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Volkswagen uses print ad to promote its campaign against texting and driving

0. phoneArena posted on 08 Jul 2013, 03:05

What will it take to get people to stop texting and driving? Volkswagen and the Cape Town South Africa branch of global ad agency ad agency Ogilvy & Mather designed a series of print ads that are designed to look like a text; for example, one says "I'm in Tr..." and gives you a choice of selecting traffic, or trauma...

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posted on 08 Jul 2013, 03:14

1. Genersis (Posts: 219; Member since: 29 May 2013)

Interesting idea.
I hope it's at least a little effective.

Some people will never listen though.

posted on 08 Jul 2013, 04:01

3. Topcat488 (Posts: 1396; Member since: 29 Sep 2012)

Here in Germany, you're not allowed to even have your cellphone in your hand, while driving... Much more talk and text on it, it's against the LAW. :/

posted on 08 Jul 2013, 03:32

2. nicholassss (Posts: 368; Member since: 10 May 2012)

Good on VW, I do my best to not text and drive. But I catch myself once in a while.

posted on 08 Jul 2013, 11:58

4. Mobilephile (Posts: 161; Member since: 25 Nov 2012)

Clever ads. Ineffective solution.

These efforts will work when people also learn to stop speeding.

posted on 30 Aug 2013, 23:56

5. morethon (Posts: 1; Member since: 30 Aug 2013)

Texting while driving is really not an advisable tip. As much as possible, we should avoid this doing because these may cause accident. It is a prone to accident habit. So far, police in a number of states have not been able to find too many people who are texting while driving though many are still likely doing the work. To help stop the harmful practice, the Department of Transportation has granted a $550,000 grant to discover better ways of catching it. A personalmoneynetwork.com/cash-advance can help you pay for your ticket.

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