Apple's iPad 2 Smart Cover resembles Japanese bath tub lids, existing case designs
It looks like a big part of this idea has been entertained before, with the company Incase offering its Convertible Magazine Jacket for $10 more than the Smart Covers, which eerily resembles the Covers' design and functionality. It is ribbed as well, and can be folded to make a two-stage stand for typing or watching movies too. The main difference is that it snaps on a hard shell that covers the back as well, whereas the Smart Covers simply glue to the magnet-friendly bezel of the iPad 2, which makes it more comfortable and lightweight.
Incase's current Convertible Magazine Jacket shares looks and functionality with Apple's Smart Cover
The ribbed and folding design cue in both cases, however, reminds strongly of... Japanese bathtub covers. A lot of Japanese started pointing out in the forums that the Smart Covers look precisely like the bathtub lid they had at home. Judging from the pictures, this is mainly due to the blue Smart Cover taking a prominent place during the iPad 2 presentation.
Had it been the Burgundy one, nobody would have noticed, but the bathtub theory at least explains the water droplets on the screen.
source: TUAW & Technologer via GSMArena
1. MedioGringo (unregistered)
Wow. I check out Incase's site. Apple totally ripped of this design. Then acted like they were geniuses.
2. AndroidTroll (Posts: 359; Member since: 05 Mar 2011)
I hate crapple but I actually think these covers are quite functional. I hear the idea for the cover stemmed from the need to cover up the fact that ipad 2 has no flash support, no 4G, and a crappy one megapixel camera on the back.
3. ayephoner (Posts: 836; Member since: 09 Jun 2009)
flash is garbage.
4G is infantile at best.
the camera is for facetime. no one is using their ipad to take serious stills.
why do you nimrods want the highest end everything if its not needed? it would just drive up cost.
4. p0rkguy (Posts: 683; Member since: 23 Nov 2010)
I didn't know having options was a bad thing...
5. AndroidTroll (Posts: 359; Member since: 05 Mar 2011)
why do you sheeple want to pay the highest end prices for outdated tech? ZING!!!
6. logie (unregistered)
7. CellieCell (Posts: 84; Member since: 14 Apr 2010)
HAHAHAHA, this is good. Keep them coming.
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