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Nokia Lumia 720 Review

Interface and Functionality:

What? If you've been expecting our enthusiastic tone to continue through the Interface part as well, you're in for a small disappointment. Not because there's something wrong with the Lumia 720 itself, but because we're simply treated to the same old Windows Phone UI, which is different from the competition, but not necessarily in a good way.

The Nokia Lumia 720 runs Windows Phone 8, so you have a full home screen of differently-sized Live Tiles to enjoy. As always, the whole OS is based around a number of hubs, such as Office, Music+Video, Games, People and so on. If you haven't seen a Windows Phone device before – these hubs are basically big, advanced applications that house various functions and options of similar type.

Home screen and organizer - Nokia Lumia 720 Review
Home screen and organizer - Nokia Lumia 720 Review
Home screen and organizer - Nokia Lumia 720 Review
Home screen and organizer - Nokia Lumia 720 Review

Home screen and organizer

Overall, Windows Phone 8 is an OK operating system. It gets the job done, although the assortment of third-party applications in the Store is still light-years behind those of the iOS App Store and Android Play Store, though Microsoft is making progress. The WP 8 user interface looks good in all of its simplicity and uniform layout, but we have to admit that we can hardly find anything that it does better than its competitors. Yes, it does things differently, but does that make it better than iOS or Android? No. The Live Tiles look good, but do they look better than iOS's icons or Android's widgets? Not really. In the end of the day, Windows Phone 8 is a good operating system that is still struggling to find an area where it can be better than its rivals.


Nokia Lumia 720 Review
The on-screen keyboard is a joy to use - Nokia Lumia 720 Review

The on-screen keyboard is a joy to use

Typing on the Lumia 720's onscreen QWERTY keyboard is a joy. Windows Phone 8 has a very convenient keyboard layout, and the phone is just the right size. Our only complaint with regards to the keyboard is that the landscape one doesn't take up the full width of the screen, which would have made typing even easier.

The Hotmail email application works very well. You can easily switch between all email, only the unread mail, flagged or urgent. We had absolutely no problems with the the setup of various types of accounts, but one thing we'd like to see Microsoft do is to come up with some form of easy switching between inboxes, because right now you either have to work with a unified inbox, or return to the homescreen and open a new inbox from there.

Processor and Memory:

The facts that the Lumia 720 is a mid-end smartphone and runs Windows Phone mean that we shouldn't expect any wonders in the specs field. Leaving any surprises for some other time, the Lumia 720 comes with a dual-core Snapdragon S4 Plus chipset, clocked at 1 GHz. The GPU is the Adreno 305, while the RAM is no more or less than 512 MB. While these figures might seem scary to some Android smartphone users, we should note that the Nokia Lumia 720 runs very smoothly, without any performance issues. The handset should have no problem running the more demanding applications out there.

The handset comes with 8 GB of internal memory, which is a good amount for such a phone, but it also offers a microSD card slot for additional store.

Internet and Connectivity:

Internet Explorer - Nokia Lumia 720 Review

Internet Explorer

We've said it before that Internet Explorer in Windows Phone 8 is a wonderful browser. Thankfully, it continues to keep this status valid in the Nokia Lumia 720, as the handset delivers a great browsing experience. The only thing that hampers the experience here is the low resolution, which makes smaller text somewhat difficult to read. It's not such a big deal, though, and if you aren't too picky in this respect, the Lumia 720 will serve you well. Things like scrolling and zooming are executed very well with minimum delay.

Connectivity-wise, the smartphone should be able to achieve HSPA speeds of 21.1 Mbit/s down and 5.76 Mbit/s up in optimal conditions, which means that you'll never be able to reach them, but you knew that already. There are Wi-Fi and Bluetooth 3.0 on board as well.




Posts: 590; Member since: Oct 24, 2011

Wow a 9/10 That is something unexpected :)


Posts: 127; Member since: Nov 08, 2012

It is an excellent device.


Posts: 196; Member since: Apr 17, 2013

Excellent?? Very good one but far away from excellent. Why slow HSPA speed 21mbps, and low res screen. 42speed and 720p screen can make this phone excellent mid range. I like battery size and camera even isn't a 8 Mp, don't needed to make right pictures.


Posts: 113; Member since: Jan 06, 2013

Will just like ray s said they needed to make the phone as cheep as possible


Posts: 783; Member since: Jul 20, 2012

Yup, definitely worth the money. 9/10 for this mid-range is well justified.

No_Nonsense unregistered

It's the best WP8 Lumia yet.


Posts: 503; Member since: Oct 07, 2011

your nickname describes your comment...


Posts: 476; Member since: Nov 24, 2012

This is not the Best Lumia ... This is one of the best with affordable price tag...

No_Nonsense unregistered

People seem to forget the tag line : "Everyone can't have the same opinion." Anyways I rate it higher since its possibly better than any similarly priced android device which the 920 isn't. 920 does have some advantages over its other rivals, noticeably a super-sensitive screen and camera but its not quite as miles ahead of the competition when you'd buy a $600+ device. On the other hand, this for $350ish is better than any other phone in my opinion and so the best lumia running wp yet.


Posts: 870; Member since: Dec 08, 2010

its not the best Lumia but its the best mid range device...


