This is how Apple is keeping larger iPhone displays in a small package

Spoiler alert: Apple's method for keeping the overall phone size small while increasing the iPhone display size is exactly the same as every other smartphone manufacturer on the planet. That's pretty crazy, right? If you want to keep the phone size small and make the display bigger, there is really only one option: shrink the bezels...
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35 Comments

1. AstronautJones

Posts: 305; Member since: Aug 01, 2012

Thank you. Someone got it right.(phonearena)

13. The-Sailor-Man

Posts: 1095; Member since: Mar 25, 2014

(phonearena)????? I don't see here "small bezels". Not even side bezels. If there is some (stupid) excuse about the low bezel, what is the excuse about the HUGE top bezel??? If those pictures are real thing, iPhone 6 will be one of the bulkiest (4.7") device for the screen size. I "love" the title of the article though . LOL

17. Finalflash

Posts: 4063; Member since: Jul 23, 2013

It's called "Native Advertising", which is literally advertising disguised as news. Companies can either pay for it or news sites run it to get traffic as well as favors from the company they are helping out. They label the Android manufacturer articles here "by Samsung" or "by LG" and I'm pretty sure there are Apple ones as well, just not labeled as such. It is all the new trend in advertising because the vast majority of readers never pick up on the fine print and think that it is a professional analysis/opinion instead of a giant ad.

20. Iodine

Posts: 1471; Member since: Jun 19, 2014

Why should Apple need pay for advertising ? They have enough happy consumers that are the BEST possible advertising and articles (and discussions under them) about them are so popular that tech sites are competing, which on will make more of them, as it attracts people, AD clicks and money. I don't think Apple ever done this, as they don't need to and if they did, it would be an article about how Apple pays to write articles or pays kids to bash an competing product or whatever sensation, but it newer happened like to other companies.

22. The-Sailor-Man

Posts: 1095; Member since: Mar 25, 2014

"Why should Apple need pay for advertising ?" Why really? When they(apple) own all the tech media. And feed them. And no-apple-fan, can not have job there. Besides most of them being US media, they are PATRIOTS. LOL

35. RebelwithoutaClue unregistered

Lol and they never did product placement in series and movies either, for which they gladly provided free stuff.

19. Iodine

Posts: 1471; Member since: Jun 19, 2014

The excuse for big top and bottom bezels is comfortable holding in landscape mode, when there is no bezel, you can't put the finger on front of the device without making an unintended touch, and hold it for its edge. Also, if you are about to ask, lighter device, requires smaller bezel , as you don't need so much grip for comfortable holding. It also keeps the device more balanced, and it feels lighter as the bigger top bezel shifts the center of gravity away from hand when holding it. And there is probably a lot more.... Apple is based on details that enhance the user experience in small but meaningful ways. Maybe it will be a tad wider and taller than moto X but, considering that it's Apple iPhone they will find a radical new way how to make it comfortably useable with one hand.

21. AntiFanBoyz unregistered

So much BS in one post. Congrats! The top bezel is fashion over function, so stop trying to deny it. Apple is once again making a product they once said was pointless, which makes them look stupid, but is a win for the comsumer.

26. Awalker

Posts: 1962; Member since: Aug 15, 2013

Exactly but the size of the top bezel is unimportant for one handed use. The size of the bottom bezel determines how far you reach.

23. The-Sailor-Man

Posts: 1095; Member since: Mar 25, 2014

iBS Phone is not heavy tablet to need that. Even Note 3 (or G3)having smaller is just fine

27. InspectorGadget80 unregistered

And what's the point in this article? Xperia Z SERIES. LG G3 both have SLIM BEZELS. Every year this always pops up here.

2. NexusX

Posts: 613; Member since: May 16, 2013

just get rid of the home button, put it on the side or in the back, with screen that big, the home buttom seems kinda pointless

15. Droid_X_Doug

Posts: 5993; Member since: Dec 22, 2010

Or, make the home button a 'soft' button, like Android has done. Although that might get Apple sued…. Another approach would be to make the home button an oval shape. That will definitely get Apple sued by Sammy. Time to announce that two-handed use helps prevent dropping the iToy.

