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Average user looks at phone 150 times a day: here is what we are looking at

Posted: , by Victor H.

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Average user looks at phone 150 times a day: here is what we are looking at
Have you ever heard about the 150 number in the context of cell phones? In 2010, Nokia found 150 is the number of times the average person looks at a phone every single day. And here we are not talking just about smartphones, feature phones as well.

All earlier studies had this number below 100 so having the then new report about the reality being 50% higher is quite shocking. Interestingly, T-Mobile has confirmed the same number for the U.S. market in a study of its own last year. And in the UK, claims are that number has reached 200.

But what are people really looking at all those times? Former Nokia executive and currently market analyst Tomi Ahonen paints a picture of the habits of the average user. Take a look and let us know - what do you look at most on your phone?

source: Communities Dominate Brands

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posted on 23 Jan 2013, 04:19 5

1. chemhaz (Posts: 159; Member since: 04 May 2012)


I thought porn would have made the list, I know a few guys that show and talk about x.video clips they find throughout the day.

posted on 23 Jan 2013, 05:01 4

4. Ameliahunter (Posts: 26; Member since: 15 Jan 2013)


I guess porn goes under "videos" in this list

posted on 23 Jan 2013, 04:37 5

2. nicholassss (Posts: 348; Member since: 10 May 2012)


I'd be really interested to see how many times i look at my phone each day.

posted on 23 Jan 2013, 04:41 2

3. darac (Posts: 2156; Member since: 17 Oct 2011)


Web 3 looks per day?
Make that 3-4 hours per day

posted on 23 Jan 2013, 05:04

6. Ameliahunter (Posts: 26; Member since: 15 Jan 2013)


It's for an average user... Many users don't use their phones for web at all or use it rarely. Like me, for example :D

posted on 23 Jan 2013, 06:39

8. darac (Posts: 2156; Member since: 17 Oct 2011)


I know that, I was referring to myself :p

posted on 23 Jan 2013, 05:03

5. Ameliahunter (Posts: 26; Member since: 15 Jan 2013)


I almost don't look at the calendar, voice mail and news on my phone, but the rest seems to be correct... And I think I look at the clock even more often than 18 times a day :)))

posted on 23 Jan 2013, 18:24

11. 14545 (Posts: 1052; Member since: 22 Nov 2011)


I don't typically use mine for news, but I know I look at it at least 50 times a day for the time. I'm sure it's more than that though.

posted on 23 Jan 2013, 05:25 10

7. groupsacc (Posts: 232; Member since: 28 Feb 2012)


Half of the times I look at my phone is with no purpose at all. Just to marvel at my customised homescreen layout. lol

posted on 23 Jan 2013, 10:16 2

9. sats.mine2k4 (banned) (Posts: 208; Member since: 10 Aug 2012)


iphone zero times...Nexus 4 all the time...

posted on 23 Jan 2013, 10:31 1

10. Ohrules (Posts: 305; Member since: 11 Jun 2012)


i look at others' phone almost as much as mine. the look-at-all-the-phones-you-can craze can get to sometimes ^__^

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