Posts: 271; Member since: Oct 19, 2012

What about nexus 4, in USA you can buy it very cheap and it is way better than this. And you get android :)


Posts: 476; Member since: Nov 24, 2012

May be unexpected... but deserving.... Cheap (price) and Best (in this range)......


Posts: 435; Member since: Jul 27, 2011

9/10 for a Device with a 480 x 800 pixels screen... Hello there! We are in 2013! -.-

windroid unregistered

Starting from 2012, people start seeing much better and now they need full HD in a 5 inch screen. The old days a 720p was enough for (>) 26 inch TV screen, now 1080p in 5 inch... the phone got 9 out of 10 because the resolution it has is enough if you don't use a magnifying glass to text message.


Posts: 476; Member since: Nov 24, 2012

yes i know... the NExt is 2014..... (so what?))!!!


Posts: 8; Member since: Sep 12, 2013

I think Phone Arena have a Problem with Sony.. Manufactur by Sony never get 9 rating...


Posts: 217; Member since: Apr 06, 2013

I tried it out in a store yesterday. The UI is silky smooth and the phone looks gorgeous. Buying this as my second phone. Will also help me familarise with the Windows OS. (presently S3 user)


Posts: 21; Member since: Apr 29, 2012

Hehe, one of the cons is Windows Phone 8 is not particularly fun? For real i don't know what does that mean but for me WP8 is more than fun, because it is WORKING, not like some andorid mashines :) I like the 720, we will see price in my country and than decide.


Posts: 4764; Member since: Mar 07, 2012

Been waiting for this review... I'm considering this for WP8 or the new Sony SP for Android!


Posts: 783; Member since: Jul 20, 2012

Been considering the SP too and I like Sony designs but it costs twice than this.


Posts: 615; Member since: Apr 20, 2010

Windows Phone 8 might not be the most fun (whatever "fun" means) but it is certainly the least frustrating. I've tried all of the Smartphone OS's (except BB10) and WP is the only one that never tempted me to throw the phone into a brick wall.


Posts: 749; Member since: Apr 19, 2012

hahaha please Ray S, you don't like Windows Phone 8 but still give it a 9 out of 10?? I think the OS is one of the inportant things on a phone.... Enjoying my Cyan Lumia 920 !


Posts: 353; Member since: Mar 06, 2013

all the new mobile review is 9 9 9 9 ! what a silly web site !!!


Posts: 29; Member since: Apr 19, 2013

If I can find a mobile review with a score less then 9, will you get off this website?

windroid unregistered

Last Reviews: --------------------------------------------------​------ Nokia Lumia 720 Review : 9 Samsung Galaxy Young Duos Review : 6 Samsung Galaxy S II Plus Review : 7.5 LG Lucid 2 Review : 8 HTC First Review : 7.5 Nokia Lumia 520 Review : 8 Acer Liquid E1 Review : 6.5 Sprint Force Review : 6.5 Samsung Galaxy S4 Review : 9.3 Samsung Galaxy Fame Review : 7.5 Kyocera Torque Review : 8.5 HTC One Review : 9.1 --------------------------------------------------​------ 12 reviews, 3 in the 9 point mark


Posts: 10; Member since: Nov 12, 2012

The score denies the words...same goes to Lumia 920..got 9 out of 10..but the reviews seem to bash Lumia 920 is not a good phone... =..=


Posts: 863; Member since: Mar 07, 2013

The phone itself is pretty good. If you want to name any shortcomings, then most of them are due to the OS itself (and that points the finger at Microsoft), instead of Nokia. But WP still have a long way to go; the current age of WP is only equivalent of 2.3GingerBread of Android.


Posts: 309; Member since: Sep 08, 2012

One can expect great things out of a legendary and previously, a brand owned by majority of the world. So do they, so they bash it down in words but they have to give the phone the score it deserves because it would be unjust to post personal score instead of professional ones in this case,


Posts: 117; Member since: Feb 25, 2013

wp8 is not that bad. i just brought a lumia520(one of the sibblings of lumia720).i just say WOW.. We wont find any phone at this price point with this specs, thumbs up for nokia. And as for wp8, it is very easy to use and very smooth. even though the store lacks a lot of apps, dont get me wrong it does have almost all important apps and they are well designed to match the os . So don't fall for bad comments from crazy fanboys about windows phone. I am not saying it is better than android, in my opinion android is way ahead of wp and ios, in terms of features. but i think average user doesn't care about feature counts. In the end, its about personal preferences some choose android some choose wp and some choose ios. each os have its own pros and cons.


Posts: 332; Member since: Dec 08, 2011

WP8 isn't fun to use? Hmm, I wouldn't go that far. I find it more of a "joy" to use compared to Android, but I still prefer android for customizability and just being more versatile in general. But I feel a certain "flow" when I use WP8 that I don't get while using Android. Idk, I've always liked WP. It's definitely a good OS for md-rangers like this one.

* Some comments have been hidden, because they don't meet the discussions rules.

Lumia 720
  • Display 4.3" 480 x 800 pixels
  • Camera 6.7 MP / 1.3 MP front
  • Processor Qualcomm Snapdragon S4 Plus, Dual-core, 1000 MHz
  • Storage 8 GB + microSDXC
  • Battery 2000 mAh(13.4h 3G talk time)

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