Ultrapixel Camera ‘could’ come to lower-level HTC smartphones

Ultrapixel Camera ‘could’ come to lower-level HTC smartphones
The HTC One is not only a beautifully designed device that packs an impressive hardware muscle - it also goes against the mass-market trend of increasing megapixel count and instead focuses on image quality with less but larger pixels and some optical image stabilization. The One comes with a dedicated ImageChip 2, a piece of silicon that allows faster image processing.

Good news is that some of that ‘could’ come to lower-level HTC smartphones.

Asked whether the UltraPixel camera will land in more affordable HTC devices, HTC UK head Phil Robertson said: “It could … the core is around the sensor and the image chip that we are using.”

Don’t expect the full scale of improvements that the HTC One brings, though, as the Snapdragon 600 chip is a key part of the performance of the camera. More affordable devices clearly won’t feature such a powerful chip.

“However, the Qualcomm chipset [used in the HTC One] does enable a lot of this to happen. The ability to take HD video and high-res images at the same time is powered by the quad-core on the device, as well,” Robertson noted.

Additionally, the HTC UK did say that a lot of HTC One features like BlinkFeed will make their way to other smartphones by the company.

source: Omio

Related phones

One
  • Display 4.7" 1080 x 1920 pixels
  • Camera 4 MP / 2.1 MP front
  • Processor Qualcomm Snapdragon 600, Quad-core, 1700 MHz
  • Storage 64 GB
  • Battery 2300 mAh(18h 3G talk time)

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31 Comments

1. McJobs

Posts: 107; Member since: Jul 08, 2012

PureView > UltraPixels No more words needed

3. No_Nonsense unregistered

More like 720's camera>HTC ONE's camera. The pureview technology>>>>ultrapixel technology.

18. Lutaan

Posts: 7; Member since: Mar 06, 2013

cheap plastic nokia phone with old specs not for me !!! Phone arenas latest Camera test 1. Samsung and Iphone 2. DROID DNA 3. NEXUS 4 4 SONY and last place to nokia 920 Sorry plastic old spec phone, with old TECH

22. tusshharish

Posts: 342; Member since: Oct 23, 2012

you dumdass nokia hater ..............specification is not always mean everything...........you know what nokia 920 with dual core win against sgs3 with quad core processor............and s3 is way made up of cheap plastic it breaks easily in drop test.......but nokias polycarbonate body makes it strong and stylish...................and about camera you have check your eyes first......nokia 920 wins in cameratest and kick everyones a** in low light test.....

26. aaronkatrini

Posts: 242; Member since: Jun 06, 2012

Nokia 808 camera >>> Htc One > Nokia Lumia 920, So bad that PureView now is nothing but pure commercial grimmick. As of build quality I personaly prefer Aluminium and Glass rather than Plastic. Its the 4th year that Flagships come in this order of release : HTC, Samsung, Apple, LG, Nokia, Sony...

29. Alex123

Posts: 241; Member since: Oct 17, 2012

I don agree with you. should be Nokia 808 >Lumia 920 and HTC is not in the list as it could not even campared with Lumia 720 in low light. HTC one is $780 and Lumia is only $350

28. Alex123

Posts: 241; Member since: Oct 17, 2012

Old Tech? Can you do anything with Tech?

27. Alex123

Posts: 241; Member since: Oct 17, 2012

yes, but Lumia 720 no pureview still take better picture than HTC one hahaha.... pity HTC. Pureview is best camera technology. please HTC try to make bigger pixel that Titan II. no space for Ultra Pixel

5. Emily1985

Posts: 127; Member since: Nov 08, 2012

iPhone 5 vs SGS III vs Xperia Z vs BB Z10 vs HTC One vs Nokia Lumia 920https://www.youtube.com/watch?v=QHSZOCdRPLk In my opinion: 1)Nokia Lumia 920(One level above everyone) 2)iPhone 5 , SGS III ,HTC One 4)Xperia Z , BB Z10

7. lee480 unregistered

Nope. I think Xperia Z and iPhone 5 are on par. The rest way below.

16. messi

Posts: 1; Member since: Mar 06, 2013

why htc one fast shot? why lumia 920 slow shot?

9. takay0

Posts: 144; Member since: Mar 25, 2012

stop sayin that! is you right pureview its better... but its not the same size camera... lumia 920 and htc one.. this is what you should say

30. Alex123

Posts: 241; Member since: Oct 17, 2012

but we compare only Camera technology. if you think so pleas request HTC to use its 16mp with ultra pixel then we will wait to see the comparison again.

10. haseebzahid

Posts: 1853; Member since: Feb 22, 2012

phone camera of 2010 > ultra Pixal [software algorithm]

11. appleroyally.

Posts: 11; Member since: Mar 06, 2013

We the iP5 is no match to anything We say you all follow us We think this is a fail We advise to go back to drawing board We think its ok, thiy it's all is trying well We like that

2. tusshharish

Posts: 342; Member since: Oct 23, 2012

that means if 4mp ultrapixels to flagship........then 2mp ,1mp ultrapixels for low level../....................lmao

15. No_Nonsense unregistered

Conversely the opposite if it is using a 1/3" sensor. The more megapixels=less pixel size. So, by that logic, midrangers=8/12MP (assuming the same sensor size that is).

4. wendygarett unregistered

High end lower end, I love to see HTC fail again :)

12. StreetNerd

Posts: 870; Member since: Dec 08, 2010

juh.... this THE ONE strategy is bulls**t.... its so dumb not to release a WP8 flagship

14. appleroyally.

Posts: 11; Member since: Mar 06, 2013

We also think and say that is a fail, WP8

20. true1984

Posts: 869; Member since: May 23, 2012

they recently released the 8x

13. appleroyally.

Posts: 11; Member since: Mar 06, 2013

We also like that We like the support

23. b1acktiger

Posts: 223; Member since: May 19, 2012

Warning : The Troll is here !

6. SIGPRO

Posts: 2817; Member since: Oct 03, 2012

Sure ultrapixel ahhaha, if the software is sh!t than you could have all the pixels in the world it would not make any difference!

19. Lutaan

Posts: 7; Member since: Mar 06, 2013

cheap plastic nokia phone with old specs not for me !!! Phone arenas latest Camera test 1. Samsung and Iphone 2. DROID DNA 3. NEXUS 4 4 SONY and last place to nokia 920 Sorry plastic old spec phone, with old TECH

8. jsdechavez

Posts: 807; Member since: Jul 20, 2012

"Ultrapixel Camera ‘could’ come to lower-level HTC smartphones" ...where the paltry 4MP 'ultrapixel' camera belongs....the lower level..

17. Shrihari

Posts: 104; Member since: Jan 29, 2013

Really...? is there any low end device with good specs in market? i'm clearly against this because nokia is the one who brought this technology in market.....Nokia please get your Lawyer Ready

21. true1984

Posts: 869; Member since: May 23, 2012

why all the hate? i know the camera isnt as good as the 920 but its still a really good camera

31. Urgency

Posts: 11; Member since: Feb 26, 2013

Yeah. Why dont you people just buy the phone that suits your lifestyle.

24. XPERIA-KNIGHT unregistered

More like why all the false credit?? The lumia 920 was said to be below par with day shots but excellent with low light performance..so why are you Nokia fans acting like it trumps EVERYTHING, when it only excells in low light areas!?

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