16. Iodine

Posts: 1471; Member since: Jun 19, 2014

Get rid of the fingerprint sensor ? A big NO.

3. Commentator

Posts: 3722; Member since: Aug 16, 2011

"It will obviously be another instance of Apple saying something is a terrible idea, until they do it..." Quote of the decade. Can we find a way to force Apple to display this on their homepage?

7. Vexify

Posts: 570; Member since: Jun 16, 2014

Read article about Apple being a "new" Apple. Also, a little brain work wouldn't hurt. Common sense and basic business knowledge.

12. Commentator

Posts: 3722; Member since: Aug 16, 2011

Calm down, I was just t̶r̶o̶l̶l̶i̶n̶g̶ having a bit of fun. That being said, if you think the "new Apple" is going to deviate in any way from their history of "we're the best, everyone before us did it wrong," you've got another thing coming. That's their bread and butter, and it has worked really well.

4. vuyonc

Posts: 1089; Member since: Feb 24, 2014

Hmmm not bad.

5. Armchair_Commentator

Posts: 222; Member since: May 08, 2014

Apple iHands™ hand enlargement coming to an apple store near you! woohoo

6. Commentator

Posts: 3722; Member since: Aug 16, 2011

I've always thought about getting an armchair. How is it?

11. Armchair_Commentator

Posts: 222; Member since: May 08, 2014

Very comfy, and very easy to make comments from!

8. chengsae

Posts: 64; Member since: Dec 10, 2013

OMG. the Bezels are the same!!!

29. Doakie

Posts: 2478; Member since: May 06, 2009

Thinking about it, with the iPhones huge bottom and top bezels, 16:9 aspect ratio, and 4.7" screen; it'll probably be around the same size as the HTC One M7... To this I go....eeeehhhhh...Nothing spectacular there. Its not like we're talking about LG bezels here..... I give this one big Apple.....YAAAaaaaaaaaaaaaaaawwwwwwwwwwwnnnnnnnnn.​......Zzzzzzzzzzzzzzzzzzzzzzzzz.

9. The-Sailor-Man

Posts: 1095; Member since: Mar 25, 2014

When there are not news from Apple , just invent such BS articles and post them every day, to keep Apple alive. And don't forget to put big intrigue title, worshiping the "magic" of Apple. Only risk here is, that you make fool of you. ROTFL Oooh, and don't forget to give us the next basing Samsung article. Can't wait!!

14. Commentator

Posts: 3722; Member since: Aug 16, 2011

Did you even read the article? It basically ends by (spoiler) saying that Apple is going to have a really hard time keeping the device compact.

28. Suo.Eno

Posts: 556; Member since: Feb 17, 2013

Which when you really think about it, it's that one top key feature that prevents them from uhh...ya know going further outside the box being the Touch ID's sensor placement. Apart from shrinking the bezels (obviously) one has to wonder how is it such a monumental task to just shave off some more millimeters off the home button's overall diameter, though I suspect that both the sensor's size + sensitivity to be the main obstacle. If Apple can/willing to do something about that they can really kill 2 birds with 1 stone; both "forehead" and chin reduced and surely it's not hard to settle the side bezels issue considering that by now the R&D guys would only need to crack a G3 open for inspiration. ok tldr = it's not gonna be easy lol

10. Armchair_Commentator

Posts: 222; Member since: May 08, 2014

Whoops double post :D

18. Cynaraos

Posts: 13; Member since: Jul 07, 2014

what if Apple isn't making the displays bigger in size but just upping the resolution?

24. kiza_88

Posts: 22; Member since: Feb 28, 2013

and what is new here ??? :)

25. foreverjin08

Posts: 73; Member since: Sep 10, 2013

One-hand operating can be pretty easily solved from software, but there is just no one would like to do that because software engineers never consider that two-hand operation as an issue.
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