Wealth and age most important for smartphone ownership, smart gadgets most popular with young adults
It seems like everyone has a smartphone these days and this latest survey from Nielsen confirm this, but it makes an obvious connection between age and financial status, and smartphone ownership. Young adults aged 25 to 34 are the segment of the population most likely to have a smartphone, with an overwhelming 66% saying the own one.
An even more impressive 8 out of 10 chose a smartphone when picking a new device in the last three months.
But if you combine wealth and age, it becomes clear that actually one of the group where smartphones are most popular is surprisingly elderly people from 55 to 64 making over $100,000 a year.
Check out the stats summarized in the charts below by Nielsen - the company’s survey asked 20,000 mobile subscribers in January 2012.