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Why it's OK for the iPhone to have the same UI, and why it isn't for Windows Phone

0. phoneArena posted on 11 Sep 2012, 06:52

When it comes to iOS, we all agree that the UI of the platform needs a facelift in order to become fresh, more dynamic and functional. But guess what, Windows Phone manufacturers actually need more change in their UIs than Apple...

This is a discussion for a news. To read the whole news, click here

posted on 11 Sep 2012, 08:51 2

56. maryaaadil (Posts: 146; Member since: 07 Apr 2012)

I agree but imagine a person has a iphone 4 he would have no reason to upgrade to 4s cause
1. Same design
2. Same UI
3. Almost same speed.
4. Same screen.
5. Siri is not so useful(on daily basis)
And he can do it by jailbreaking it
6. No LTE.
7. Price diffrence( it is too much in India)

posted on 11 Sep 2012, 07:34 2

24. Droid_X_Doug (Posts: 5993; Member since: 22 Dec 2010)

Ummm. Apple isn't going to release a major upgrade to the UI of iOS anytime soon because it will cost huge $ to re-architect any new UI. Widgets on iOS would require fundamental changes to iOS internals. All of the problems Android had with lag until ICS/JB would be present in iOS.

You can't turn a sow's ear into a silk purse. iOS's UI is here to stay for quite some time.

posted on 11 Sep 2012, 12:14

78. andro. (Posts: 1999; Member since: 16 Sep 2011)

Realistically its will be at least 2-3 years before there is any changes in ios ui. It hasn't changed much since 5 years ago and with ifans buying over and over again it only makes sense that apple will like you said spend as little as possible each year to keep the ui appear somewhat miminally updated. Android has the market share,and each manufacturer is constantly battling to be top dog within it,as a result ui's and launchers progress in leaps and bounds each year

posted on 11 Sep 2012, 07:24 2

20. asulect (Posts: 131; Member since: 27 Aug 2012)

Actually, it is becausethis exact none changing UI model, majority of apple users only upgrade their phones every two years instead of average Android users upgrading every six months to 1 years.

And, even though it looks like people are paying premium on the iphone, the iphone's second hand value holds up much better. As of today, you can still trade in your two years old iphone 4(not 4S) to Amazon more than $200(no selling involved, just trade in to amazon). That's enough money for you buy a iphone 5 when you sign another 2 year contract.

The overall ownership for iphone is actually much cheaper than Android if you take those into consideration.

posted on 11 Sep 2012, 08:09 3

40. dinzle (Posts: 21; Member since: 03 Dec 2011)

What are you talking about? About half of iphone users terminated there contracts early to upgrade to the 4s.......


posted on 11 Sep 2012, 08:14 3

44. networkdood (Posts: 6330; Member since: 31 Mar 2010)

...and...that is expensive.

posted on 11 Sep 2012, 09:17

65. asulect (Posts: 131; Member since: 27 Aug 2012)

You really think half the people buying on the iphone 4s the first few weeks terminated their contract the same as half people upgraded terminated the contract?

This statistics did not include the people who sat at home and did not buy the iphone 4S the first few weeks and those who did not buy the iphone 4S and waited until iphone 5 to come out.

And even when you use this very skewed statistic, only 45% terminated their contact. Majorly still did not.

posted on 11 Sep 2012, 10:17

73. asulect (Posts: 131; Member since: 27 Aug 2012)

Hey Dinzle. Thank you for that link. I just realized the 45% people who terminated their contract to upgrade are the smarter ones.

I have an iphone 4s and did not a plan to upgrade to iphone 5 at all.

You've just made me realize I can tradein my iphone 4s to amazon for $410 today and use that money to pay $230 to terminate my verizon contract and have $180 left over to buy the new iphone 5. This means I only have to pay out of pocket of about $20 + whatever tax to get a new iphone 5 even if I terminate my contract. Now's that really low cost of ownership.

posted on 11 Sep 2012, 06:57 8

3. AppleConspiracy (Posts: 637; Member since: 18 Oct 2011)

Good article!

Microsoft didn't count on this in the first place, I believe, because they though they could have best of both worlds.

Now I think they are beginning to realize this, and eventually I believe they will introduce their own smartphone just like they did with the Surface tablet, and get rid of the burden of the fallen OEM industry. My predicition is that Nokia would be sold to Microsoft like Motorola Mobility has been to Google, and thay will produce Microsoft phones.

It's the only thing that can compete with Apple if they want to be iconic and unique.

posted on 11 Sep 2012, 08:05

39. snowgator (Posts: 3604; Member since: 19 Jan 2011)

I agree with your assessment, just disagree with the conclusion. I feel some UI differential is coming, and probably this coming year (holidays 2013?) if sales of WP 8 don't come out of the gate strong and hold up for the entire year. I can see MS being successful with Tablets, but smart phones are a different animal. MS stands to make more cash having manufacturers build their devices.

posted on 11 Sep 2012, 06:59 16

4. Suts_97 (Posts: 124; Member since: 05 May 2012)

Everything about iOS is perfect isn't it PA ?

posted on 11 Sep 2012, 07:06 6

10. iguano (Posts: 101; Member since: 10 May 2012)

lol I was thinking the same thing, I have not read a single article that speak well of microsoft and nokia in months, but tomorrow, you will see the HEAVENS!!!! lol

posted on 11 Sep 2012, 07:33 2

23. ayephoner (Posts: 850; Member since: 09 Jun 2009)

this is absurd.

this article is well written and not biased in the least and you guys attack the author and the site.

