge difference?

9. mrmessma

Posts: 271; Member since: Mar 28, 2012

Is Phonearena reading my mind? I thought exactly this when I saw how the Apple watch was operated! Still my favorite Onion video all these years later.

13. ibend

Posts: 6747; Member since: Sep 30, 2014

is mac wheel real? or just parody? it may totally useless for daily user, but it work better for those DJs

15. An.Awesome.Guy

Posts: 636; Member since: Jan 12, 2015

Wow, I am not sure if you are making a joke or really didn't get it. This is a parody by the onion (they make fake funny news that is why it look realistic).

16. _PHug_

Posts: 482; Member since: Oct 11, 2011

This is great. The best part was typical Apple guy who said he'll buy anything shiny and from Apple then follows it up with how great it is that the email says "sent from Macbook Wheel" so everyone knows you have one.

17. blazee

Posts: 414; Member since: Jan 02, 2012

LMAO! That's hilarious

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