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ZTE Tania arrives in the UK: affordable 4.3-inch Windows Phone

Posted: , by Victor H.

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ZTE Tania arrives in the UK: affordable 4.3-inch Windows Phone
The ZTE Tania stirred our imagination when it was announced last year with its combination of a 4.3-inch display reserved for higher-end devices and an affordable price tag. Now, finally, it’s ready for primetime in the UK - the handset has hit local retailers and ZTE is pushing the marketing for the affordable Windows Phone handset.

Apart from the 4.3-inch WVGA display, which is probably the biggest and most valuable asset of the Tania, the handset arrives with a single-core 1GHz chip and 512MB of RAM. The biggest caveat is the storage - the ZTE Tania only has 4GB of internal memory and there are no options to extend it. That’s where ZTE has cut a corner, and it’s up to you to say whether this is a deal-breaker, but it’s definitely something that you should consider.

The handset also lacks a front camera, but has a 5-megapixel shooter on the rear. The handset is available on Virgin Mobile, BrightPoint and Go Mobile with plans ranging to £20 a month with an off-contract retail price of around $390 (£250).

source: Clove

ZTE Tania arrives in the UK: affordable 4.3-inch Windows Phone
Press Release

9 Comments
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posted on 19 Jan 2012, 07:38 2

1. TheLibertine (Posts: 484; Member since: 15 Jan 2012)


Is there a single person who would prefer it over Lumia/Titan...?

posted on 19 Jan 2012, 07:47 1

2. Muhannad (Posts: 455; Member since: 20 Sep 2011)


In terms of design, it's pretty good looking in white but the plastic isn't very appealing. Specs aren't bad either, the only issue I would have with this phone is 4GB of storage.

posted on 19 Jan 2012, 07:56 1

3. Mercenary (Posts: 61; Member since: 21 Oct 2011)


Actually it's a good device for those who want a large display and don't really care about the camera..because it costs 390$.

posted on 19 Jan 2012, 08:09 1

6. SuperAndroidEvo (Posts: 3515; Member since: 15 Apr 2011)


See with Windows Phone, the specs should be the same as all the other WP's. I am not too sure of the camera, but the design looks nice in white. It looks very slim & the 4.3" screen looks very good at the price point.

Yes the 4GB is weak but for the price I am sure people will look at it, even if they have to remove stuff they don't use on their phones to their computers to make space on their phones. A small price to pay for a phone that is this affordable.

posted on 19 Jan 2012, 11:29

8. TheLibertine (Posts: 484; Member since: 15 Jan 2012)


Design is not bad, but there is also Nokia Lumia. And 4 Gigabyte with the lack of SD-storage simply suck, (the real available memory could be even less) no matter how you look at it.

posted on 19 Jan 2012, 08:41

7. Crossblade (Posts: 182; Member since: 21 Apr 2005)


This one is GBP250. Lumia 710 is GBP300, Lumia 800 and Titan are GBP 400

posted on 19 Jan 2012, 21:15

9. ardent1 (Posts: 1980; Member since: 16 Apr 2011)


Thanks for the perspective. 400 pounds or 250 pounds for a windows phone -- it makes you wonder if you should spend the marginal 150 pounds for the larger screen, better memory, etc.

In business, this is commonly referred to as "disruptive technology" meaning (in a nutshell) how an inferior device maker generally overtakes the market leaders overtime because the inferior device maker gets better overtime and still charges less for the device, respectively, resulting in a compelling value. That said, ZTE's next few windows phones will be better and if they keep the same price point of 250 pounds, that will help anchor people's expectations for a windows phone.

posted on 19 Jan 2012, 08:02 1

4. e.wvu (unregistered)


This was a great buying option for me until I saw that it only has 4GB of non-expandable memory.

posted on 19 Jan 2012, 08:06 1

5. redmd (Posts: 785; Member since: 26 Oct 2011)


so true.

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