the annual iphone announcement and launch are huge news. get over your frustration with that and let it be. wp and android have so many announcements for so many devices that it dilutes the significance of any of them. if you look at the entire year, coverage is much, much more balanced than you guys claim.

posted on 11 Sep 2012, 08:56

59. threed61 (Posts: 247; Member since: 27 May 2011)

I don't like Apple and use Windows Phone, and I've seen a lot of positive articles about Nokia and Windows Phone here.

posted on 11 Sep 2012, 07:13 7

12. Ray.S (Posts: 388; Member since: 19 Jul 2011)

I don't really agree with you on that one. :)

posted on 11 Sep 2012, 07:37 3

28. bobfreking55 (Posts: 866; Member since: 15 Jul 2011)

Ray, you aren't much of a WP fan and you seem to like iOS. I would like to hear your opinion on what WP does better than iOS. :)

posted on 11 Sep 2012, 07:53 2

33. AppleConspiracy (Posts: 637; Member since: 18 Oct 2011)

You missed the point of this article. It's not about what OS does better.

posted on 11 Sep 2012, 08:36

49. bobfreking55 (Posts: 866; Member since: 15 Jul 2011)

i just wanted to get his side. :) i know.

posted on 11 Sep 2012, 07:57 6

35. Ray.S (Posts: 388; Member since: 19 Jul 2011)

I actually like Windows Phone and hope that it will establish itself as a prominent player. I think its main virtue is that it does many things differently than the well known / standard way, which deserves appreciation. As far as things that it does better go, I like how the Live Tiles can show additional information which updates in real time. I also like that most apps in the Marketplace have trial versions, and the way screenshots are handled is also better (in my opinion). There may be more that I'm missing, of course.

posted on 11 Sep 2012, 08:37 2

50. bobfreking55 (Posts: 866; Member since: 15 Jul 2011)

thanks for answering. :) i needed that.

you know, holiday season. gifts. ;)

posted on 11 Sep 2012, 07:00 9

5. onggeo (Posts: 30; Member since: 20 Mar 2012)

I don't mind the tiles, I actually like it. The ability to change the size of tile is a huge step in the right direction. Other ways to customize the tiles that could be implemented in future versions would be to assign custom colors for each tile and the ability to change what will be displayed on the tile. I know it's hard for OEMs to differentiate themselves through software, but they should look at it as a challenge to come up with better designs and hardware.

posted on 11 Sep 2012, 07:01 7

6. wendygarett (unregistered)

I thought this was the michael article but nice job ray :)

posted on 11 Sep 2012, 07:04 4

8. eisenbricher (Posts: 973; Member since: 09 Aug 2012)

It just works!! But it'll be horrible mistake if someone considers that it will work forever. I see gigantic companies dwindling in short time recently. Apple isn't immune either.
Yet I pray for everyone's goodwill ~

posted on 11 Sep 2012, 07:05 5

9. Snoobab (Posts: 175; Member since: 07 Dec 2011)

User experience seems to be at the forefront of the WP UI. With this in mind, I doubt MS will ever let manufacturers modify it. It's been cleverly thought out and seems to work extremely well.

posted on 11 Sep 2012, 07:14 7

13. dr_fajardo12 (Posts: 118; Member since: 26 Aug 2012)

this article = joke

posted on 11 Sep 2012, 07:17 5

14. KingShango (Posts: 89; Member since: 16 May 2012)

From what I've seen the OEM's have already done a good job differentiate themselves. The Nokia 920 looks nothing like the Samsung Ativ and I'm sure HTC's will also be distinct.
On the software side Nokia has its propietary stuff like City Lens and HTC is rumored to has some Sense like live tiles. I'm not sure if the Ativ has S-voice but I don't see any reason it couldn't.
Instead of being middle of the road It seems to me like WP is the best of both worlds.

posted on 11 Sep 2012, 07:18 2

15. lsguntu (Posts: 67; Member since: 06 Aug 2012)

I think microsoft adds more and more customizations to the home screen for the user to make changes in the coming Windows phone versions.
When Apple is selling the same phone with same UI, why cant microsoft sell the same UI with different phone models? User has different hardware options. I am using Samsing focus (bought 1.5 years back) and actually bored with the phone but not the UI.

I have been waiting for Lumia 920 (which will be my next phone for sure) from past 4 months.

posted on 11 Sep 2012, 07:18 4

16. good2great (Posts: 1042; Member since: 22 Feb 2012)

Nice read Ray!

Looking forward to your live blog about the iPhone announcement tomorrow.

posted on 11 Sep 2012, 07:19 4

17. infinitemethod (Posts: 151; Member since: 04 Sep 2012)

WP8 is going to skyrocket past iOS within just a few years. Once the ball gets rolling for Windows 8, developers apps will work on all Windows 8 devices without changing anything. It'll be so easy for developers to get apps out.

posted on 11 Sep 2012, 07:19 4

18. gilbilly (Posts: 3; Member since: 06 Sep 2012)

I look at all these custom UIs and although the argument goes back and forth I truly believe that they slow down the pure UI and that they affect update distribution. I think the best way to differentiate is to do what Nokia is doing and offering exclusive apps and content so that it is a consumer choice to either use Nokia's turn by turn apps etc. Samsung could release an app to customize your tiles for example and only offer it on Samsung phones. Or more likely a series of S apps with an S Pen option. Hardware should be the differentiator in order to make it easier for the developers. The consumer wins in that case with standard updates, more app development and carriers that are forced to include the best hardware.

P.S. I would hate to see a WP8 all touchwized.

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